SVP & Colony Master
Ant's Eye View
Sean McDonald is a recognized leader with online community and social media operations. Sean is currently a SVP and Colony Master with Ants Eye View. Ants Eye View helps companies of all sizes understand and engage in customer collaboration, social media, and community building with customized strategies and implementation programs. Previously, Sean spent 11 years at Dell in Executive positions in Marketing, Customer Service, Online, and Communications. Starting in 2006, Sean co-led the design and operation of Dell’s online community and social media activities on Dell.com and online conversations off dell.com. An online community affords Dell.com users an experience to Learn, Share, and Explore technology with variety of content and interactions. In 2008, 250 million visits occurred on Dell communities including Dell Community Forum, Direct2Dell, and Idea Storm. Dell communities operate across 6 languages. Sean's work at Dell received wide industry coverage: Forbes.com, Fortune.com, Business Week, & Mashable.com. Sean is a frequent keynote speaker at: SXSWi 2010, WOMMA 2009, School of WOM instructor, Internet Retailer 2008, Bazaarvoice Summit 2008-2010, eTail 2007, 2007 Forrester Consumer Summit , 2008 Shop.org and guest lecturer with University of Texas MBA Marketing Dept.