2:00 PM
to 3:00 PM
Rebooting Iceland: Crowdsourcing Innovation in Uncertain Times
57 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Dilja Amundadottir, Derek Lackaff, Gunnar Holmsteinn, Heida Helgadottir, Guojon Mar Guojonsson, Gudjon Mar Gudjonsson
event::about In the US, social media innovators are changing the way people work and play. In Iceland, these innovators may offer the best hope of rescuing an entire nation. Iceland emerged in the 1990s as a financial powerhouse after a thousand years on the sidelines of global history. Icelanders became one of the world’s wealthiest and happiest nations. In 2008, three of its banks collapsed, sending the national economy into a tailspin and shattering the people’s trust in government and industry. The government was quickly replaced by one promising transparency and reforms, while a protest party headed by a comedian took control of the Reykjavik city council. This new cast of politicians is not alone in their efforts to move Iceland out from under the economic cloud. Members of the country's tech and entrepreneurial sector, which saw explosive growth in the lead-up to the collapse, have emerged as leaders in grassroots efforts to set Iceland on a sustainable path. In 2009, a loosely-organized group calling themselves the Anthill convened a “National Assembly” of 1,500 citizens. The day-long event, based on Agile methods and crowdsourcing theory, resulted in a coherent set of values, vision and ideas. A second National Assembly was held in 2010 as a preparatory step in the development of a new national constiution. Inspired by open-source processes and leaning heavily on social media technologies, these citizens are rapidly prototyping new forms of democracy utilizing the web and open innovation.
event::tags Panel, #reboot.iceland
3:30 PM
to 4:30 PM
Cops 3.0: The Future of Policing and the Internet
31 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Kirby Plessas
event::about The internet has become a critical tool for law enforcement.This presentation will demonstrate ways it is used for investigations and community outreach, discuss privacy issues and controversies, and explore the reach and limits of the law when police go online.
5:00 PM
to 6:00 PM
Apps for Healthy Kids: Government Challenges FTW
34 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Amanda Eamich, Bev Godwin, Brandon Kessler, Jenn Gustetic, Peter Rhee
event::about The Apps for Healthy Kids competition pooled $60k in prizes in support of the First Lady's Let's Move initiative to reduce obesity and raise awareness for healthy lifestyles. USDA led the effort providing the MyPyramid dataset and focusing the app and game competition on "tweens" for learn through play, and nutritional gatekeepers to arm them with critical information to make healthy food choices. We started from scratch and found tremendous support in the Office of Science and Technology Policy as well as the game/app developer community. The challenge platform welcomed entries and we invited the public to vote. An esteemed judging panel including Aneesh Chopra and Steve Wozniak will select winners. By the time SXSW begins, the winning games and apps will be making a positive impact on children and adults to make health food and lifestyle choices. Other federal examples will provide alternative approaches to using competitions to achieve specific goals. Government is becoming more adept in utilizing games, tools and Internet technologies to reach citizens on relevant platforms and devices. Learn from our mistakes and successes, and take away useful tips for designing your own challenge or competition.
11:00 AM
to 12:00 PM
Why Visualizing Government Data Makes Taxpayers Happy
51 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Jeremiah Akin, Michael Castellon
event::about The expectation of transparency is creating demand for government agencies to develop new ways to communicate complex data and trends to the public in easy-to-access and easy-to-understand formats. Some agencies are turning to Google Maps and KML data to visualize raw information online and on mobile devices. Delivering data in more easily understandable formats not only boosts trust and confidence between government agencies and their publics, but also streamlines workloads among Data, Web, Editorial, and Customer Service teams. The Texas Comptroller is the state’s chief revenue officer, tax collector, and treasurer. The agency uses public-facing maps to communicate data and economic trends across the state, editorial coverage, and to promote initiatives such as its Unclaimed Property initiative, which works to reunite taxpayers with about $2 billion in unclaimed money and property. This discussion will focus on how agencies and other organizations can use free or inexpensive tools to deliver data to the public in both traditional online formats and mobile platforms, and how workflows can be arranged so that data visualization can be managed and administered by non-technical staff. We will also discuss how maps can be used internally to enhance strategic efforts.
event::tags Dual, #VisualGov
12:30 PM
to 1:30 PM
Mobile Health in Africa: What Can We Learn?
