Cory Shaw

 
 

My Schedule

 

4:00 PM
to 8:00 PM

Startup Crawl
42 Attendees
Location TBA
 

We're looking for other downtown startups to participate in a "startup crawl" where we have different beers at various downtown startups and make a big Gowalla trip out of the whole thing. Who's in?

Participants currently include:
Capital Thought
Cloudmasons
Conjunctured
Food on the Table
Gowalla
Infochimps
Moodfish
OtherInbox
Smiley Media
Tabbed Out
Thinktiv

 

 

10:00 AM
to 12:00 PM

Salsa Labs Taco Breakfast Open House at SXSW 2011
160 Attendees
Location Salsa Labs Office
 

Salsa Labs invites you to stop by our new digs in downtown Austin just a few blocks from the Convention Center. We'll be convening there with breakfast tacos and mimosas to get SXSW started right. We hope to see our progressive friends, partners, developers and anyone else interested in learning more about Salsa and Organizing there. We're also hiring! Stop by if you're interested in working with us.

No badge is required and all are welcome, both old friends from DC and new friends from Austin.

 

***MAKE SURE YOU RSVP THROUGH THE LINK PROVIDED***

2:00 PM
to 3:00 PM

Being Young and Rocking It
89 Attendees
Location Marriott Courtyard, Brazos 2-3
Speaker  Brian Wong
  Being a young entrepreneur in this period of time in business and commerce is an exciting thing. It is your biggest asset. You should rock it. But how do you rock it? How do you overcome traditional preconceived notions of being "younger", more "inexperienced", and "naive"? Simple. You turn them into your strengths. Everyone always talks about how being curious, how retaining youthful characteristics is a great way to succeed without bounds. Why can't those who truly embody those characteristics be the ones that indeed reap those rewards? Most younger entrepreneurs are at the edge of a cliff. They are looking for reasons to jump, or not to jump. There are lots of people willing to tell them all the reasons of why they shouldn't. Very few are there to tell them all the reasons why they should, and to help them throughout to show them how to grow wings in the process. I'm there to nudge them. Being a 19-year-old entrepreneur with a funded start up - experience at a well-known company in the social news landscape, and literally being thrown into a pit of extremely successful entrepreneurs as a non-American (a Canadian), helped prime me to learn all of the lessons that I will be sharing with everyone. Anyone fascinated by the elusive "young" entrepreneur - and especially the type that genuinely takes tangible action towards successful milestones in their career - and wondering about how to learn from them and to help nurture their growth - should come.

2:00 PM
to 3:00 PM

Cargo Containers: The Next Big Social Network?
65 Attendees
Location Hilton, Salon H
Speaker  Tom Stitt
  The clothes you wear. The electronic gizmos you use. Much of the food you eat. These physical payloads were delivered by a complex, standards based, slow-moving packet switched network that uses cargo containers as packets and container ships as the network pipe. The containers, ships and ports are going digital and getting smarter. How containerization rules commerce. How new container technology is changing 40 years of no change. Hear why containers will become an integral part of emerging human social networks.
Tags  Solo, #Cargo

2:00 PM
to 3:00 PM

Fireside Chat: Tim O'Reilly Interviewed by Jason Calacanis
300 Attendees
Location Austin Convention Center, Ballroom D
  In this intimate fireside chat, Calacanis interviews his personal publishing and pundit hero, Tim O'Reilly, about Tim O'Reilly. Typically Tim's the moderator or discussing a theory, but Tim's never discussed how he built O'Reilly, the Web 2.0 conference and himself, into the most respected technology publisher on the planet. Calacanis hopes to tease out the secrets of Tim's success, and how year-after-year, and decade-after-decade, he remains relevant and engaged. This panel is a first and a must for publishers, technologies, brand builders and thinkers.
Tags  Dual, #Psych

2:30 PM
to 3:30 PM

90 Days with the Phoenix Mars Mission
51 Attendees
Location Austin Convention Center, Ballroom G
Speaker  Andrew Kessler
  This is a talk about winning the nerd lottery: The luckiest fanboy in fandom gets a shot to spend three months with unfettered access to mission control--that’s a journalistic first and potential NASA no-no. It’s just your average summer trying to capture the story of 130 of the world’s best planetary scientists exploring the north pole of Mars. It’s a warts-and-all look at the Phoenix Mars mission and NASA’s space narrative from a regular guy who once dreamed of leaving the planet. We’ll focus our space story on a Martian photographer. “Don’t call me that,” Peter Smith, the world’s greatest Martian Photographer says. “And don’t make me look like some wacko mad scientist.” Peter has a hard enough time with the mission’s image as it is. Peter is particular about image because he knows how getting it right has the potential to inspire the next generation of adventurers. More than half his team is here because they grew up watching Apollo and Viking missions. “What’s going to inspire the next generation?” He wants to know. We all want to know.

3:30 PM
to 4:30 PM

App, Shmapp, Tell Me What Works Across Platforms!
186 Attendees
Location Hilton, Salon H
Speaker  Aaron Forth
  The mobile market is flooded with fun, useful and engaging applications. These apps are becoming increasingly important to a company’s success but many companies are simply recreating their product for mobile without giving adequate consideration to the differences in mobile and Web based usage patterns. Additionally, specific benefits that the Apple and Android platforms offer are commonly not fully leveraged. During this session, Aaron Forth, vice president of product for Mint.com and director of Intuit Personal Finance Group, will discuss how companies can analyze customer usage patterns to develop the best possible mobile application and mold the app to harness the advantages of each platform.

3:30 PM
to 4:30 PM

4:00 PM
to 5:00 PM

The Personal MBA: Mastering Productivity, Happiness, and Wealth
131 Attendees
Location Austin Convention Center, Ballroom G
Speaker  Josh Kaufman
  Running a business can be intimidating, frustrating, and stressful if you don't really understand the fundamentals of how every successful business works. Life gets much easier once you understand what you're doing: if you correct your business mental models, you'll quickly achieve a "Triple Double" - doubling your profits, doubling your productivity, and doubling the fun you have at work this year. This panel will teach you the most powerful fundamentals of business - a few simple ideas that you can use immediately to make more money, get more done, and actually enjoy the process of building your world-changing venture. “These concepts really work: I’m booked solid with clients, making 8x more money, feeling far less overwhelmed, and having a lot more fun. If you want to live up to your potential, you can’t afford to miss this.” – Tim Grahl, Founder and CEO, Out:Think Group

5:00 PM
to 6:00 PM

Google Doodles: Burning Man to Pac-Man and Beyond
51 Attendees
Location Austin Convention Center, Ballroom B
  With over 700 fun and geeky custom logos adorning Google’s international homepages, doodles have become synonymous with the Google brand. Through a visual feast of never-before-seen high-res art and outtakes, this presentation will examine the history, popularity, and controversy of Google doodles from the perspective of the small team of artists and developers who create them. This being SXSW Interactive, we will highlight the ingenuity behind special doodles like the playable Pac-Man and animated Rube Goldberg/Fourth of July doodles. We also will take a look behind the scenes of the H.G. Wells mystery doodles, the week that the Sesame Street muppets took over Google, the action-packed Olympics series, and more ways we play on our homepage. Finally, we’ll touch on the feedback we receive, lessons learned, the Doodle4Google children’s art competition, what it takes to be a Google Doodler, and the future of Google doodles.

