11:00 AM
to 12:00 PM
Boagworld Podcast
2 schedule::attendees
Location
Driskill, Driskill Ballroom
eventtype Panel, Interactive
Speaker Paul Boag, Marcus Lillington
event::about Award-winning web design podcast boagworld.com concludes its latest season with a live show from SXSW. Podcast regulars Paul Boag, Marcus Lilington and Rob Borley are joined by special guest Steve Krug to discuss 'building your website for return on investment'. The show will be an open mic session where you get to ask questions and express opinions about how to make the websites we build and run more profitable.
event::tags Podcast
3:30 PM
to 4:30 PM
Does Online Openness Kill Creativity? Digital Planet Live
25 schedule::attendees
Location
Driskill, Driskill Ballroom
eventtype Panel, Interactive
Speaker Gareth Mitchell, Jamillah Knowles
event::about Is creativity stifled or stimulated by the openness digital technology offers? The internet allows content to be accessed and shared more easily than ever before. At the same time, barriers between professional creators and consumers are broken down, while non-professional artists now have open platforms to publish and publicise their own creations. How has control over the creative process shifted as a result? Join Digital Planet presenter Gareth Mitchell for a discussion on openness, creativity and control with June Cohen, Executive Producer of TED, Steve Rosenbaum, author of Curation Nation, and broadcaster and blogger Jamillah Knowles. See the radio programme put together live as we hear from creators and curators around SXSW. The pioneering electronic artists of Dorkbot share their views on collaborative creativity, while Andrew Keen, acclaimed author of Cult of the Amateur: How the internet is killing our culture, argues that the openness of the internet undermines the professional creative class by favouring consumers on one hand and amateurs on the other.
event::tags Podcast
11:00 AM
to 12:00 PM
Stuff You Should Know from HowStuffWorks.com
23 schedule::attendees
Location
Driskill, Driskill Ballroom
eventtype Panel, Interactive
Speaker Roxanne Reid
event::about Can’t learn enough about zombies or quicksand? Tune in as Josh Clark and Chuck Bryant talk about all of the “stuff” that’s on their minds, and that they think you should have on yours too. This podcast is a clear favorite on iTunes, holding a spot in the top 10 podcasts consistently since its debut in 2008, and was recognized as one of the top classic podcasts of 2010 by iTunes.
event::tags Podcast
3:30 PM
to 4:30 PM
Australia / MacTalk Australia
1 schedule::attendees
Location
Driskill, Driskill Ballroom
eventtype Panel, Interactive
Speaker Peter Wells
event::about Mactalk is Australia's largest Apple and Mac Community, with almost 40,000 active members. The Mactalk Podcast is Autralia's favourite Technology Podcast, with around 5000 weekly downloads. In 2011 we're taking the podcast on the road! First up was Webstock, where we interviewed geek superstars Merlin Mann, John Gruber, Michael Lott, Josh Clark and Marco Arment. Join us for our first live show in Austin for SxSW!
event::tags Podcast
11:00 AM
to 12:00 PM
This Week in Social Media
2 schedule::attendees
Location
Driskill, Driskill Ballroom
eventtype Panel, Interactive
event::tags Podcast
11:00 AM
to 12:00 PM
Unintended Consequences: Marketing in a Social World
18 schedule::attendees
Location
Driskill, Driskill Ballroom
eventtype Panel, Interactive
Speaker Grant Hunter, Mike O'Toole, Matt Magee
event::about If social media has taught marketers anything, it’s that we now live in an environment where we just can’t predict or control everything about our campaigns. But this isn’t just about viral videos that don’t go viral, or user backlash that does. It’s about marketing as a whole and how it is changed by a broader culture of unpredictability – driven by the voracious appetites of a relentless 24-hour news cycle, the inability to fit consumer contributions to our expectations, and an attention-starved world’s unquenchable desire for fresh content and technology. How do these trends change marketers’ job descriptions? How can we generate ideas that anticipate and leverage the unexpected? How should we operate differently – in our relationships with clients, in our ability to sense and respond to consumers, even in the way agencies get paid? Join PJA Radio, one of the Internet’s most popular marketing radio shows, and some (ahem) unexpected guests as we tackle these issues, provide actionable recommendations and look at real-world cases of marketing that has generated unexpected consequences – both good and bad.
event::tags Podcast
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