28 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Douglas Naegele, Jaspal Sandhu, Josh Nesbit, Patricia Mechael
event::about We will focus on examples of how mobile devices are bringing healthcare to underserved communities in rural Africa. How can we diagnose pneumonia with a $5 machine hooked up to a cell phone? How does a glowing pill bottle and a cellphone connection ensure that 85% of people take their HIV drugs in South Africa? And, what can the US learn about these experiments vis-a-vis privacy, rural access, and cost containment.
3:30 PM
to 4:30 PM
Public Transit Data, APIs and City Governments
51 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Julie Blitzer, Jerry Jariyasunant, Michael Uffer
event::about The centerpiece of the urban lifestyle is an extensive, reliable public transportation system. Transit riders are embracing smartphones, 3G, 4G and even tablets. These tools can help us get better information, faster. Learn what changes are giving information in real-time and for trip planning. The New York City Office of Emergency Management (OEM) created NotifyNYC in 2009 "to enhance NYC's emergency public communications to the public." NotifyNYC allows NYC residents to sign up for transit notifications in a format of their choice, SMS, email, voice recording, Twitter or RSS for any or all boroughs. Numerous third-party applications exist in New York, including Exit Strategy NYC, which tells the user where to wait for the train so as to minimize station exit time upon arrival. San Francisco's Bay Area Rapid Transit (BART) website offers developers a huge amount of resources including a comprehensive API with schedules, station information and real-time service updates. The BART site features third-party applications developed using the API for iPhone, Android, Windows, Mac and more. This panel will examine creative new projects that enhance our lives as city residents on the go, including how these websites and applications could reduce costs, bureaucracy and response time in public transit.
event::tags Panel, #transitapps
5:00 PM
to 6:00 PM
Big Brother Goes Green: Surveillance for Sustainable Forests
13 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Monica Mendes, Nuno Correia, Mónica Mendes
event::about Can repurposed surveillance technology bring people together to protect their forests? Combining physical and virtual worlds, Real-Time Video Interactive Systems for Sustainability (RTiVISS) offer participants a way to remotely monitor natural environments for forest protection. Collaboratively developed by artists, activists and technologists, these new systems strengthen environmental awareness through "the emotion of real-time". This presentation will showcase the design and technology of specific RTiVISS instances such as "Play with Fire", "B-wind!", and "Hug@ree". It will also be a case study of what happens when tinkerers, open-source coders, and new media artists work together for a better world.
event::tags Dual, #BBgoesGreen
9:30 AM
to 10:30 AM
Getting Your Breakthrough Idea Approved by Decision Makers
59 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
event::about Whether it is a cool iPad app, a Facebook promo or an engaging blog concept, great new interactive ideas must get green-lighted before they see the light of day. In many companies this can be a frustrating experience. This panel will provide advice on how to get to “yes” from marketing executives who have approved (and killed) ideas like yours. A discussion of examples from the panelists’ respective companies will be followed by an “open mic” session where the members of the audience get to make one-minute quick pitches for advice from the panelists. The attendee with the best pitch will get a $100 gift card to celebrate his/her creative idea by exploring Austin’s exceptional eateries (or drinkeries) during the conference.
11:00 AM
to 12:00 PM
Stop Dreaming, Start Doing: Tips For Execution
96 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Scott Belsky
event::about Ideas don't happen by accident - or because they are great. Ideas are made to happen through a series of forces related to organization and leveraging the power of community. After years of research, Scott Belsky and his team at Behance have found a series of best practices common across some of the world's most productive creative people and teams. Scott's recent book, "Making Ideas Happen" has become a national bestseller. In this session, Scott will run through critical insights for any start-up and creative enterprise.