5:30 PM
to 6:30 PM

Creative Workshop: 80 Challenges to Sharpen Your Design Skills
158 Attendees
Location Austin Convention Center, Ballroom G
Speaker  David Sherwin
  You're under the gun. Again. Only a few days to come up with a revolutionary new feature for your Web app. Or you've been tasked by your boss to give the company's new mobile experience a little more oomph. In these situations, it can be hard to focus on coming up with breakthrough ideas. But don't worry, help is to the rescue. David Sherwin from frog design, a global innovation firm, will share tools and methods that any interactive professional can use to more consistently brainstorm quality ideas for interactive products and services. This presentation will be illustrated with examples from David's new book "Creative Workshop: 80 Challenges to Sharpen Your Design Skills" (HOW Books).

6:00 PM
to 7:00 PM

The Mix at Six presented by SapientNitro
338 Attendees
Location Venue 222
  SapientNitro returns to host the always anticipated, never duplicated Mix at Six Party, where they’ll raise the tent on their freakishly entertaining, technologically mesmerizing Carnival of Convergence. Festivities include a live performance from The Pains of Being Pure at Heart, as well as DJ Spider spinning deep into the night. An open bar, appetizers, and amazing sideshow complete this unique experience.

6:00 PM
to 7:00 PM

Tocquigny Martini and Beer Mixer
162 Attendees
Location Frost Bank Tower 17th Fl
  Kick off SXSW with the third annual Tocquigny marketing meet and greet. Enjoy panoramic views of Austin from 17 stories up and network with fellow innovators. Party with the best view—guaranteed.
Tags  Party

7:30 PM
to 8:30 PM

"Unofficial" SXSW Tweetup
152 Attendees
Location Iron Cactus
 

Join us for food and fun at the "unofficial" SXSW Tweetup on Fri., Mar. 11 starting at 7:30 PM location TBD in Austin, TX.

Full bar and appetizers available for us at a location TBD.  We are limited to 100 guests. 

 

Company  Xceptional HR

8:00 PM
to 9:00 PM

TechSet's Kick off Party at SXSW 2011
294 Attendees
Location Enzo
 

Every year, Techset opens SXSW Interactive with the must-attend party of the year. Everyone says you're a rock star, so bring it...this year's theme is "Living Rock Stardom" so dress the part and show us how it's done. Sign up early as the event sells out every year. Let's make this year's Techset the most #epic event ever. #rock

Tags  Party

9:00 PM
to 10:00 PM

AMODA Digital Showcase
138 Attendees
Location Mohawk
  Free for SXSW Interactive badgeholders The Austin Museum of Digital Art presents a party featuring live electronic music and visual art. Expect video projections, interactive installations, and a musical Laptop Battle. www.amoda.org
Tags  21+, Party
 

 

8:00 AM
to 9:30 AM

Social Breakfast 2011
201 Attendees
Location Magnolia Cafe (South)
 

It's the fourth year of the best breakfast to open your SXSW weekend, and as usual Magnolia's Cafe is the place to start your SXSW experience in the company of friends, both new and old, at "The SXSW Social Breakfast." Everyone is welcome, this is an open invitation to share breakfast at one of Austin's greatest Cafe's (or at least one of the greatest I've found in many years at SXSW) on the first morning of the conference.

Magnolia's will be opening up the patio area for the meeting, and of course we'll have the rest of the restaurant for any overspill, so turn up, grab a table, and enjoy a great meal. You'll have plenty time to chat, have your coffee, and still make it back in time for the first sessions.

9:30 AM
to 10:30 AM

It's Not Tv, It's Social Tv
102 Attendees
Location Hyatt, Hill Country AB
  How is social media changing the TV experience for good? Over the past ten years, we've seen television become truly interactive, from SMS voting on American Idol to real-time audience feedback via Twitter and Facebook becoming a part of everything from CNN to Oprah to Late Night with Jimmy Fallon. At the same time, web series have built millions of viewers on places like YouTube, iTunes, and XBox Live. Now a new wave of always-connected mobile apps, set-top boxes, and gaming platforms are making entertainment more social, location-aware, and connected than ever. Our panel of producers of hit TV shows and top web platforms will talk about how they're enabling social viewing and collaboration between producers, stars, and audiences in real time to create new kinds of TV experiences.

9:30 AM
to 10:30 AM

Stop Listening to Your Customers
197 Attendees
Location Hilton, Salon C
  A common assumption among startup entrepreneurs is that listening to potential customers is the best way to find out whether your product or idea will succeed in the market. Honestly — don't bother. In our ten years of user experience research for startups and big companies alike, one thing we've seen time and again is that it's behavior, not opinions, that tells you whether people want to use your product. The main problem with opinions is self-reporting bias: Opinions are often inconsistent with behaviors or other attitudes, especially when discussing hypotheticals. Remember  Clippy, the little character that appeared in Microsoft Word years ago? That little bastard arose, in part, from Microsoft asking users if they wanted help working on their documents — everyone said, “Sure, sounds great.” But once people started actually using it in the real world, they hated it — it might be one of the most hated features in the history of computing. But Microsoft employs hundreds of researchers. So where did they go wrong, and how can you avoid making the same mistake? It's simple. Never ask people what they think of your product or idea. Instead, I'll walk you through the world of researching people, including what you need to ignore customers effectively, just like Apple and 37 Signals. I'll go over examples from our research with Volkswagen, Electronic Arts, and Wikipedia, and show how to use remote research to construct behavioral scenarios and eliminate poor research.
Tags  Dual, #StopLing

11:00 AM
to 12:00 PM

Drawing Back the Curtains on CSS Implementation
135 Attendees
Location Austin Convention Center, Ballroom D
  In this session, representatives from major browser vendors including Chrome, Microsoft, Opera and the W3C will pull back the curtain revealing some of the challenges with implementation and interoperability. The goal is to have designers and developers get a glimpse into how CSS has struggled and finally gained its footing as the presentation layer in everything we do for the Web.
Tags  Panel, #SXCSS

11:30 AM
to 12:30 PM

FreshBooks 2,000,000 User Party
100 Attendees
Location West Tent, Brush Square Park
  Its FreshBooks' 7 Birthday and we're celebrating our 2,000,000th customer. Come hang out with clowns, mimes and grab some ice cream.
Tags  Party

12:30 PM
to 1:30 PM

Inclusive Design: Creating Beautiful, Usable & Accessible Websites
125 Attendees
Location Austin Convention Center, Room 6AB
  The concept of the Web for All is something that we hold dear, but sometimes it feels like we are holding on to it for dear life! There is plenty of knowledge sharing about Web Standards and best practices, but too many opinions about what a website really is. If you ask a designer, a developer and a marketer, you will probably get 3 different answers and this can be a tad problematic when you only have one website. So I set out to find a solution, stopped thinking about the medium and started thinking about what the word Design really meant. Things that are designed are invariably products of some sort and it became clear that the internet is a product that people interact with using technology. I reflected on those who inspire me, such as Dieter Rams, whose ten principles of good design are as relevant now on the internet as they were when he first uttered them. And then I looked to Frank Lloyd Wright, the godfather of Inclusive Design in Architecture. With these parallels to hand, it is quite simple. Applying the principles of Inclusive Design to building websites makes sense, but existing technologies and practices in order to ensure its successful implementation is where we are at now. Presenting the principles and how they can be applied to the web, and interspersing these with hands on, practical advice will provide both a breadth and depth of knowledge and understanding.
Tags  Dual, #inty

