9:00 AM
to 11:00 AM
Bloody Mary Bar at Circus Mashimus Lounge
135 schedule::attendees
Location
Austin Convention Center, 3
eventtype Unofficial Party
event::about
You say Tomato
We say Clamato
But regardless what you call it- it’s still a hangover. Come get yourself a little hair of the dog before you head to your first morning session. From 9am to 11am Friday thru Tuesday.
C’mon you know you need one.
*Generously sponsored by Rovi
event::tags free booze, hangover cure, api, geek, lounge
Website www.circusmashimus.com
9:30 AM
to 1:30 PM
Talent Net LIVE! SXSW Edition
29 schedule::attendees
Location
Iron Cactus
eventtype Unofficial Party
event::about
Join us for a speed networking version of TNL. Held in Austin during the highly popular SXSW Interactive, we expect to host over 150 attendees.
What can you expect from TNL Austin? Those who have attended TNL events in DFW in 2009 & 2010 know that this is no ordinary conference. This mini conference will be FAST, FURIOUS, and FUN! Attendees can expect to learn about hands on methods that will not only prepare them for the SXSW Interactive panels to follow but give them information they can put into practice that day.
Some of the top Social Media and Recruiting industry experts in the world will share their tips for Blogging, Twitter, Facebook, Linkedin, Employer Branding, Content Development, Locaiton / Mobile Marketing, and the latest Cool Tools!.
We will have coffee, snacks, and lunch available.
Website http://tnlaustin.eventbrite.com/
10:00 AM
to 12:00 PM
InfeKTD Austin - SXSW Mixed Reality Event
24 schedule::attendees
Location
200 Academy Dr
eventtype Unofficial Party
event::about
Strictly Limited to the first 2000 people!
InfeKTD Austin is a mixed-reality world event being held during the 5 days of SXSWi 2011 (March 11-15, 2011) that fuses popular Zombie apocalypse mythology with Aztec mass ritual sacrifice and pits human vs. undead forces in a race to save the world from extinction in 2012. This event is for non-badged/badged sxsw attendees.
Registration will close on at Midnight on March 9, 2011.
Why Play?
Four Unique Storylines to Experience
PvP gameplay elements
Help decide the fate of Austin
World first mixed-reality event at this scale
Top players from each day receive a prize
Top event player receives a grand prize
Other surprises...
Follow the @infektd and @skullshovel twitter accounts for more information as we release it.
10:00 AM
to 12:00 PM
Salsa Labs Taco Breakfast Open House at SXSW 2011
160 schedule::attendees
Location
Salsa Labs Office
eventtype Unofficial Party
event::about
Salsa Labs invites you to stop by our new digs in downtown Austin just a few blocks from the Convention Center. We'll be convening there with breakfast tacos and mimosas to get SXSW started right. We hope to see our progressive friends, partners, developers and anyone else interested in learning more about Salsa and Organizing there. We're also hiring! Stop by if you're interested in working with us.
No badge is required and all are welcome, both old friends from DC and new friends from Austin.
event::tags sxsw, sxswi, sxsw interactive, happy hour, meetup, non-profit, tech, technology, organizing, advocacy
11:00 AM
to 4:00 PM
Fast Company Grill
76 schedule::attendees
Location
Moonshine Grill
eventtype Unofficial Party
event::about
Join us for lunch, cocktails and interactive fun.
11:00 AM
to 12:00 PM
Squarespace Foodtruck Extravaganza
181 schedule::attendees
Location
5th and Neches
eventtype Unofficial Party
event::about
Come and visit us at the Squarespace Food Truck! We've teamed up with four of the hottest local street food vendors to bring you some tasty deliciousness each day of SXSWi. We'll be parked over at 5th & Neches (one short block from the convention center), and will be serving from 11am on March 11, 12, 13 and 14th.