12:30 PM
to 1:30 PM
Strange Business: Corporate Creativity That Doesn't Suck
96 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Aaron With, Andrew Mason
event::about Explosive Internet cancer Groupon, the fastest-growing website ever, intentionally wastes endless amounts of staff time and marketing-budget dollars on baffling initiatives. From the bizarre write-ups of its daily deals to uncomfortable social experiments such as awarding $100,000 scholarship funds to babies whose parents met on a Groupon date, Groupon can't resist executing its silliest, darkest, dumbest, and most pointless impulses on a grand scale. By launching one incredibly expensive joke after another with no clear tie to revenue, Groupon may very well be blowing its own death horn. Why?
event::tags Dual
3:30 PM
to 4:30 PM
Paying with Data: How Free Services Aren't Free
61 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Arvind Narayanan, Julia Angwin, Sam Yagan, Sara Marie Watson
event::about Until privacy advocates start freaking out about Facebook privacy settings or default broadcast settings on Google Buzz, the general population doesn’t quite understand just how much data they are offering up in exchange for use of free services on the internet. Each field filled out, each click gets translated into data-driven product improvements or are used to serve up increasingly targeted advertisements. Chris Anderson has explored the paradigm of “free” economics, but the concept hasn’t been taken far enough to suggest that we think of each data point as an economic transaction occurring between the user and the service provider, even in these “free” services. This panel will explore the idea that perhaps all user inputs could be thought of as micro-transactions of data in order to help users better comprehend the burden of the data exposure implicit in those exchanges.
event::tags Panel, #payingwithdata
5:00 PM
to 6:00 PM
Crowdsourcing: Innovation and/or Exploitation?
27 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Fred Benenson, Jonathan Zittrain, Lada Adamic, Lukas Biewald
event::about You've probably already heard about crowdsourcing platforms like Amazon’s Mechanical Turk and CrowdFlower which offer anyone the ability to employ thousands of humans to perform on demand micro-assignments at pennies per task. But does crowdsourcing even work? What value can thousands of dislocated clicks really provide? Is this really the future of online labor? In this panel we’ll be examining the topic of crowdsourcing, the crowdsourced labor market, and the entrepreneurial and creative opportunities made possible by “human APIs.” We’ll also tackle some of the newest innovations in crowdsourcing such as virtual labor for virtual goods where Farmville and other MMPOG gamers are awarded in-game currency for doing real-world microwork such as tagging photos and filling out surveys. However there's growing concern that these Farmville migrant workers are being unfairly exploited. This is further complicated by the fact that many of them happen to be minors. But does it even make sense to equivocate their work with “normal” labor? Are there really people living in developing nations that live hand-to-mouth on their income from crowdsourcing? Finally, what are the regulatory and social considerations that we can expect in the future for this space?
event::tags Panel
9:30 AM
to 10:30 AM
Method Tweeting for Non Profits (and Other Players)
37 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Carie Lewis, Dan Michel, Eve Simon, Geoff Livingston, Jennifer Windrum
event::about When organizations use Twitter to promote themselves, it's largely about playing a role. The person tweeting is tasked to be on message as the voice of the organization while creating a unique and engaging personality to draw an audience in. At the theater, we gladly accept this fake-me-out, but in social media where do we draw the line between being the playwright and playing a character? Imagine, if you will, that Shakespeare was on Twitter. Would he tweet as his organizational-self, or as one of the many "voices" he created? Would the context of his 140 characters be different depending on "who" says it, even if the source is literally the same? And how could his underlying message consistently reflect the goals for tweeting in the first place? Welcome to the murky world of defining organizational identity with social media. During this (overly) dramatic session, we will pick the brains of people who live this challenge daily in the non-profit sector, and learn what the Bard's immortal words can teach us all about brand, messaging and creating a compelling voice on Twitter. Be not afraid of greatness - don't miss this panel! Quill optional.
