2:00 PM
to 3:00 PM
Lessons Learned from the Arab Spring Revolutions
47 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Azmat Khan, Habib Haddad, Katherine Maher, Russle Dubner, Susannah Vila, Vadim Lavrusik, Russell Dubner
event::about The current events in the Middle East and North Africa have shone a spotlight on how activists and ordinary citizens are using social media and connection technologies both to organize for social change and as to broadcast information from the streets in near real time. Our panelists will address questions such as, "What have been the most innovative and interesting uses of 21st century technologies in the recent campaigns?", "What are the ways activists are effectively leveraging 21st century technologies for their benefit?", "How could they use these tools more effectively and what lessons can protesters in other regions of the world learn?" and "How do we think these tools can be leveraged in these societies to improve democracy and open government?"
event::tags Panel, #ArabSpring
5:00 PM
to 6:00 PM
Group Chat App Attack: Who Will Rise?
44 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Steve Martocci, Caleb Elston, Leah Culver, Lucy Zhang, Mike Melanson
event::tags Panel, #WhoWillRise
9:30 AM
to 10:30 AM
Demystifying Online Privacy and Empowering the Digital Self
37 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Nick Goggans, Marc Davis, Paul Krasinski
event::about You are being watched, tracked, and analyzed right now. But what are they collecting and analyzing? Who’s selling it, who's buying it, and why? And who are “they” anyway? The subject of personal data collection, analysis, and control has become increasingly covered in various media channels recently such as the Wall Street Journal series, “What They Know”, reporting that a new industry of tracking has arisen, and you better watch out. Is this buzz fear mongering, or is it true that there’s a dark underbelly of the Internet where your information is traded by big corporations every day to the detriment of web citizens? Or, on the other hand, is there a benefit for keeping this information open? This data is often used to improve user experiences, web sites, programs, etc. that some of us wouldn’t want to live without. As cloud technologies and database processing improve the ability to mine user data, analyzing and valuing that data will become an even more critical part of the Internet ecosystem. But where do web citizens fit in this world? Shouldn’t they be free to own and control their data? If so, how can they derive value, and in that process of creating value can they also improve the data? Can we achieve an information system beneficial to all participants? We will address these questions from two perspectives: individual and industry.
event::tags Dual, #digitalself
11:00 AM
to 12:00 PM
Flattr w/Thingiverse, Readability, Demotix: Rewarding Creators and Crowdfunding
24 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
event::about Join Flattr and our friends from Thingiverse, Readability and Demotix as we discuss rewarding creators and crowdfunding online. All of our teams are striving to enable users and participants to share their money and pay for content that's worth paying for online -- and in some cases IRL/offline too.
event::tags Panel, #FlattrSXSW
12:30 PM
to 1:30 PM
Flipboard: Game-Changer or Passing Fad?
101 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Mike McCue, Kara Swisher
event::about Time included Flipboard in its list of "The 50 Best Inventions of 2010” and Apple named Flipboard “iPad App of the Year.” Others have raised questions about the company’s relationships with publishers and ability to monetize the social magazine. Kara Swisher questions Flipboard's CEO Mike McCue on the intersection of publishing and social media, the future of web content and what the heck a social magazine is.
3:30 PM
to 4:30 PM
The Behavior Change Checklist. Down With Gamefication
47 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Aza Raskin
event::about At the end of 2010, I left my post as Creative Lead for Firefox to found Massive Health on the assumption that a design renaissance could help change people's behavior to make them a bit more healthy. That's rather an assumption. Behavior change is hard. Health is hard. It is yet to be seen if I'm an idiot. With all this talk of gameification, serious games, and social connectivity, what cognitive psychology principals underly all of this hype? What isn't anecdotal? What works? Whether it is health, finance, email, or games, this talk delves into the literature of behavior change to give you a checklist to use in your designs.
event::tags Solo
9:30 AM
to 10:30 AM
Local: The Next Big Thing in Online Advocacy
28 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Ben Rattray
event::about Online advocacy groups traditionally focus on demanding change from Congress, which is largely unresponsive to these efforts. Find out how citizen activists are changing the face of civic participation by using social media to mobilize people in their neighborhoods, schools and cities to successfully fight for local change every day.
event::tags Solo
11:00 AM
to 12:00 PM
The Future of Philanthropy: Social Giving Takes Off
39 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Dan Patterson, Sarah Vela, Thon Morse, Ehren Foss, Naveed Lalani, Leo Ramirez, Leo Ramirez Jr
event::about Recent research shows that online giving is growing at a rate of 40% annually. Driving and shaping this activity are some innovative tech startup companies looking to change the very nature of online giving. Using game mechanics, mobile technology, and principals of community management and engagement, these startups are giving younger adults more relevant ways to connect with, volunteer for and donate to nonprofits and causes that matter to them. Questions for this panel of industry representatives will include: What's the future for social giving startups? How are they tapping into existing online communities to encourage philanthropy? And what are the down sides to having so-called "middleware" sites and applications in the mix?
