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Always passionate about sharing stories and building communities, Kaylee has a solid history of telling tales of her own. By working as a fashion and lifestyles writer, public relations pro and digital marketing geek, she has a solid history of identifying the most compelling way to help others communicate their experiences. Kaylee's looking for her next career home in Los Angeles (so hire her!) and will probably give you a hug when she meets you. Follow Kaylee and the SXSWAngels as one of ten teams competing in the #chevysxsw Road Trip Challenge March 8-10. Check them out at sxswangels.com!
Web: kayleehawkins.comMy Schedule
9:30 AM
11:00 AM
2:00 PM
Being Young and Rocking ItMarriott Courtyard, Brazos 2-3
Conference Startups: Grassroots Innovation Rocking the Event WorldHilton Garden Inn, Trinity
Lighten Your Load: Successfully Leverage Volunteers and InternsMarriott Courtyard, Rio Grande A
Making Tomorrow Better Than Today is Hard WorkACC, Room 6AB
Marketing Budgets Have Gone Social – Is It Working?Hyatt, Hill Country AB
My Kindergartner Markets Better Than YouACC, Ballroom E
No Child Left Inside: Mobile Tech Meets EducationHilton Garden Inn, Rio
Writing Workshop with @BettyDraper: Saying It ShortSheraton, Creekside
Your Meetings Suck and It's Your FaultACC, Ballroom C
3:30 PM
Can You Trust Me?ACC, Room 8A
Folkways These Days: Crafty Knowledge in Digital NetworksACC, Room 10AB
From Personal Blogger to Professional MarketerMarriott Courtyard, Brazos 2-3
Got Great UGC, Poor Monetization?Hyatt, Hill Country CD
Matt Mullenweg Interview: The Future of WordPressACC, Ballroom A
Social Games: Manipulating Your Brain Chemistry, For GoodACC, Ballroom B
The Accidental Writer: Great Web Copy for EveryoneSheraton, Creekside
The Potential of Augmented Reality for EducationHilton Garden Inn, Rio
The Steroid Culture of Social Media: You Use?ACC, Room 6AB
Under 25 and Rebuilding Communities Using Social MediaHyatt, Big Bend
Why Everything is Amazing But Nobody is HappyACC, Room 5ABC
4:00 PM
5:00 PM
6:00 PM
7:00 PM
8:00 PM
8:30 PM
9:00 PM
8:00 AM
9:30 AM
Beyond Check-Ins: Location Based Game DesignACC, Room 12AB
Changing News Rooms and News ConsumersSheraton, Creekside
How Many Rungs?: Social Change & the Engagement LadderACC, Room 6AB
Stop Listening to Your CustomersHilton, Salon C
The Future of Nonprofits : Thrive and Innovate in the Digital AgeACC, Ballroom G
11:00 AM
Believe Me or Your Own Eyes: Eye-Tracking EntertainmentACC, Ballroom C
Community Engagement Strategies: Rational Debate or Herding Cats?Sheraton, Capitol E-H
How the USPS Should Implement Social MediaHyatt, TX Ballroom 5-7
Intrigue Me: Writing Compelling ContentSheraton, Capitol A-D
Marketing in the MomentHilton, Salon E
Marketing Lessons from the Grateful DeadACC, Ballroom G
Seed & Feed: How to Cultivate Self-Organizing CommunitiesHyatt, Hill Country CD
Social Shopping: The Future of Selling Stuff OnlineHilton, Salon H
Using Twitter to Improve College Student EngagementHyatt, Hill Country AB
Why Mexico Will Change Your LIfeHilton Garden Inn, Rio
Squarespace Foodtruck Extravaganza5th and Neches
12:00 PM
12:30 PM
Are Your Customers a Crowd or a Community?Hyatt, TX Ballroom 1
Benefits of Highly Responsive Community Engagement StrategyHyatt, Hill Country CD
Brand Journalism: The Rise of Non-Fiction AdvertisingACC, Ballroom F
How Social Media Fueled Unrest in Middle EastACC, Room 5ABC
SUPER-Talented: A Conversation with James Gunn, Ellen Page and Rainn WilsonACC, Room 18ABCD
Tech Power to the People! Digital Community EngagementACC, Room 10AB