event::tags Panel, #methodtweet
11:00 AM
to 12:00 PM
How the Web is Changing Dutch Politics
11 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Ruben Bos
event::about The Netherlands is ranked third in the world when it comes to broadband access per capita. Mobile internet is available in nearly every corner of the country. The penetration of social media is huge. For example, 60% of the Dutch population is a member of Hyves, the biggest social network in The Netherlands. The web is very dominant in The Netherlands. Politicians know this. Nearly the whole parliament is active on Twitter. Something really exciting is starting to show in The Netherlands. The traditional gap between politicians and people is getting smaller. How can we get beyond Twitter? In this presentation, Ruben will explain how we can help politicians to make this gap even smaller. He will explain how he helped transforming the Labour website into an awesome personal blog. He will explore what political parties can learn from websites like Good.is on how they use info graphics to tell their story. Politics don't have to be dull and impersonal. Don't be scared, this presentation won't be either.
event::tags Solo, #dutchpolitics
12:30 PM
to 1:30 PM
You Can Impact Charity Without Being Rich
18 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
event::about My strongest memory of SXSW 2010 was at a rooftop party when the SXSW party goers spontaneously raised $300 toward the purchase of a wheel chair for the nephew of one attendee. The young man was paralyzed temporarily, and the family could not afford a wheel chair. Many people want to do more than just create a "Killer Ap", they want to impact the greater good. But the media only covers how the rich and successful donate, and it leaves others thinking they have no place in philanthropy. There are so many ways in social media and live to impact charities and individuals in need (not just money). This panel will bring together four people who help a variety of causes, and show entrepreneurs and others how they can, with minimal effort, make HUGE contributions to society.
event::tags Panel, #sxswcharitypanel
3:30 PM
to 4:30 PM
Voting: The 233-Year-Old Design Problem
32 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Dana Chisnell, Lawrence Norden, Ric Grefe, Dana DeBeauvoir
event::about Do you think the "butterfly ballot" was an isolated problem? How did the hanging chad become a world-class design problem? Did you know our 43rd president was chosen because of a decision made about font size? By someone who was not a trained designer? Did you know that the presidential election in 2000 was not the first - or last - time that design problems affected the outcome of an election? If you're trained in design, interested in fair elections, or looking for a way to affect world peace, come to this panel. This is probably the most important panel in the Free World. And we're not kidding.
5:00 PM
to 6:00 PM
Steve Jobs and the Rise of the Techno-Priests
48 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Shane Kempton
event::about “Faith is to believe what you do not see; the reward of this faith is to see what you believe.” The quote from St. Augustine in the 4th century sounds surprisingly like Apple fanboy forum posts prior to the launch of the next magical “iSomething”. As technology continues to become more personal and more integrated with our lives, it’s begun to affect how we perceive our relationship to the world around us in ways that more closely resemble religion. Remember the panicky, out of body experience you had the last time you left your smartphone at home? With deepening integration, our tech changes the way we live and the makers of technology profoundly shape our society. We tend to think that these technologies are only tools, but they are becoming part our senses; they even affect our world view. That world view is being molded by the conveyors of our gadgets and apps as they define the way we interact with friends and family, choose what we can and cannot see, expand our access to ideas and even change the way we are able to think. Join me on this irreverent and hilarious romp through the past, present and future as we compare the fundamental ideologies’ of Apple, Google and Microsoft with historical religious movements, see why visionary technology creators are our new priests and why Steve Jobs is the new Pope.
event::tags Solo, #technopriest
9:30 AM
to 10:30 AM
Innovation Dot Gov: Designing Democracy for the Age of Networks
22 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Beth Simone Noveck
event::about Former White House Deputy CTO and Open Government leader addresses how to use technology to design smaller and smarter government for the 21st century. Bringing innovation to the public sector doesn’t require new legislation or new budgets. It requires changing the default way of working from closed to open.