12:30 PM
to 1:30 PM

Ordering Disorder: Grid Design for the New World
136 Attendees
Location Austin Convention Center, Ballroom A
Speaker  Khoi Vinh
  Everyone's using grids, and grid tools and frameworks are everywhere. But do you truly understand the ins and outs of this powerful design principle, and how it's changing along with new media and platforms? Chances are most digital designers have only a cursory knowledge of the grid's concepts and best practices, overlooking the tremendous value that truly smart grid usage brings. In this expansive sequel to his famous 2006 SXSWi talk "Grids Are Good," designer and grid expert Khoi Vinh (NYTimes.com, Subtraction.com) will give a bracing tour of the many ideas packed into his new book "Ordering Disorder: Grid Principles for Web Design." This solo talk will span the history of grids, take a brass-tacks tour of best practices, and look ahead at some of the most enlightening and innovative thinking that's shaping grid thinking in the future.
Tags  Solo, #odogrids

3:30 PM
to 4:30 PM

Design Across Disciplines
85 Attendees
Location Austin Convention Center, Ballroom A
  New technology brings broad experimentation and new design challenges. It takes years, if not decades, to establish an effective design vocabulary to discuss what "works" and "doesn't work." This panel asks established professionals in architecture, speech writing, and event planning to describe their creative processes and vocabularies and will compare them with the best practices in interaction design. This session brought to you by Meebo.
Tags  Panel, #meebo

3:45 PM
to 4:45 PM

No. Great Minds Do Not Think Alike
77 Attendees
Location Austin Convention Center, Ballroom E
Speaker  Joe Gerstandt
  Where do good ideas come from? Diversity. There is a growing body of evidence showing that cognitive diversity can play a powerful role in increasing the ideation and innovation capacity of a group or community. This session unpacks cognitive diversity, shows how it can drive better outcomes and examines some things that can get in the way. As General Patton said; “If everyone is thinking the same thing, then someone isn’t thinking at all.” If a group of people are considering something that matters, there will be some disagreement. Pursuing better solutions requires that we are willing and able to create social spaces where we can surface and recombinate those differences. We often avoid those differences because there is tension there. If you want the benefit that diversity brings, you have to be able to contain the tension that comes with it and that is where a lot of individuals and groups fall short. They avoid or deny differences because it is easier and safer. Even if we have an intuitive appreciation for the fact that different perspectives can be valuable, human nature can still get in the way. Things like stereotypes, assumptions, implicit association, attribution errors, and cognitive biases can have a profound impact on our considerations of others, regardless of our intentions. We can however, reduce the impact of our drive to judge and categorize so that it does not prevent us from creating robust intersections of differing perspectives.

5:00 PM
to 7:00 PM

SXSW Pre-Party with Evite
206 Attendees
Location Lanai
 

Evite is hosting a Pre-Party to the SXSW Opening Party! Come mingle with fellow SXSWers and get fueled up with our taco bar, appetizers and endless cocktails. Giveaways given throughout the event.

Tags  21+, Party

6:00 PM
to 8:00 PM

Media Innovation Party
94 Attendees
Location Palm Door
 

At SXSW and interested in media innovation? Join @knightfdn and American Public Media to brainstorm about media innovation over Austin beer and food truck-inspired cuisine with an opportunity to see demos of innovative news projects. Open to all badgeholders, must RSVP at mediainnovationparty.com.

Tags  all ages, Party

6:00 PM
to 7:00 PM

SXSW 2011: Happy Hour Sponsored by Razorfish
318 Attendees
Location The Phoenix
  Drink and mingle at the Razorfish happy hour at club Phoenix. Together we’ll kick start SXSW Interactive. COME EARLY! Your SXSW badge or Razorfish business card is your ticket in.
Tags  21+, Party

6:00 PM
to 9:00 PM

Austin on Rails SXSW Happy Hour
72 Attendees
Location Buffalo Billiards
 

Our annual get together pulling in Ruby and Rails developers from all over the world.

6:00 PM
to 9:00 PM

WordPress Party
202 Attendees
Location Elysium
 

Pat Ramsey, of the Austin WordPress Meetup, and I agreed that SXSW Interactive 2011 would be the perfect place to host another party. I then contacted Jason and Aaron at WP Engine, and they said:Count us in!

We picked a date and I contacted John Wickham to reserve Elysium for the event. When you combine Austin's WordPress community with all the WordPress users coming to Austin for SXSW, you'll need a big venue. Elysium is 3 blocks from the convention center, has a great stage and sound system, and can hold hundreds.

 

8:00 PM
to 3:00 AM

Frog Design Interactive Opening Party
454 Attendees
Location Whitley Building
 

The legendary Opening Party lives on in a fantastic new location. Come see what new tricks frog design has up its sleeve at the biggest, baddest opening bash ever.

9:00 PM
to 12:00 AM

Fandango + Alamo Drafthouse Launch Party
156 Attendees
Location Highball
Type  Party, Film
 

Fandango now tickets to the Alamo Drafthouse! Help us celebrate with free drinks, Karaoke Apocalypse, a photo booth, prizes and more! The party is open to all 21+ SXSW badge holders. RSVP at FandangoSXSW.eventbrite.com for more details and a chance to win free movie tickets! Fandango can be found at www.fandango.com, 1-800-FANDANGO and via our mobile apps for iPhone, iPad, Android, BlackBerry, Windows Phone 7 and Palm Pre.

9:00 PM
to 12:00 AM

Spiderwood Studios Party
54 Attendees
Location Maggie Mae's
Type  Party, Film
 

Come celebrate SXSW 2011 by joining Spiderwood for an evening of cocktails, hors d’oeuvres, and live music entertainment by the award winning Austin band SPEAK!, and the soulful sounds of Sahara Smith.

9:00 PM
to 1:30 AM

The Green Room hosted by Syncapse
57 Attendees
Location Malverde
 

Join us as we honor the speakers/panelists of SXSW - all are welcome to mix and mingle, enjoy specialty cocktails by Malverde mixologists, and unwind to the music of a celebrity DJ JFK from MSTRKRFT.

Tags  21+, Party

10:00 PM
to 3:00 AM

Adaptive Path, Typekit, Get Satisfaction Party
106 Attendees
Location Betsy's Bar
 

We’re honoring the timeless SXSW tradition of the party. Please join us, along with our friends at Adaptive Path and Get Satisfaction, at Betsy’s Bar/District 301 from 10pm to 2am Saturday, March 12th.

11:10 PM
to 12:30 AM

DJ Premier
61 Attendees
Location Mohawk
Speaker/Artist(s) Info 

DJ Premier

 

 

Ning Presents... Mogwee Live @ The Mohawk

The Official SXSWi Opening Night After Party

Doors open at 8pm. First come first serve. Arrive early!

 

 

1:00 AM
to 3:00 AM

DJ Aaron Axelsen
12 Attendees
Location Mohawk
Speaker/Artist(s) Info 

DJ Aaron Axelsen of Popscene & Live 105

 

 

Ning Presents... Mogwee Live @ The Mohawk

The Official SXSWi Opening Night After Party

Doors open at 8pm. First come first serve. Arrive early!