event::tags Panel, #socialgiving
12:30 PM
to 1:30 PM
Non-Visual Augmented Reality and the Evaporation of the Interface
41 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Aaron Parecki, Amber Case
event::about This presentation will highlight the advantages and disadvantages of visual and non-visual augmented reality. We’ll cover alternate types of augmented reality techniques and how they have been saving us time in the past few months. We’ll demonstrate how we’ve been merging available technologies with custom programming to create location-aware social networks with custom proximity notification. Finally, we’ll describe other uses for location sharing, such as automatically turning off house lights when leaving for work, wayfinding with piezoelectric buzzers, geonotes and other mashups that can be done using sms, gps, x-10 and irc as a control hub.
event::tags Dual, #evaporation
3:30 PM
to 4:30 PM
Machines Trading Stocks on News
18 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Adam Honore, Armando Gonzalez, Jacob Sisk, John Kittrell
event::about Trading on news is not new. Terminals have had news readers attached from the time trading went electronic. What is new is who, or what, is trading on news. Born from a hybrid of technological capability, electronification of the markets, algorithmic trading, and a little influence from the intelligence community, black box trading systems are now applying semantic analysis to trade on news items without a single human ever reading the story. While only 2% of trading firms were doing this two years ago, roughly one-third are exploring it today. This session looks at the data, drivers, and technology behind trading on unstructured content.
event::tags Solo
5:00 PM
to 6:00 PM
Cure for the Common Font
84 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
event::about Hundreds of new typefaces are released every year by hundreds of vendors. Some of these fonts are good for nuts-and-bolts text, some for showing off. Some work well on the web, while most are just awful. A select few are destined to be classics. The sheer volume and variety of options can be overwhelming. So, understandably, most designers just stick to the same old safe standbys they’ve always used — the ones that came with their computer or they learned about in school. The panelists, all typographic experts, will show how they broke free of tired text, sharing their secrets for selecting type, including best practices and personal case studies.
9:30 AM
to 10:30 AM
An Open Internet: The Last, Best Hope for Independent Producers
60 schedule::attendees
Location
Radisson, Town Lake Ballroom
11:00 AM
to 12:00 PM
Why the FCC Can’t Please Anyone – Net Neutrality Blues
16 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Sharon Strover, Alex Curtis
event::about This panel examines the recent developments around net neutrality, one of the more misunderstood principles among the crowd of odd phrasings generated within contemporary telecommunications practice and policy. The panel will (1) present the concrete info about net neutrality – what it is and isn’t, and the circumstances that generated the concept to begin with; (2) summarize FCC Commissioner Genachowski’s position, and speculate on why the FCC took the route it did in the wake of the Comcast court decision in 2010 (which blew apart the Commission’s de facto assertion of authority over how industries could manage Internet networks); (3) assess the pros and cons of the FCC approach and also comment on the misinformation that has circulated. The panel will help you figure out whether and why you should care about this policy.
event::tags Panel
12:30 PM
to 1:30 PM
Net Neutrality Forever? The Very Long View
31 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Tim Wu
event::about This session will address the Net Neutrality question over the very long term: identifying the issue's significance over the long term trends in the evolution of the Internet. The presentation will draw on early theories of the Internet and comparisons to similar moments in the telephone and radio industry in the 20th century. The basic question is whether Net Neutrality rules can "lock in" an open internet, or whether they are on the path to long-term monopolization and consolidation.
event::tags Solo
3:30 PM
to 4:30 PM
A Billion Columns? No problem: an Introduction to the Cassandra Database
28 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Jonathan Ellis
event::about Apache Cassandra solves the Big Data problem by partitioning data, expanding horizontally and delivering replication consistency. This presentation will explain how Cassandra's data model provides novel features like very large, sparse rows to aid high performance through denormalization, and give an example of porting a SQL schema to Cassandra.
5:00 PM
to 6:00 PM
Big Data for Everyone (No Data Scientists Required)
45 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Stephen Watt, Stu Hood, Eric Sammer, Flip Kromer, Matt Pfeil
event::about Big Data solutions, such as Apache Hadoop and Apache Cassandra, are growing up and are in the process of moving out of a grassroots movement to widespread adoption. Unfortunately, the majority of the technical expertise still lies in the hands of the open source project contributors and most solutions are tackled from the bottom up, starting with the technical problems. The collateral that is presently available is largely from the social media giants that tout solutions built using 10,000 node clusters that process petabytes of data a day. The reality? The average person just cannot relate or intuitively draw parallels to their own business problems. While Big Data solutions are worthwhile far before you reach petabyte scale data, just getting started can be a challenge in itself. New open source projects are being regularly released that tackle a variety of issues related to Big Data, some of which are just slightly different to existing technologies. Just how does one navigate the plethora of technologies to design workable solutions to business problems? What if you only have gigabytes or terabytes of "medium" data on a small cluster? This panel features Solution Architects from a variety of key companies in the Big Data space which will provide deep dive technical discussions on real solutions we've employed for our customers, across a variety of industries, starting with the business problems.