March 11 - Man Bites Dog
- PHILLY DOG - Beef dog with grilled onions and Cheese Whiz
- BEER BRAT - Beer Bratwurst with spicy mustard and kraut
- BOTTLE ROCKET - Beef hot link with sriracha mayo and jalapeno relish
12:00 PM
to 12:35 PM
Carol Bui
13 schedule::attendees
Location
Lovejoys
eventtype Unofficial Music
event::about
In the three years since Carol Bui released her second record Everyone Wore White, the Tacoma, Washington resident developed two very intense hobbies: drums and Middle Eastern dance. Both of these new pursuits play a role on Bui’s upcoming third record Red Ship available 3/8/11 on Bui’s own Ex Oh Records. Led by the single “Mira: You’re Free With Me” to be released on November 16th, the material on Red Ship is a festive, fiery blend of celebratory Middle Eastern and North African percussion coupled with progressive pop melodic tendencies.
The single brims with the musicality that caused Pitchfork to call Bui’s previous album “...a punk-bred record where the guitar is loud but the tunes prevail” and My Old Kentucky Blog to proclaim it the completion of the rock trifecta that also includes Liz Phair’s Exile In Guyille and PJ Harvey’s Rid of Me. Bui sings, plays drums, guitar, an out-of-tune doumbek, and cabasa on the track. Her longtime collaborator, TJ Lipple of Aloha plays bass and Jason Merriman claps his hands zealously.
event::tags Free beer
Website http://www.dcdoestexas.com
12:00 PM
to 1:00 PM
DCTH SXSW Meetup
16 schedule::attendees
Location
Hilton
eventtype Unofficial Party
event::about
Get the #DCTH crew together in one place. Could be dangerous.. or a hella lot of fun. Did someone mention karaoke?
12:00 PM
to 2:00 PM
IFC Crossroads House Wristband Pickup
203 schedule::attendees
Location
IFC Crossroads House
eventtype Unofficial Party
event::about
Please be prepared to present photo ID when picking up your wristband.
1:00 PM
to 2:00 PM
Kristina Halvorson
23 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
eventtype Panel, Interactive
event::about Kristina Halvorson is the CEO and Founder of Brain Traffic. She will be stopping by the SX Bookstore to greet registrants and sign copies of her book, Content Strategy for the Web.
event::tags Bookstore Appearance, #sxbookstore
1:30 PM
to 4:30 PM
Refresh Kickoff Lunch
44 schedule::attendees
Location
BD Riley's
eventtype Unofficial Party
event::about
Howdy everyone, South-By is just around the corner, so its time to discuss how to start things right. Luckily, we have you covered! As we've done for the last three years, we've set up a lunch for Refreshers from around the world on Friday, March 11th from 11:30 to 2:30pm, to kick off SXSW Interactive. This is a great chance to catch up with Refreshers you met in years past and make some new friends before the conference starts i...n full. The lunch will be at B.D. Riley's, the same venue as in years past and will be a casual affair. We don't have any sponsors, so you'll need to pick up your own tab, but the pub is very accommodating and is happy to maintain separate checks. Even better, they're giving us happy hour prices and may throw in some appetizers. If you have any questions, please let me know. If possible please RSVP so we have an idea of how much space we'll need. That said, feel free to drop in even if you don't RSVP, all are welcome.
2:00 PM
to 3:00 PM
3, 2, 1, Twitter: The NASA Tweetup Shuttle Discovery Launch
55 schedule::attendees
Location
Hilton, Salon J
eventtype Panel, Interactive
event::about 150 Twitter users were selected, from over 2,500 entries, to attend NASA's STS-133 Discovery shuttle launch, with special access at the press site, and two days of programmed events -- meeting crew, talking to astronauts, exploring NASA -- and to top it all off, to view the launch from the countdown clock. We formed an instant community (within hours of being selected) via Twitter, created a Google group, FB group, email lists, and 15 of us who had never met before rented a house, and started sharing space knowledge, social media knowledge, etc. 4 other shared houses came together. Our house, the Big House, was the hub of all activities. Never having met meant nothing to us. Our first night there we gathered (over 70 of the 150) and formed our space tweeps family. Astronomers, scientists, NASA workers, digital storytellers, educators (k-12 and higher ed), videographers, all passionate about space. The shuttle never launched. The communities which were formed out of this experience are still going strong. The entire week was broadcast on JustinTV by one of our colleagues -- sharing the entire NASA learning experience with thousands of folks. We're invited back to watch the launch when she's scheduled to go in February. This was an amazing use of Social Media, and a perfect example of the power of these tools, and how they can be used to market, share, teach, grow, explore, inspire.