 

 

9:30 AM
to 10:30 AM

The Music of Interaction Design
84 Attendees
Location Austin Convention Center, Ballroom A
  While both music and design have theoretical underpinnings, they also share a certain ineffability. A musical masterpiece and an exceptionally crafted experience demand more than the simple application of theory. They also demand virtuosity. Designers must skilfully bring together clicks and gestures — the building blocks of interaction design — to form a meaningful experience. Although it's simple to describe these components, we often resort to vague shorthands like 'look & feel' to explain what happens at the experiential layer. Similarly, composers rely on formalised technique to write music; yet ask what makes a piece remarkable and the answer will be similarly nebulous. In this session, we will examine parallels between music and interaction design, including harmony, genre, rhythm, fashion and emotion. Along the way, we will learn how that which defies easy definition can elevate digital and musical works from good to miraculous.
Tags  Dual, #MoIXD

11:30 AM
to 12:30 PM

The Creative Process Illustrated: How Advertising's Big Ideas are Born
74 Attendees
Location Austin Convention Center, Ballroom G
  So how does your creative process look? We asked dozens of writers and art directors to visualize how their personal process shows their thinking. The answers come in a series of artful and compelling process pieces that give insight into how creativity actually grows. Our book (August 2010) lays out 30+ of these along with creative theory that's accessible and usable. Authors Glenn Griffin and Deborah Morrison explain the project and give insights into understanding how you create.

12:00 PM
to 1:00 PM

Etsy: Hangover kits + shot glasses
171 Attendees
Location Venue 222
 

Maybe you had a little too much fun at our party on Saturday night. If so, swing by Venue 222 for our free hangover kits, stuffed with all the goodness you'll need to recover. Paint your own shot glass, have another drink, and meet and chat with the Etsy team.

Meet, chat, make. We'll be at Venue 222 all weekend with workshops, panels, parties, and other fun surprises.

12:00 PM
to 2:00 AM

Mashable House SXSWi 2011
256 Attendees
Location Buffalo Billiards
Speaker/Artist(s) Info 

2:45 – 3:45 PM  Geek Games check-in

3:45 – 4:00 PM  Welcome & Rules

4:00 – 5:20 PM  Round 1 Shuffleboard

4:20 – 5:00 PM  Round 2 Skeeball

4:40 – 5:30 PM  Round 3 Pepsi MAX Pong

8:00 – 10:00 PM  VIP Dinner and Cocktails (Private Event)

10:00 PM – 2:00 AM  Official MashBash SXSWi 2011 Party

 

 

The Mashable SXSWi House 2011 will break the mold of the traditional SXSWi events schedule. Working with SXSWi and our partner sponsors, we will create a two-day platform that will include private events, VIP networking hours and large open parties. From Sunday, March 13 to Monday, March 14, Mashable will be hosting a combination of private events, open houses, meet-and-greet opportunities and of course, two nights of parties.

Sunday night will be the return of MashBash SXSWi. (In case you missed it last year, here's a recap.)

The event is open to all 21+ SXSWi badge holders. Please RSVP on Eventbrite.

12:30 PM
to 1:30 PM

How to Make Money Traveling Around the World
75 Attendees
Location Marriott Courtyard, Rio Grande B
  On Jan 3rd 2010 I left the country and spent time exploring Africa and Europe returning exactly 7 months later on Aug 3rd 2010. During that time I was able to visit 25 countries and make on average 3k a month working about 1 - 2 hrs a day remotely. I am 26 years old, live in the Austin area, and have spent the last 6 years in the internet marketing industry, mostly dabbling in affiliate marketing. The purpose of the trip was to backpack around Europe and Africa on the lowest budget possible, mostly staying in hostels and traveling around via bus, train, and hitch hiking. I was supposed be gone only 3 months but ended up staying 7. My presentation will have 2 sections. One catered to business the other catered to traveling. Section 1: How to Make Money While Traveling (Tips to automate your business) Section 2: How to Save Money On Traveling (Tips on finding the best travel deals) If accepted to speak at SXSW my presentation will be catered to 20, 30, and 40 somethings who enjoy traveling on a budget and making a bit of money to extend their stays. I will give this exact speech at the local SEO meetup (http://www.meetup.com/seo-austin/) on Oct 27th. I expect a turn out of about 100+ attendees. I believe this will be a good tuneup if accepted to present at SXSW. You can find my blog at www.goldenbooktraveler.com

12:30 PM
to 1:30 PM

The Art of Enchantment
88 Attendees
Location Austin Convention Center, Ballroom D
Speaker  Guy Kawasaki
  Worldwide introduction of Guy's new book. This presentation is for people who have a great product or service but not a lot of money. Learn how to enchant people using word-of-mouth marketing, Twitter, Facebook, and presentations so that they become your raging, inexhorable thunderlizard evangelists.

3:00 PM
to 4:00 PM

Guy Kawasaki
60 Attendees
Location Austin Convention Center, Ballroom D Foyer
  Guy Kawasaki will be appearing at the SX Bookstore to meet fans and sign copies of his latest book, Enchantment: The Art of Changing Hearts, Minds, and Actions.

3:30 PM
to 4:30 PM

Creative JavaScript and HTML(5) Visual Effects
119 Attendees
Location Sheraton, Capitol A-D
Speaker  Seb Lee-Delisle
  It's time to get creative with JavaScript! Seb Lee-Delisle, Founding partner of BAFTA winning agency Plug-in Media, shows you how to create beautiful visual effects in HTML5 canvas in this 2.5 hour workshop. He'll also demonstrate how easy it is to convert 3D points into 2D and show you how to make your very own JavaScript 3D engine. Bring a laptop and prepare to get coding!

3:30 PM
to 4:30 PM

HTML5? The Web's Dead, Baby
116 Attendees
Location Austin Convention Center, Ballroom C
  Wired declared Web 3.0 the age of apps and that the Web was dead and the future is native apps. Insight or naiveté? We’ll discuss the current merits of HTML5, and which companies and technologies will accelerate its adoption among mainstream consumers and create new opportunities for developers. We’ll also discuss the impact this can have on current native application strategies for Windows, Windows Phone 7, Mac, iPhone/iPad, and Android by looking at the impressive work that is being done today with the Web and apps to deliver compelling consumer experiences. But we’ll also address the shortcomings and the reality of HTML and what Web and app designers and developers can and should be doing today. This session is sponsored by Microsoft.
Tags  Panel, #webdead

4:00 PM
to 8:00 PM

Austin JavaScript Party
78 Attendees
Location Kung Fu Saloon
 

That time of year is here again, where we in the Austin JavaScript community close our laptops and instead have a few beers together. After such a successful event last year at Kung Fu Saloon, we decided to do the same thing this year, but with more reasons to come out and support the community.

First, this year, we will be requiring attendees to either have an official SXSW badge or two cans of food to donate to the Capital Area Food Bank. With such a huge turnout last year, why wouldn’t we use this as an opportunity to raise awareness and help stamp out hunger in the greater Austin area. A party with a cause! Party details are as follows:

  • Free Texas Beer
  • Free Authentic Tex-Mex Tacos courtesy of Torchy’s Tacos
  • Free Gaming at Kung Fu Saloon including Skeeball and all Vintage Arcade Games
  • Free No Strings-Attached Door Prize Giveaways Every Hour (iPad, Android Tablet, Amazon Kindle, Microsoft Kinect, a ticket to TXJS and possibly more)
  • Free Swag Bags to Take Home full of Goodies

Of course none of this would be possible without the unwavering support of our gracious sponsors: Microsoft (IE Team)SolvateMozilla (Developer Engagement)TekSystems and Cultivate PR.