11:00 AM
to 12:00 PM
Rebranding Islam in America
9 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
event::about This panel will bring together leaders of the Muslim American community, PR and brand strategists who can foster the sensitive dialogue between religion/politics and public relations/branding. As the controversy of the The Ground Zero Mosque heightened, the issues of religious freedom and tolerance garnered credible support from both sides of the fence, but there is one thing every will agree on: The terrorists own the share of voice of Islam. Perhaps the majority of Muslims in America condemn these terrorists, but the terrorist voice is getting all the attention—creating fear in the US and beyond. Stopping terrorism in America and the views Americans have of their fellow Muslim Americans cannot be resolved by a better brand campaign, but it surely wouldn't hurt. In this era of accessible information, does Islam need a new brand identity? Can we create a campaign using modern communiques of social media and messaging that clearly divorces Modern Islam in America from the terrorists? This controversy will define us as Americans and as human beings and to open up this dialogue is one of the most important issues of this decade. As a granddaughter of a holocaust survivor, Alona Elkayam, hopes that people will speak up for their fellow Muslim Americans if these Muslims are willing to speak up for themselves.
event::tags Panel, #321REBRAND
12:30 PM
to 1:30 PM
Hamlet's BlackBerry: Liberate Yourself From Digital Addiction
9 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker William Powers
event::about The ground is shifting in digital culture – and the paradigm, too – as we realize staring into screens 24/7 is a lousy idea. It’s time to quiet our minds, focus, go deep. But how? Luckily, human beings have been here before, and we can learn from the past. Surprising digital life-lessons from Plato, Shakespeare, Ben Franklin and Thoreau.
event::tags Solo
3:30 PM
to 4:30 PM
Legal Bootcamp: Electronic Privacy Law for Internet Startups
19 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
event::about In 1986 the Bangles were all the rage, Donkey Kong was a hot video game, mobile phones were bigger than your head, and the World Wide Web didn't even exist. A lot has changed since then - but electronic privacy law has not. Many Web 2.0 startups don’t realize it but there is a 1986 federal privacy law that applies directly to them and could lead to lawsuits or even criminal liability if users’ data is improperly monitored or disclosed. Does your company comply with the Electronic Communications Privacy Act (“ECPA”) of 1986, or even know that it exists? Do you know what to do when the government or anyone else asks for—or demands—records about your users? Join our panel of veteran Internet lawyers from privacy orgs like ACLU and EFF and companies like Google and Facebook, who will give you a basic understanding of how ECPA affects your business and provide an update on the coalition effort in Washington, D.C. to update this antiquated law to better protect privacy and innovation in the 21st century.
event::tags Panel, #privacybootcamp
5:00 PM
to 6:00 PM
Building School 2.0: Creating the Schools We Need
25 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Chris Lehmann
event::about SXSW explores the ways social media has profoundly changed nearly every facet of society from government to commerce to dating and friendship. Despite incredible societal change, K-12 education has remained largely unchanged. Every day, students leave their smartphones and laptops at the schoolhouse door. As a result, students, parents and teachers feel a powerful disconnect between the time students spend in school and the lives they live outside of it. If school is to remain a vital piece of young people's lives - and our society - it must evolve to help students thrive in our changing world. This is the notion behind School 2.0. But what will these new schools look like? What are the philosophical ideas that form it? How can we marry the best of what we know about teaching and learning with the use of 21st Century tools to create schools that are engaging, caring, and relevant places of learning for everyone involved? The story of the Science Leadership Academy, a progressive, inquiry-driven, project-based 1:1 laptop public high school will frame this presentation. Conceived as a partnership between the School District of Philadelphia and The Franklin Institute, SLA is considered to be one of the pioneers of the School 2.0 movement and has been recognized as an Apple Distinguished School in 2009 and 2010, has been written about in many publications including the Philadelphia Inquirer, Edutopia Magazine and EdWeek and has been featured in the PBS documentary Digital Media: New Learners for the 21st Century.