9:30 AM
to 10:30 AM
Wikileaks, the Web, and the Long, Strange Journey of Journalism
47 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Ben Werdmuller, James Moore, Scott Braddock
event::about Is it morally correct for the US to pursue prosecution of Wikileaks founder Julian Assange? Is alleged leaker of military documents Bradley Manning a hero or a traitor? And what do Wikileaks and the Internet mean to the future of journalism? James Moore, the New York Times bestselling author of "Bush's Brain," is joined by technologist Ben Werdmuller from the UK, the creator of one of the web's early social networking platforms, and KRLD Dallas radio host Scott Braddock, to discuss "Wikileaks, the Web, and the Long, Strange Journey of Journalism." Moore will lead the panel by arguing that Assange and Manning are heroic figures and ought to be honored in a culture that requires information to sustain a democracy. Werdmuller will offer his insight on the Internet’s long term reach and impact with regard to information, systems, and public access to data that was previously unavailable, and Braddock will articulate the perspective that Assange and Manning have done harm to America and its allies and need to be treated as people who have acted outside of the law. Audience participation and questions will be encouraged.
event::tags Dual
11:00 AM
to 12:00 PM
What's In Your Virtual Wallet?
40 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Laura Chambers, Steve Yankovich, Rob Veres
event::about At SXSW Interactive 2011, Rob Veres, general manager of RedLaser and senior director of Mobile, eBay Inc., and Laura Chambers, senior director of PayPal Mobile, are poised to speak on the topic of mobile commerce and virtual wallets. As one of the driving forces behind eBay's and PayPal’s mobile initiatives, Rob and Laura sit at a unique vantage point regarding the evolution of mobile. How can brands, entrepreneurs and developers make money from mobile commerce? Specifically, how will mobile devices evolve to become the “virtual wallets” of the future? In grappling with these questions, eBay and PayPal have led the way in mobile shopping and payments. Not surprisingly, the company’s mobile sales and transactions have grown dramatically. In 2010, eBay's mobile sales more than double to nearly $2 billion from $600 million in 2009. PayPal's mobile transactions grew from $25 million in 2008 to $141 million in 2009. eBay and PayPal have also led the way in creating innovative mobile commerce apps. The companies have incorporated technologies like augmented reality to virtually try on sunglasses and "bump" so that two iPhones can seamlessly transfer money. To date, eBay's and PayPal's mobile apps have been downloaded more than 36 million times worldwide. eBay and PayPal have also encouraged third-party developer innovation through its RedLaser and PayPal X platforms.
event::tags Panel
12:30 PM
to 1:30 PM
Wikileaks: The Website That Changed the World?
43 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
event::about Wikileaks began as an audacious idea, a statement about the potential of the internet to speak truth to power and to open governments. Barely four years later, the whistleblower's website finds itself at the centre of an unprecedented global storm over the leaking of hundreds of thousands of confidential cables from US embassies around the world. To many WikiLeaks's founder Julian Assange is a hero who has shone the bright glare of public scrutiny into places governments would rather keep hidden; to others he is a vandal, taking a sledgehammer to the secrecy all states need to maintain to function. Is Wikileaks just one expression valve for the web, one that would be replaced by others if it was closed? Has it changed the public's understanding of and relationship to government in any real and lasting way, or is it a media preoccupation?
event::tags Panel
3:30 PM
to 4:30 PM
iPad 2 vs Android vs the World
9 schedule::attendees
Location
Radisson, Town Lake Ballroom
5:00 PM
to 6:00 PM
Connected Devices, the Cloud & the Future of Music
45 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
event::about Discovering and listening to music today is a fragmented experience. Most consumers discover in one place, purchase in another, and listen somewhere else. While iTunes remains the dominant way people buy and organize their digital music collections, on-demand music services like Rdio, MOG and Spotify are creating new ways to discover, play, organize, and share music. The wide-spread adoption of smartphones and connected devices, along with the growing ubiquity of wireless networks, has increased the promise of music-in-the-cloud, but are consumers ready to give up their iTunes and owning their music outright? While, early adopters and music enthusiasts are latching on, what will it take for the mainstream to shift their thinking? This session will explore how connected devices and cloud services will affect the way consumers find and buy music going forward.
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