Microsoft will actually be out engaging and entertaining all who attend to check out the latest version of IE9 and to assist developers preparing their sites and apps now.  You do know that IE9 is at release candidate state, right?

Follow us on Twitter here:  @austinjs

 

4:30 PM
to 7:30 PM

The Mix + Pitch Party Presented by Ross School of Business & X Prize Foundation
49 Attendees
Location Parkside Restaurant
 

The college party comes to you with an amped-up student pitch competition on Mobile Apps, Sustainability, and Social Media. Judges include Jay Adelson, Kevin Koym, and Chris Shonk. Choose this adventure to mix it up with entrepreneurs and VCs while the DJ revolves it. sxswiross2011.eventbrite.com

Tags  18+, Party

5:00 PM
to 6:00 PM

Cure for the Common Font
84 Attendees
Location Radisson, Town Lake Ballroom
  Hundreds of new typefaces are released every year by hundreds of vendors. Some of these fonts are good for nuts-and-bolts text, some for showing off. Some work well on the web, while most are just awful. A select few are destined to be classics. The sheer volume and variety of options can be overwhelming. So, understandably, most designers just stick to the same old safe standbys they’ve always used — the ones that came with their computer or they learned about in school. The panelists, all typographic experts, will show how they broke free of tired text, sharing their secrets for selecting type, including best practices and personal case studies.

5:00 PM
to 6:00 PM

Jeffrey Zeldman's Awesome Internet Design Panel
257 Attendees
Location Austin Convention Center, Ballroom D
  He brought us The Web Standards Project, A List Apart, Designing With Web Standards, A Book Apart, and so much more. Now legendary blogger, designer, and creative gadfly Jeffrey Zeldman brings us a SXSW panel. There will be discussion. There will be special guests. Quotable insights will fly faster than your fingers can peck them into Twitterific. Combustible wit will fill the room. And in the end, we'll all be a little wiser than we were.
Tags  Panel

6:00 PM
to 7:00 PM

HP Happy Hour
59 Attendees
Location HP Mobile Park
  Join HP for a free daily happy hour at the HP Mobile Park
Tags  Party

7:00 PM
to 10:30 PM

BeerCamp
189 Attendees
Location Emo's
 

The geek infused ranting and raving, flip-cup challenging, beer enjoying, live band playing, DJ rocking kind of SXSW party!

Tags  All, Party

7:00 PM
to 10:00 PM

Meebo's Interactive/Film Fusion Party
212 Attendees
Location Six Lounge
 

Meebo rolls out the red carpet that brings Interactive and Film attendees together to mix and mingle. An extravaganza of interactive fun, from web check-ins to super-sized games, the evening is not to be missed! Topped off in Meebo & SXSW style with yummy appetizers, open bar and cool beats by DJ Trey Lopez (Manolo Black)

7:00 PM
to 11:00 PM

Team Android at SXSW
150 Attendees
Location Lustre Pearl
 

Android and Me (and friends) will be invading downtown Austin on March 13th, during SXSWi, for a full night of Android fun and debauchery. We'll have new phones, an open bar, and all the socializing you can handle!

Multiple manufacturers will be on-hand to demo the newest Android phones, tablets, and accessories. 

We've reserved our favorite bar, Lustre Pearl, for the whole day and we'll be rockin' til close. Come by and join us for an open bar, Bomb Tacos, and all the Android goodness you can handle.

9:00 PM
to 2:00 AM

Crowdtap Launch Party
126 Attendees
Location The Belmont
 

Crowdsourced music experience, internationally acclaimed VJ, achocolate tap and a surprise performance. Huge outdoor and rooftop space and sleek speakeasy interior.

Registration, SXSWi badge and business card required for admission to Crowdtap Launch Party. First come first serve. Every name must be on the list, there are NO plus 1s. Doors open at 10pm. Arrive early!

 

9:00 PM
to 2:00 AM

Light After Dark Presented by Vimeo + Nikon
193 Attendees
Location Seaholm Power Planet
Speaker/Artist(s) Info 

Diplo, Eclectic Method

 

As the sun sets and Austin comes alive, Vimeo & Nikon invite you to an evening of musical mayhem and immersive visual eye candy in the heart of the once-dormant Seaholm Power Plant. Whether with your own eyes or through the lens, experience an event like no other with world renowned performer DIPLO and A/V mixologists Eclectic Method supplying the dance beats & projection mapping artists seeper and CTRL fueling mind-melting visuals & installations.

Tags  Party

9:00 PM
to 12:00 AM

Party Like It's 1986 hosted by Google and the ACLUs of N California and Texas
178 Attendees
Location Maggie Mae's
 

It’s the opposite of awesome for electronic privacy law to be older than the web. Break out those legwarmers/high tops and Party Like It’s 1986- Demand Privacy Like It’s 2011. Totally awesome – drinks, live 80s tunes, retro games, and more.

Tags  21+, Party

9:00 PM
to 11:30 PM

The Search Party hosted by Blekko, Chomp & Hipmunk
71 Attendees
Location Hangar Lounge
 

Search lights will lead you to the all-star event at the Hangar Lounge, where VIPs will be welcomed with hosted libations at 8pm and all others at 9. Beats will be provided by legendary San Francisco based DJ, KidHack.

Tags  Party

9:00 PM
to 1:00 AM

The Silicon Prairie Party
52 Attendees
Location Lanai
 

Whether or not you're from the Silicon Prairie, join the region’s up-and-coming entrepreneurs and innovators on Lanai’s beautiful rooftop lounge with drinks, a DJ and, of course, a few surprises!

Tags  21+, Party

9:00 PM
to 10:00 PM

Meet the Designers: DIY Fashion Show with BurdaStyle & Etsy
63 Attendees
Location Venue 222
 

Watch out Austin! BurdaStyle's DIY Fashion Show is packing a powerful punch. Fifteen awesome designers will showcase their designs with models strutting the runway. It's also the official wrap-up party for the Texas Style Council Conference so of course, there will be cocktails when the show starts! More info on the designers here.

Stay afterward for our closing party at SXSW with DJ Rana June. Drink, dance, play. We promise lots of awesomeness in Austin.

10:00 PM
to 2:00 AM

DJ Rana June
12 Attendees
Location Venue 222
 

You've probably heard of DJ Rana June. Hours after the iPad launched, DJ Rana was already mixing beats and using the tablet platform for production. Tech blogs hailed her as the iPad DJ. But with or without that title, one thing is certain: Rana makes great dance beats. Come by Venue 222 for Etsy's awesome closing party at SXSW and we promise you won't be able to stop dancing.

Drink, dance, meet, and play. Swing by early for a sweet spot and check out our other fun workshops, panels, parties, and more.

10:50 PM
to 12:20 AM

I Need Sugar
22 Attendees
Location PureVolume House
 

Part of GET.Down with Apigee, SendGrid, SimpleGeo and Twilio

Come to get your drink on at this year's must-attend SXSW party. Open bar for all that attend from 10p-4a! This is officially the latest party in Austin, so get in early and stay for the madness.

12:30 AM
to 1:50 AM

Innerpartysystem
44 Attendees
Location PureVolume House
 

Part of GET.Down with Apigee, SendGrid, SimpleGeo and Twilio

Come to get your drink on at this year's must-attend SXSW party. Open bar for all that attend from 10p-4a! This is officially the latest party in Austin, so get in early and stay for the madness.