Technical vs. Creative? Ridiculous! Quality Requires BothMarriott Courtyard, Rio Grande B
The 90 Minute Solution: Live Like a SprinterACC, Ballroom D
Time Traveling: Interfaces for Geotemporal VisualizationACC, Ballroom B
3:30 PM
5:00 PM
Brand Consistency Is Killing Digital AdvertisingACC, Ballroom F
Cheaper, Better, FASTER: Can Casual Games Save Education?ACC, Room 6AB
Client Knows Best? How to Sell Unsolicited IdeasHilton, Salon C
Grow Some Balls: Build Business Relationships from NothingHilton, Salon AB
Hacking Kids: How to Raise a Digital NativeACC, Room 8A
How PBS and NPR Can Support Local JournalismSheraton, Capitol View Terrace
Interactive Marketing Horror StoriesHilton, Salon E
Money for Nothing, and Your Software for FreeACC, Room 10AB
Sausagefest: Getting More Women Into New Media & TechMarriott Courtyard, Brazos 2-3
That's Not My Job: Being A Career GeneralistHilton, Salon D
Welcome to the EGOsystem: How Much are You Worth?ACC, Ballroom D
SXSW Pre-Party with EviteLanai
5:15 PM
5:45 PM
6:00 PM
9:00 PM
11:00 AM
#FAIL: Infamous Social Media PR DisastersAT&T Conference Center, Room 203
A Media-Based Economy for Detroit's FutureHilton, Salon C
Bend Over? Surprise! Agencies Are Screwing YouMarriott Courtyard, Rio Grande A
Building Fences in the Sky: Geo-Fencing Has ArrivedHilton, Salon F-G
Congratulations! Your Brand Is About to Become ObsoleteACC, Ballroom F
Getting Strategic with Social Media for Social GoodACC, Room 8A
Local Online Communities: Won’t You Be My Neighbor?Hilton, Salon J
Socially Regulated: Social Media in Regulated IndustriesHyatt, Big Bend
The 4-Hour Body: Hacking the Human BodyACC, Ballroom D
The Future of Philanthropy: Social Giving Takes OffRadisson, Town Lake Ballroom
The New Workstyle – How Work Is EvolvingHyatt, TX Ballroom 1
The SXSW Street Food Fest presented by Foodspotting & BlackberryParking Lot 2nd & Brazos
Squarespace Foodtruck Extravaganza5th and Neches
12:15 PM
12:30 PM
A Conversation with Paul ReubensACC, Room 18ABCD
Better Crowdsourcing: Lessons Learned From the3six5 ProjectACC, Ballroom C
Dining Out in the Digital AgeAT&T Conference Center, Room 203
Fail Big, Fail Often: How Fear Limits CreativityMarriott Courtyard, Rio Grande A
Future Fitness: The Power of Personal DataHilton Garden Inn, Trinity
Health: Is There Really an App for That?Hilton Garden Inn, Rio
How Social Networking Is Changing AdvocacyACC, Room 8A
How to Make Money Traveling Around the WorldMarriott Courtyard, Rio Grande B
Love Can Pay The BillsHilton, Salon AB
Social Health: Who Wants to "Like" Hemorrhoid Cream?Hilton Garden Inn, Sabine
Social Hotline: How Social Media Impacts Crisis CommunicationsHyatt, Hill Country CD
Strange Business: Corporate Creativity That Doesn't SuckACC, Room 9ABC
Viral Marketing with The OatmealHyatt, TX Ballroom 1
3:30 PM
Creating Social Action Plans For FilmsACC, Room 13AB
Crowdsourcing the Corporate/ Nonprofit Partnership. Who Wins?ACC, Room 8A
Go Here, Do This: Location + Collective ActionHilton, Salon J
Nonprofit Group Meet Up Hosted by ConvioDay Stage Cafe ACC
Nonprofits and Free Agents in A Networked WorldACC, Room 6AB
Using Text to Predict The Real WorldAT&T Conference Center, Room 203
4:00 PM
5:00 PM
7:00 PM
8:00 PM
9:30 AM
Method Tweeting for Non Profits (and Other Players)ACC, Room 9ABC
Monday YogaACC, Room 8A
People Power: Leveraging Personal Stories to Build InfluenceHyatt, TX Ballroom 1
Social Media for Social Good: How Digital Charity is Changing our WorldHyatt, TX Ballroom 2-4
Tweeting On Weekends: Are We Becoming Socially Anti-Social?Hilton, Salon H