event::tags Panel, #NASATweetup
2:00 PM
to 3:00 PM
Being Young and Rocking It
89 schedule::attendees
Location
Marriott Courtyard, Brazos 2-3
eventtype Panel, Interactive
Speaker Brian Wong
event::about Being a young entrepreneur in this period of time in business and commerce is an exciting thing. It is your biggest asset. You should rock it. But how do you rock it? How do you overcome traditional preconceived notions of being "younger", more "inexperienced", and "naive"? Simple. You turn them into your strengths. Everyone always talks about how being curious, how retaining youthful characteristics is a great way to succeed without bounds. Why can't those who truly embody those characteristics be the ones that indeed reap those rewards? Most younger entrepreneurs are at the edge of a cliff. They are looking for reasons to jump, or not to jump. There are lots of people willing to tell them all the reasons of why they shouldn't. Very few are there to tell them all the reasons why they should, and to help them throughout to show them how to grow wings in the process. I'm there to nudge them. Being a 19-year-old entrepreneur with a funded start up - experience at a well-known company in the social news landscape, and literally being thrown into a pit of extremely successful entrepreneurs as a non-American (a Canadian), helped prime me to learn all of the lessons that I will be sharing with everyone. Anyone fascinated by the elusive "young" entrepreneur - and especially the type that genuinely takes tangible action towards successful milestones in their career - and wondering about how to learn from them and to help nurture their growth - should come.
event::tags Core Conversation, #rockit
2:00 PM
to 3:00 PM
Big Brother on the Big Screen
45 schedule::attendees
Location
Hilton, Salon F-G
eventtype Panel, Interactive
Speaker Chris Conley, Cindy Cohn, Tim Edgar
event::about Can the NSA really do that? Join us at the movies to take a close look at how government surveillance has caught up with the fables dreamed up for Hollywood flicks. From location tracking to sensor networks, we'll discuss what’s technologically possible, what’s legal, and the impact on business and society. Jaunty tin foil hats and popcorn will be provided!
event::tags Dual, #BigBroBigScreen
2:00 PM
to 3:00 PM
Cargo Containers: The Next Big Social Network?
65 schedule::attendees
Location
Hilton, Salon H
eventtype Panel, Interactive
Speaker Tom Stitt
event::about The clothes you wear. The electronic gizmos you use. Much of the food you eat. These physical payloads were delivered by a complex, standards based, slow-moving packet switched network that uses cargo containers as packets and container ships as the network pipe. The containers, ships and ports are going digital and getting smarter. How containerization rules commerce. How new container technology is changing 40 years of no change. Hear why containers will become an integral part of emerging human social networks.
2:00 PM
to 3:00 PM
Conference Startups: Grassroots Innovation Rocking the Event World
54 schedule::attendees
Location
Hilton Garden Inn, Trinity
eventtype Panel, Interactive
Speaker Chris Schultz, Patrick Vlaskovits
event::about Like the web, startups are transforming the world of conferences, and the action is in local and niche events. We'll explore how you can produce a world-class event that attracts a national audience by tapping into engaged niche audiences and regional passions. New technology in ticketing, marketing, and communicating makes it possible to produce an world-class event on a minor-league budget. By tapping into the lessons learned from producing open source 'camps', conference startups are more engaging, more authentic, and more community focused. With a focus on audience engagement, inspiring passions and building bonds between attendees, these startup conferences are creating a holistic conference approach onstage and offstage before and after the event. These panelists are launching the next generation SXSW's right now and you can too. BoCo, Big Omaha, Mom 2.0 Summit, TribeCon and the TEDx conferences are some of the new conferences on the new must-attend circuit. Learn how SXSW is actually incubating and inspiring this new generation of events and how you can produce the next startup conference hit.