2:00 PM
to 3:00 PM
Daniel Johnston - The First Fifty Years
36 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Louis Black, Kathy McCarty, John Kunz, Dick Johnston, David Thornberry, Thomas Gimbel, Kathy McCarty Thornberry
event::about Daniel Johnston's story as an artist takes him from the McDonald's at Austin's Dobie Mall to the Whitney Museum of Art. His songs are sophisticated and intense. Austin's musicians and writers have always been admiring and protective of Johnston. In this panel, associates and collaborators recount the first fifty years, hoping for at least fifty more. Special appearance by Daniel Johnston himself.
event::tags hihowareyou
3:30 PM
to 4:30 PM
The Future of Music - Is There One?
21 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Casey Rae-Hunter, Sandy Pearlman, George Massenburg
event::about Have the (probably) unintended consequences created by the relatively recent technology paradigm shift from analogue to a seamless digital universe of recording, production, storage and distribution of music led music itself to all from grace? At least in its recorded incarnation. In this movement from tape deck to shuffle the deck, from analogue scarcity to digital infinity: Music has itself become hyper ubiquitous but correspondingly less influential. Is the Resurrection of Vinyl telling us something really important? In all the annals of unintended consequence, will the fate of music on digital platforms be the most unintended of all, the loss of ability to move the human spirit? See the professors collide on this one.
event::tags musicfuture
5:00 PM
to 6:00 PM
How to Keep Your Digital Music Flowing
8 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Greg Parkin, Butch Lazorchak, Ed Cherney, John Spencer, Andy Leach, Maureen Droney
event::about You can’t be a rich, immortal superstar if nobody can find your digital music. Surprisingly, the issues that challenge your ability to track your music for income-generating purposes are some of the same issues that work against the ability to preserve digital music for long-term cultural heritage purposes. Panel representatives from the Library of Congress and across the digital music spectrum will discuss some of the core issues around maintaining the long-term accessibility of digital materials and will share “good enough” practices for accessibility and preservation for a general audience of music creators, consumers and stewards.
event::tags musicflowing
12:30 PM
to 1:30 PM
The Importance of Bounce Movement
3 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Altercation -, Big Freedia
event::about New Orleans artists Big Freedia and Altercation present a lecture on the significance of Bounce Music relating to identity of all types (class, race, gender, sexuality). All participants will expound on these topics with personal theories of identity, inclusion, musical cultural development, cultural reciprocation, the inter-relatedness of movement and consciousness, the history of this sacred dance and it's place in the New Orleans canon, and how exercising personal space can inform many aspects of our lives and identity.
event::tags History of Music, bounce
2:00 PM
to 3:00 PM
Website? Get Real. You Need A Web Empire.
33 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker David Dufresne, Emily White, Bruce Houghton, Trevor Guy, Aaron Ray
event::about It used to be that a a simple website, a MySpace profile, and tracks on iTunes was considered an online strategy. Nowadays, DIY artists are expected to blog, tweet, update their Facebook, have an iPhone app, manage geo-targeted mailing lists, give their music for free but at the same time sell it on 200 different stores and marketing widgets. They're expected to become hardcore analytics experts, understand conversion rates and SEO optimization. All that while they design t-shirts and Uzi-shaped USB keys, and tuck their fans in at bedtime. Oh yeah, they're also expected to write songs and play some music once in a while. Cut through the hype and social media lingo, find what's really proven to work, and what artists should focus on when planning and building an online presence.
3:30 PM
to 4:30 PM
The Sound Strike, Immigration, and You
5 schedule::attendees
Location
Austin Convention Center, Room 9ABC
event::about In a nation with fast and vast demographic changes, what is the role of musicians and their fans in moving beyond hatred? Is SB 1070 in Arizona only the tip of the anti-immigrant movement iceberg? Artists and activists join together to discuss the Sound Strike and their commitment to working together to raise awareness and opposition to the treatment of immigrants in Arizona.
event::tags soundstrike
5:00 PM
to 6:00 PM
Murphy's Laws of Songwriting
8 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Ralph Murphy
event::about We are in the music BUSINESS. What music impacts consumers, makes hit records and generates revenue is what drives that BUSINESS. Song writing is an art, but inviting a listener in a drive time and keeping them tuned in from the cola commercial to the burger jingle is craft! Join Ralph Murphy, author of "Murphys Laws of Songwriting" "The Book" and take a close look at the #1 songs in Billboard in Country/Pop that "got the job done" last year and see what was different about them and… what they had in common! Welcome to the music BUSINESS.