10:00 AM
to 11:00 AM

Groupon Presents: SXSW Hangover Brunch for the Freely Hungover
240 Attendees
Location Iron Cactus
  Eat the hair of the dog after a weekend of mandatory industry parties and non-stop beeper radiation exposure at a free meal of brunch on Groupon. Enjoy a complimentary brunch buffet to fill your empty stomach and an open bar, stocked with beer, Bloody Marys, mimosas, and well drinks, to fill your empty liver. Give your ears the wake-up call they need with a performance from Slim Richey and the Jitterbug Vipers, featuring the Most Dangerous Guitar Player in Texas. This free brunch will expand your stomach with food, your lungs with appreciation, and your mind with knowledge. RSVP is required but does not guarantee entry (first come, first served basis). http://sxswhangoverbrunch.eventbrite.com/
Tags  Party

11:00 AM
to 12:00 PM

5 Steps to Bulletproof UX Strategy
185 Attendees
Location Austin Convention Center, Ballroom A
  Writers from BusinessWeek, Harvard Business Review, Wired, and even Rolling Stone have all pronounced that design thinking - the process of developing products and services that are both feasible and meet user needs - is the key to successful innovation. And they're right. What they don't tell you is that all the design thinking in the world won't help your company unless your innovations serve a higher purpose. But the vast majority of businesses have no higher purpose. As a result, their products and features are disconnected from their goals. Their marketing is focused on value-adds rather than value propositions. Their message has no message. There's no there there. That's where experience strategy comes in. Experience strategy is design thinking for your whole business. It tells you which ideas will help and which won't. It tells you if that new product will lead to a unified brand or a disjointed one. It's what turns a shoe store into Zappos, a car company into MINI, and a software company into Apple. In this session, Robert Hoekman, Jr - author of Designing the Obvious (New Riders) and Designing the Moment (New Riders), and Web Anatomy (New Riders) - presents the essential elements of experience strategy. He reveals the five steps to developing a great UX strategy so you can stop navigating your way through the trees and instead start designing the forest.
Tags  Solo, #rhjr_ux5

11:00 AM
to 12:00 PM

I'm So Productive, I Never Get Anything Done
181 Attendees
Location Austin Convention Center, Room 10AB
  Make the coffee, check the RSS, groom the avatar, freshen the blog, make nice with the Twitter, now it's time to ... do the same thing again. Meanwhile your job/project/spouse/story sits there, staring at you with big cow eyes and wonders if you will ever leave the grid and do something real, something productive, something that will yield cash money and not just more followers on Twitter. Most of us work alone in a room, armed with a desktop that is more powerful -- and distracting -- than entire offices a decade ago, and yet the actual throughput of an average day can be negligible. Let's talk to some people who have actually done things -- written books, built businesses, created technology -- about their process. Do they have a clear, bright line between consuming media and producing it? Is it best to have multiple streams on one screen or toggle between to stay on task? Do they have a day part when they are off the grid? And why do great ideas come in the shower? Let's figure out whether the Web is the greatest productivity tool ever invented or a destroyer of initiative and long thoughts.
Tags  Panel

12:00 PM
to 1:00 PM

How Small Screens are Making iTV Big
15 Attendees
Location Austin Convention Center, Ballroom E
  Established players in TV technology have long struggled to make TV interactive, with limited success. However, the promise of iTV is being realized with technologies that MSOs, content providers, and set-top box manufactures didn't anticipate in their previous attempts to make TV interactive — mobile devices, tablets and other portable devices are not only being used as alternative screens to traditional TV, but are flourishing as screens that are used while the TV is on, as companion devices to the TV set. This trend allows people the control and convenience promised (but seldom delivered) by iTV while allowing people to enjoy the passive and communal aspects of traditional TV watching. Focusing on user experience and social dynamics, this panel will look at inspiring executions for concurrent screen TV experiences. We'll look at strategies that offer the most for today's audiences and explore a range of opportunities to integrate interactivity, marketing, and content to build these new experiences.

12:15 PM
to 1:15 PM

GoogleTV to iPad Apps: The Connected TV Experience
83 Attendees
Location Austin Convention Center, Ballroom E
  It’s been a big year for the connected TV—even Google jumped into the market—and it’s looking like it is going to get even bigger. DisplaySearch forecasts that by 2013, 100 million connected TVs will be shipped, up 546 percent from 2009’s 15 million. The connected TV opens up the door for consumers to access content beyond traditional broadcast TV to include Internet content and online video. While the pay TV ecosystem grapples with the threat that over the top content brings, it’s using devices like the Apple iPad to infuse cool apps for consumers to interact with their TV: Comcast has shown how the iPad can program a DVR and search for shows. And networks are going straight to consumers with the ABC and Hulu apps. But so many questions remain: It can be difficult to find stuff to watch with 300 channels, but what about when connected TVs can access thousands of Internet channels? And what about that elusive remote control that’s lost again somewhere in the family room—will we be using another device? This session will cut through the clutter of the ever-growing connected TV landscape to help form a clearer picture of what’s coming up on those three (or four) screens in your home.

12:30 PM
to 1:30 PM

Q&A With Google & Bing On Website Ranking
105 Attendees
Location Hilton, Salon J
  Google is the web's most popular search engine. Being listed well in Google can generate hundreds, thousands or even millions of visits per week. But for many, it's a mystery about how and why Google ranks one site over another. Meanwhile, Bing "powers" results at both Bing and Yahoo, making it another important traffic source. In this session, representatives from both companies answer questions about how they list and rank web sites. Get your search engine optimization (SEO) questions answered directly from the companies that list you.
Tags  Panel, #qagb

12:45 PM
to 1:45 PM

Second Screen: TV Meets The Web Backchannel
26 Attendees
Location Austin Convention Center, Ballroom E
Speaker  Utku Can
  Over 30% of 15 to 30 year-olds watch TV with their laptops open. The web is now the de facto backchannel for engaging and conversation around TV shows. But this is only the beginnings of an emerging trend. Where before audiences made do with existing tools, more and more, we are seeing the creation of bespoke platforms and applications for second screen interaction. Interest from investors and support from television networks, coupled with rising audience numbers online while watching television makes this an area set for massive innovation, opportunities and growth in the very near future. We will be discussing what’s been done so far, what’s being done now and what will be possible soon.

2:00 PM
to 3:00 PM

Keynote: Felicia Day
313 Attendees
Location Austin Convention Center, Ballroom D
 

Also simulcasted in:

ACC Room 9ABC, 18ABCD, Ballroom A-G

AT&T Conference Center Grand Ballroom

Driskill Ballroom

Hilton Salon C, H

Hilton Garden Inn Sabine

Hyatt TX Ballroom 1-7

Radisson Town Lake Ballroom

Sheraton Capitol A-H

 

The future of entertainment is one of uncertainty and opportunity. As traditional formats like television and movies lose eyeballs to video games and user-generated content, where is this creative revolution taking us? Join one of leading voices in scripted internet content, Felicia Day, in discussing the journey that took her from a video shot in her garage to a four season production deal with Xbox and Sprint. She will speak about harnessing social media to build her show "The Guild" to over 100 million views, and building upon her success to produce her upcoming web series with EA/Bioware, "Dragon Age: Redemption". There has never been a better time to be an independent creator, learn from one of the innovators. Bottom Line: The time to break through traditional barriers is now.

