Eric Ries (Co-founder of IMVU / Author & Founder of “The Lean Startup”) is sought after worldwide for the methodology he advocates for both startups and large companies. In this session, Eric explains why most startups fail, how The Lean Startup has revolutionized entrepreneurship, and what you can do TODAY to improve your odds of building a game-changing product. This session is sponsored by 500 Start Ups.
http://schedule.sxsw.com/events/event_IAP000454