event::tags Other, murphyslaws
11:00 AM
to 12:00 PM
CLE 1: Recording Artists Deals Beyond Music
19 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Ken Abdo, Kenneth Hertz, Jeffrey Light, Ken Hertz
event::about Being a music artist is sometimes about music and sometimes not. More than ever, rights and their value are born more of celebrity than from artistry, profoundly affecting the nature of the traditional relationship between artists and record companies. The panel will address the source of these rights, and their exploitation and valuation in a rapidly changing landscape.
event::tags Legal
12:30 PM
to 1:30 PM
CLE 2: What You Get and Give Up in Today's Recording Agreement
17 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Paul Bezilla, Dina LaPolt, David Lessoff
event::about The exclusive recording agreement remains the centerpiece contract of most music artists' careers. However, by getting signed, not only are the probabilities of a sustained career with a record company less than at the beginning of this century, but the terms of the recording agreement also have evolved since then to become less artist-friendly. Declining music sales, coupled with the reduction of the purchase price of music altogether, justifies scrutinizing record deals more than ever.
event::tags cle2
2:00 PM
to 3:00 PM
CLE 3: Publishing: Music's Last Money Train?
21 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Bob Donnelly, Michael Nieves, Kris Munoz, Stephen Navin
event::about As mechanical royalties on hard goods disappear, songwriters must rely on new and renewed revenue sources such as synchs, production libraries, black box monies, rerecords, lyric deals, mobile apps, and various digital distributions. The deals and legal considerations governing these exploitations will be discussed by the panel.
event::tags cle3
3:30 PM
to 4:30 PM
CLE 4: Cross-Platform Licensing: The New Media Music Deals
16 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Henry Root, Karen Hope, David Weinberg
event::about Entertainment commerce is more than ever about content licensing across multi-media platforms and products, including games, toys, and audio-visual applications. Various licenses will be explained and compared.
11:00 AM
to 12:00 PM
CLE 5: Ethics: The Biggest Practice Mistakes to Avoid
17 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker John Strohm, Ken Abdo
event::about The rules of professional conduct apply to all lawyers. However, because of nuance from one practice area to another, the rules may have a disparate impact on entertainment lawyers. Learn to spot the issues and avoid making the big mistakes.
12:30 PM
to 1:30 PM
CLE 6: Hot Policy That Could Change Our Legal Lives
13 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Ken Abdo, Daryl Friedman, Jay Rosenthal, Edward Lazarus
event::about Legislation and policy making in DC reverberates through the music business at every level. From copyright reversions to net neutrality, current debates and imminent decisions will affect the music business and creative communities for years and perhaps generations to come. Policy making observers and participants will review hot policy topics and their potential impact on the music industry.
2:00 PM
to 3:00 PM
CLE 7: The Impact of Recent Big Music Cases
16 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker David Given, Stan Soocher, Barry O'Neill, Barry O'Neil
event::about What does it mean for a multi-platinum act when one of its founding members leaves? How about when a new member joins? And have the major labels been accounting to their legacy artists appropriately and fairly on the sales of digital downloads featuring those artists' recorded performances? These and other crucial issues have been at the forefront of recently decided music industry cases. This panel will review the cases, the rulings' impact on the music business and the issues the courts left open to further debate.
3:30 PM
to 4:30 PM
CLE 8: The Most Important Back-Up Instruments for a Baby Band
13 schedule::attendees
Location
Austin Convention Center, Room 9ABC
Speaker Lynn Morrow, Brian Mencher, Ben McLane
event::about Bands are built, broken and busted on the seemingly less important internal deals entered into among the members. These quiet documents can become the loudest should a band's business become unharmonious. Band member agreements, writing collaboration agreements, management agreements, production agreements and other issues facing a rising band will be discussed.
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