You're Dead, Your Data Isn't: What Happens Now?ACC, Room 10AB
10:00 AM
11:00 AM
Bite Me—Are Ethics Gone in Food Criticism?Hyatt, Hill Country AB
I'm So Productive, I Never Get Anything DoneACC, Room 10AB
Online Mom Communities = Hotbed of Local InfluencersHyatt, Hill Country CD
Scratching Your Personal Projects ItchMarriott Courtyard, Brazos 2-3
SXSW Newcomer / Veteran Meet UpHilton, Room 615AB
Three Undiscovered Companies Leading the Green MovementACC, Room 6AB
TV + New Media = Formula for SuccessHilton, Salon F-G
Value of a Facebook Fan: Does it Matter?Hyatt, TX Ballroom 1
12:30 PM
#Hashtag Takeovers and Successes in Innovative Virtual ActivismHyatt, TX Ballroom 2-4
A Tour of Human Ecommerce: What's For Sale?Marriott Courtyard, Brazos 2-3
Everyone’s Wrong about Influence. Except your CustomersACC, Ballroom F
Getting ‘Em Online & Off-Their-AssMarriott Courtyard, Rio Grande B
Q&A With Google & Bing On Website RankingHilton, Salon J
3:30 PM
Company Culture: It's All Your FaultMarriott Courtyard, Rio Grande B
Fundraising in a Box: Crowdsourcing MicrograntsACC, Room 13AB
OMG, My Customer’s Pissed and Uses TwitterAT&T Conference Center, Room 203
Online Creativity: Inspire, Remix, CopyHyatt, Big Bend
Pimp My Movie: Online Marketing MakeoversACC, Room 15
Refresh, Together: The Pepsi Refresh Project in 2011AT&T Conference Center, Grand Ballroom
Stand Out: Investigative Journalism for BloggersHyatt, TX Ballroom 5-7
Where Are We Going? The Future of LocationHilton, Salon H
5:00 PM
Communication and Innovation: Does Culture Still Matter?Marriott Courtyard, Rio Grande B
Eat Tweet - 1020 Recipe Gems from @cookbookACC, Ballroom G
Freelancers Are Slutty, But So Are YouMarriott Courtyard, Brazos 2-3
Interactive Patterns in the Mobile SpaceACC, Ballroom E
SXSW Trade Show Social Hour by Explore.orgACC, Exhibit Hall 3-4
The 100 Thing ChallengeACC, Room 10AB
The Tweets That Time (And You) ForgotHyatt, TX Ballroom 2-4
Urgent Genius: Creating Topical Social Ideas At SpeedHyatt, TX Ballroom 1
9:00 PM
10:00 PM
9:30 AM
11:00 AM
Beyond Wordclouds: Analyzing Trends with Social Media APIsACC, Ballroom C
Creating a Social Hackathon for the Good – Justice League StyleACC, Room 10AB
How Brands Respond to Facebook AttacksHyatt, TX Ballroom 1
How to Bring Teams Together to Move MountainsMarriott Courtyard, Brazos 2-3
Indie Success: Caching in on CollaborationHilton, Salon C
Landing Your Next Job Through Unconventional Personal BrandingMarriott Courtyard, Rio Grande A
The Mainstreaming of Geek CultureHyatt, TX Ballroom 5-7
12:30 PM
Career Transparency: Why Personal Branding Is BullshitMarriott Courtyard, Rio Grande A
GeekFit: How to Embrace Technology and Healthy LifestylesMarriott Courtyard, Rio Grande B
Real-time Marketing in a Connected WorldACC, Ballroom F
Social Contests: Brand Loyalty Builders or Lazy Marketing?Hyatt, TX Ballroom 1
Social Ranking: Finding Interesting User-Generated ContentACC, Ballroom C
Why PR's Future May Not Look Like PRHyatt, Hill Country CD
Your Caption Here: How-to Manipulate Images Without PhotoshopHyatt, TX Ballroom 5-7
1:00 PM
3:30 PM
Advanced Integrations of Social Media AnalyticsSheraton, Capitol E-H
Employee Wellness: Farce or Untapped Potential?Marriott Courtyard, Rio Grande B
Improv For EveryoneACC, Room 10AB
Iterate or Die: How Media Businesses Must AdaptSheraton, Creekside
Legal Bootcamp: Electronic Privacy Law for Internet StartupsACC, Room 9ABC
Marrying for Money: The ROI of RelationshipsACC, Ballroom F
Post Recession Recruitment - What Now?Marriott Courtyard, Rio Grande A
4:00 PM
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