3:30 PM
to 4:30 PM

Critical Thinking for UX Designers (Or Anyone, Really)
138 Attendees
Location Austin Convention Center, Ballroom A
  Love creative problem solving, but need something more practical--something specific to User Experience? Russ and Christina will share with you the exercises they use to solve the REAL problems. You'll flex your critical thinking muscle through a series of jumpstarter activities. Even better, attendees will be encouraged to participate, if not embarrass themselves in front of a room full of their peers as they challenge themselves to see past the first, obvious--and often incorrect--answers, and start to flip problems on their heads to see solutions from a different view.

3:30 PM
to 4:30 PM

CSS3: Beyond the Basics
107 Attendees
Location Sheraton, Capitol E-H
  Think you know what's in CSS3? Think again. CSS3 brings a wealth of new possibilities -- as well as limitations, and cross-browser bugs. We've done the grunt work, finding out what works and what doesn't, and we lay out all the best new tricks, including new selectors, advanced animation and gradients, and even automatic layout changes when mobile devices change orientation. Learn techniques that you can use today in real browsers, without the painful trial and error

5:00 PM
to 6:00 PM

Anatomy of a Design Decision
184 Attendees
Location Austin Convention Center, Ballroom D
Speaker  Jared Spool
  What separates a good design from a bad design are the decisions that the designer made. Jared will explore the five styles of design decisions, showing you when gut instinct produces the right results and when designers need to look to more user-focused research. You'll see how informed decisions play out against rule-based techniques, such as guidelines and templates. And Jared will show you the latest research showing how to hire great decision makers and find opportunities that match your style. Of course, Jared will use his unforgettable presentation style to deliver an extremely entertaining and informative presentation.
Tags  Solo

6:00 PM
to 9:00 PM

9th Annual Nuclear Tacos Night at SXSW Interactive
154 Attendees
Location East Tent, Brush Square Park
 

Join a loose confederation of geeks to share tears of joy that only come from experiencing Austin's hottest underground tradition: nuclear tacos.

Tags  all, Party

6:00 PM
to 8:00 PM

Happy Cog Hosting Launch Party
37 Attendees
Location Malverde
 

Happy Cog Hosting is high performance Linux/Apache/MySQL/PHP hosting for folks running high traffic websites. The service is unlike anything you’ve experienced. Come have a few appetizers and drinks with us and let us quickly tell you about it. Even if you don’t need hosting, you can chat with over 100 hand-picked industry influencers. It’ll be a networking bonanza.

Tags  rsvp

6:30 PM
to 7:30 PM

StartupBus Finals
45 Attendees
Location Hilton Hotel
  Five buses full of entrepreneurs are descending on SXSW from around the country. Come see what they built along the way!
Tags  All ages, Party

7:00 PM
to 12:00 AM

GSD&M + Google Present: THE INDUSTRY PARTY
160 Attendees
Location GSD&M
 

Join us for a night of listening, learning, drinking & networking. With live music from the Mother Truckers, J. Roddy Walston and the Business plus other special guests. And an art gallery featuring works from Daniel Johnston, Magda Sayeg, Hugh MacLeod, Ian McLagan, Dave Mead + many more. Show your SXSW badge for entry or rsvp to sxswparty@gsdm.com.

Tags  Party

8:00 PM
to 12:00 AM

Explore.org Party
32 Attendees
Location Swan Dive
Type  Party, Film
 

Wanted: Explorers! Join explore.org for an inspired evening of music, film and truly unique experiences that you will not soon forget. Many special performances and treats for all of the senses have been expertly curated to tickle your imagination. And also, there are complimentary beverages!

Tags  21+, Party

8:00 PM
to 10:00 PM

Open Beta
41 Attendees
Location Friends
 

Start the night with Open Beta, an event that brings together interactive professionals, entrepreneurs, and enthusiasts. Afterwards, DJ Ostara entertains the crowd. Free food, drink, and wifi hotspot. www.oklahomafilm.org or 800-766-3456.

Tags  21+, Party

9:00 PM
to 1:00 AM

See The World with Gowalla
273 Attendees
Location The Belmont
 

Featuring Matt & Kim with Special Guest Flosstradamus.

Tags  Party

10:00 PM
to 2:00 AM

Village Voice Media's Interactive Party
155 Attendees
Location Paradise
 

Open Bar. Smoking Patio. Sounds provided by Tokimonsta. RSVP at sxsw.villagevoicemedia.com by 3/13 to get on the list.

Tags  21+, Party

10:00 PM
to 2:00 AM

Mashable House: Official Mashable Night 2 SXSWi 2011 Party
198 Attendees
Location Buffalo Billiards
Speaker/Artist(s) Info 

Eclectic Method upstairs

Networking downstairs

 

 

11:00 AM
to 12:00 PM

Designing Ideas, Not Objects
134 Attendees
Location Austin Convention Center, Ballroom D
Speaker  Robert Brunner
  More that ever, the design of things is driving change into markets, and defining the idea of what a company means to its constitueants. Today, you can’t just create something, make and deliver it, and then expect it do well. Products must be more than just a “thing”. They need to built off relevant ideas, and the story needs to be driven throughout the entire proposition in an authentic way. Though observations and work examples, designer RobertBrunner will talk about why the notion of "ideas, not objects" is so important now, and how he and his company have created products that embody this principle. Highlighted will be his work for Barnes and Noble, Polaroid, Fuego, and Beats by Dr. Dre.

12:30 PM
to 1:30 PM

Flexible Morality of User Engagement & User Behavior
88 Attendees
Location Austin Convention Center, Ballroom D
  This session, proposed by Dan Ariely and Sarah Szalavitz, will investigate the relationship between morality and user engagement online, as well as in real life. Prior to the presentation, we will ask friends and the SXSW community to participate in an experiment to explore how the choices we are offered by user experiences and online communities "game" the outcome--or whether we are making choices at all, if our brains can't resist seeking Mayorships on FourSquare or growing farms on Farmville. During the session, we'll first offer the survey to attendees, share our findings from the results we already have, and then explore the implications for online behavior, user experience, and morality. We'll consider how cognitively irresistible user experiences are created, as well as its on both our online and offline identities. Further, we'll explore how the predetermination of user behavior by choice optimization and social design, can encourage cheating, both by users and designers. Finally, we'll look at the impact the flexibility of our morality in our various identities and behaviors could have on the future of the choices we'll both offer and be offered.

2:00 PM
to 3:00 PM

Keynote: Blake Mycoskie
231 Attendees
Location Austin Convention Center, Ballroom D
Speaker  Blake Mycoskie
 

Also simulcasted in:

ACC Room 9ABC, 18ABCD, Ballroom A-G

AT&T Conference Center Grand Ballroom

Driskill Ballroom

Hilton Salon C, H

Hilton Garden Inn Sabine

Hyatt TX Ballroom 1-7

Radisson Town Lake Ballroom

Sheraton Capitol A-H

 

In this visionary talk, Blake Mycoskie shows you how to succeed in a new era of relentless competition and heightened social awareness. Why is philanthropy your best competitive advantage? How do you make money and do good simultaneously? How are the two acts intertwined? At TOMS -- a self-sustaining, for-profit company -- the act of giving is the cornerstone of its business model, integral to its financial success. In a behind-the-scenes look at how it all works, Mycoskie shares counterintuitive ideas ("In tough times, give more!") that you can apply to your own business. His bold, winning strategies are proven, and have been talked about by Bill Clinton, the Obama administration, and the hundreds of thousands of customers that have joined the TOMS Movement by buying a pair of shoes. Inspired, inspiring and most of all practical, Mycoskie presents a new direction for business, offering TOMS as his prime case study. After hearing him speak, you too will know why giving just makes sense.