event::tags Core Conversation, #ConfStartups
2:00 PM
to 3:00 PM
Day Stage presented by Ogilvy
39 schedule::attendees
Location
Austin Convention Center, Ballroom G
eventtype Panel, Interactive
event::about Our brains are not ready for the SXSW onslaught of information - an emerging, agile explosion of hundreds of events in 5 days. To see it all is not physically possible. Ogilvy is here to help. We have recruited a team of the best visual note-takers to canvas the conference and post thought-pictures of what you experienced or missed. In addition, we would love the existing SXSW viznote army to be adding their work to the archive so we can document every bit of SXSW. And, yes, anyone who can listen, write and draw at the same time should submit their visual notes as well at www.ogilvynotes.com. Sick of blogs? Of course you are. So wake up to our daily print editions of OgilvyNotes. You could know what you didn't know before your first sip of coffee. Limited edition prints will be available every morning at the Day Stage.
event::tags Lounge
2:00 PM
to 3:00 PM
Death of the Textbook, Emergence of Games
105 schedule::attendees
Location
Hilton Garden Inn, Sabine
eventtype Panel, Interactive
Speaker James Bower, Alan Gershenfeld, Sara DeWitt
event::about Textbooks published on trees are on the way out in Texas, California and the rest of the country and world. The Textbook industry is hoping they will be replaced with on-line versions spruced up with animated graphics. However, it is likely that on-line textbooks will be no more successful than magazine advertising that morphed into banner ads. Linear content with multiple choice answers at the end of each chapter, won't work. And as with banner ads, on the Internet you can measure that they don't work. What does work? Socially networked GAMES. The question for this panel is whether games will replace traditional educational media, and what those games look like. What will the teachers manual look like? How will learning be assessed? What happens to the classroom, or the school itself, when on-line learning is available 24/7? What does the PTA look like if parents can play along with their kids? What happens to the distinction between vocational and instructional if playing games is equivalent to performing a virtual job or service? And what happens to the college admission process, if instead of taking a standardized aptitude test, students have been playing a complex game for years. In fact, what happens to colleges and universities where lecture halls still reign supreme? There is a revolution underway, driven by kids and the games they play. Will the educational system adapt or die? We will see (and discuss).
event::tags Panel, #gamesnotbooks
2:00 PM
to 3:00 PM
Fireside Chat: Tim O'Reilly Interviewed by Jason Calacanis
300 schedule::attendees
Location
Austin Convention Center, Ballroom D
eventtype Panel, Interactive
Speaker Jason Calacanis, Tim O'Reilly
event::about In this intimate fireside chat, Calacanis interviews his personal publishing and pundit hero, Tim O'Reilly, about Tim O'Reilly. Typically Tim's the moderator or discussing a theory, but Tim's never discussed how he built O'Reilly, the Web 2.0 conference and himself, into the most respected technology publisher on the planet. Calacanis hopes to tease out the secrets of Tim's success, and how year-after-year, and decade-after-decade, he remains relevant and engaged. This panel is a first and a must for publishers, technologies, brand builders and thinkers.
