→ Music Venue:Austin Convention Center, Room 13AB (500 E Cesar Chavez St) Speaker:Maura Johnston, Mike Fabio, Rae Votta About: The Internet is no longer a dirty little secret for freaks & geeks, it's everyone's sandbox. If bands want to succeed they have to take it seriously, love it all night AND respect it in the morning. Memes are defined as concepts that spread quickly on the Internet, and creating them requires skill, luck and research. Memes rely on imitable cultural ideas. Memeifying your band involves creating something that’s shared, instead of pushed. How can acts embrace the power of fan media?