3:30 PM
to 4:30 PM

Lean UX: Getting Out of the Deliverables Business
97 Attendees
Location Austin Convention Center, Ballroom B
Speaker  Jeff Gothelf
  Traditionally User Experience Design has been a deliverables practice. Wireframes, sitemaps, flow diagrams, content inventories, taxonomies and "The Spec" defined the practice of UX Designers (IxD, UX Design, whatever, etc). While this work has helped define what UX Designers do and the value our work brings to the business, it has also put us in the deliverables business - measured and compensated for the depth and breadth of our deliverables (instead of the quality and success of the experiences we design). Enter Lean UX. Inspired by Lean Product and Agile development theories, Lean UX is the practice of bringing the true nature of our work to light faster, with less emphasis on deliverables and greater focus on the actual experience being designed. This talk will explore how Lean UX manifests in terms of process, communication, documentation and team interaction. In addition, we'll take a look at how this philosophical shift can take root in any environment from large corporation to interactive agencies to startups.
Tags  Solo, #LeanUX

4:00 PM
to 5:00 PM

SXSW Trade Show BLOCK PARTY
168 Attendees
Location Austin Convention Center, Exhibit Hall 3-4
  Mix, mingle and have a drink courtesy of participating SXSW Trade Show exhibitors. The Block Party is the perfect opportunity to watch that new technology demo, find out more about the coolest new startup, or simply network with some of the most plugged-in people in the industry. Be sure to get there early and bring your friends, because the SXSW Block Party is one of the hottest events of the show.

5:00 PM
to 6:00 PM

Curb Your Experience: Pushing the UX to Extreme
59 Attendees
Location Austin Convention Center, Ballroom B
Speaker  Jenine Lurie
  “You have to start with the most complex, and find a simple solution. Then you have to make it work.” – IM Pei The critical path to excellent usability design begins with a fundamental understanding of how an application or interface is broken. In a variety of ways, UX designers take their cues from organizations like Consumer Reports which for example, use machines and robotics to repeatedly pound luggage to test for durability with the overall objective to try to make it rip, tear or break. UX engineers persistently attempt to ‘break’ the application, by often pushing it to its most extreme edges in order to find a solution for the fix. This presentation will extend beyond the physical design, Web or digital application interface and venture out into the world of human interactions and interpersonal communications, the original source where all interaction is based and inspired. The presentation will use video clips from the comedic series, Curb Your Enthusiasm, where Larry David, the protagonist of the show is shown to persistently test, provoke and extreme push society and conventional behavior to humorously illustrate where human interactions are broken and ways that they can or (why bother?) be fixed.

5:00 PM
to 6:00 PM

Voices From The HTML5 Trenches: Browser Wars IV
106 Attendees
Location Austin Convention Center, Ballroom C
  The term HTML5 now refers to the much-hyped kitchen sink of the web. It covers *everything* including things not officially part of the HTML5 specification. Yet "HTML5" is now the catch phrase to describe the new wave of platform competition on the web, and browser vendors vie to outdo each other on benchmark tests touting compliance and performance. Every major browser vendor -- Apple, Opera, IE, Chrome, and Firefox -- will have a significant browser release by SxSW 2011. Microsoft's recent IE9 press event suggests that they are "all in for HTML5." So if all of us browser vendors are "all in" for HTML5, what does this mean for web developers? And what's up with the dirty marketing buzz around tests and demo pages? This panel will expose the areas where we browser vendors cooperate as well as compete, and will push on the painful spots where we seem to disagree. We'll bring every major browser vendor to the table, and talk about open video on the web (and video codecs), what this all means to Flash, APIs (including contentious ones, like databases), CSS (including once hot areas like fonts) graphics, SVG vs. Canvas, WebGL, Device APIs, and security. This browser wars panel will be less like Inside Baseball, and more about the practical issues confronting web developers today. We'll poke at the raw spots that browser vendors need to discuss. As always, audience participation will account for a substantial chunk of time.

5:30 PM
to 6:30 PM

What We Really Want In Web TV
13 Attendees
Location Austin Convention Center, Ballroom E
Speaker  Jim Funk
  The fight to define the future of the living room is heating up, with Internet-enabled televisions and devices serving as the next battle ground. Yet as more devices and companies enter the fray, the question that has yet to be answered is exactly how much of the Web consumers actually want on their televisions. The ability to stream movies, webisodes, and archived television series have proven popular, but do we also want email, web browsing, and other full internet capabilities enabled? Companies are racing to add expanded features and capabilities to their Web TV devices, but are they doing so at the expense of simplicity for consumers really want? In this panel we will discuss the future of web TV, both in content and hardware, and assess where the industry currently stands and where it is headed in the future. What web content do consumers want on their televisions? Is cable cutting really a viable option for mainstream viewers, and what will the relationship between cable, isp, and content providers with Web TV companies look like? Or will Web TV simply be part of a larger vision of the universally accessible digital locker?

5:45 PM
to 6:45 PM

Video's Second Coming: Making It Social
31 Attendees
Location Austin Convention Center, Ballroom E
Speaker  David Slater
  Well over 90% of people who shoot video with a camcorder, point & shoot, or mobile device do nothing with it. This video, orphaned and sad, longs to be shared and loved. Today video on the web is still largely stuck in a non-interactive, non-social networked, broadcast-like "I post footage and you can view it" world. Basic commenting, metadata, and tagging of entire video clips provide rudimentary social capabilities, but new enabling technologies are required to make video truly a shared experience. As the cost, scale, and responsiveness of cloud computing converges with maturing social networks, the underpinnings are now in place to develop the kinds of systems required to make working with video fast, widely accessible, and collaborative. Letting users share not only movies, but the source files as well, co-editing across two or more creators, remixing of trusted associates already published content, automated frame-accurate (rather than entire movie) tagging, and auto-creation of context-specific metadata are just some of the possibilities these new systems could enable. This session will explore the current state of online video in the realm of social networking; why so few ever take their video off the device on which it was shot; the benefits of further enhancing shared experiences with video; and the tools, technologies, and behaviors required to allow video to be a standard communication tool in social media.

6:30 PM
to 7:30 PM

Music Mixer & Fajitas
54 Attendees
Location Palm Door
Type  Party, Music
  This gathering at Palm Door provides the perfect opportunity to meet up in an informal setting before the rush of activities begin. Make new friends and reconnect with old ones as you ease into SXSWeek. Advance registration and payment is required; see sxsw.com for more details.
Tags  all ages, Party

7:00 PM
to 8:00 PM

The Interactive Awards presented by Adobe
150 Attendees
Location Hilton Hotel
  The SXSW Interactive Awards uncovers the best new digital work, from websites to web applications, both inside and out of the browser experience, while celebrating those who are building tomorrow's online trends. The Interactive Awards Ceremony honors the finalists and winners of this year’s competition and celebrates the energy of the Interactive community. Hosted by Chris Hardwick.

8:30 PM
to 9:30 PM

The Interactive Closing Party Presented by (mt) Media Temple
270 Attendees
Location Stubb's
  Don't miss this opportunity to network one last time or bid your final farewell at the party to end all parties — the Interactive Closing Party. Media Temple invites you to go out with a big bang. mediatemple.net/sxsw