2:00 PM
to 3:00 PM
Gamechanging: Turn Your App Into A Cooperative Game
146 schedule::attendees
Location
Austin Convention Center, Room 12AB
eventtype Panel, Interactive
Speaker Thor Muller, Buster Benson
event::about Game mechanics aren't just for games anymore. Designers of all social apps increasingly depend on gameplay to motivate users, and direct them towards goals. Organizations, too, use games to engage employees and customers to encourage full participation. Many familiar game mechanics are deeply rooted in competition, pitting people against each other using familiar elements like leaderboards and zero-sum rewards. But there's an alternative: cooperative games provide a wholly different palette to product designers that want to put their users on the same side of a goal. Cooperative games are one way to build a smarter social web, one which organizes people to work together to accomplish really big things. In this highly interactive session we'll actually play a cooperative game to demonstrate how they work. We'll trace these dynamics as they appear in board games (Pandemic, Lord of the Rings), knowledge games used in organizations for brainstorming and planning ("Gamestorming"), and social Web apps (KickStarter, Get Satisfaction). The session will explore the specific mechanics that make this such an effective method for inspiring group performance. - Victory conditions - External conflicts - Roles & special powers - Required sharing - Coordination & planning - And occasionally...Traitors!
event::tags Dual, #coopgames
2:00 PM
to 3:00 PM
Help Save SXSW from Marketer Douchebaggery
81 schedule::attendees
Location
Austin Convention Center, Ballroom F
eventtype Panel, Interactive
Speaker Zeb Dropkin, Emily Hickey, Ben Essen, Nihal Mehta, Ryan Daume, Emily Gannett
event::about Is SXSWi in danger of being ruined by the influx of marketers to the conference? Coming off of SXSWi 2010, Jolie O'Dell struck a cord with her post WHY SXSW SUCKS "Too many people, not enough tech... dodging and evading these shallow douchebags... only to find swarms of douchebags showing up an hour or so after the location is made known..." We're bringing some smart, caring minds together to move the chatter in the halls into the light of a focused panel. Can SXSWi adapt, or will it be overrun? Has the conference jumped the shark? Voices for both the tech/creator side and the marketer side make up the panel. We're aiming to land on solutions - this isn't meant to be bitch session. How can we address the challenges of a changing audience and optimize the conference for interactions that are valuable? Are some social ground rules called for? What will the audience for SXSWi 2015 look like? Can we envision how it could kick ass? This isn't a challenge unique to SXSW. Most communities struggle similarly to adapt and build value. How can we learn from their mistakes and solutions? The SXSW conference is as resilient as its participants — show up and help #saveSXSW.
2:00 PM
to 3:00 PM
How Not to Design Like a Developer
90 schedule::attendees
Location
Austin Convention Center, Ballroom B
eventtype Panel, Interactive
event::about Open source projects, in particular, have long skimped on presentation and packaging (basically, they are the equivalent of "she has a great personality!" in the world of blind dating). This talk is on how designer (graphic, UI & UX, all deft ninjas of the visual and editorial) organize and contribute their visual hacks to open source projects, working in tandem with engineers. Specifically, we'll look at how designers can get involved with Mozilla's Creative Collective, as well as how developers can leverage some of lessons learned by Mozilla's workflow and community-organizing techniques to foster their own design communities and inspire individuals to contribute to other open source projects of all sizes. People who have contributed to or are working on an open source project, do so in an effort to create and distribute free software (free as in “free speech” v. free as in “drinks on me tonight!”*). This is a great opportunity to get involved with a team and movement (or start your own) that making a better and more awesome internet. As a bonus, contributing to open source is also a great way to enhance your portfolio, discover the brightest people, and create career-inspiring opportunities for yourself and your peers.
event::tags Solo, #BetterDesign
2:00 PM
to 3:00 PM
How To Not Be A Douchebag at SXSW
111 schedule::attendees
Location
Austin Convention Center, Room 10AB
eventtype Panel, Interactive
Speaker John Adams, Ed Hunsinger, Amber Osborne, Scott Beale
event::about Back by popular demand! Whether you're a first-time SXSW Interactive attendee or a veteran, this humorous and informative conversation will help you make the most of SXSW. You'll learn what actions and behaviors to avoid so you don't get tagged as "doing it wrong". We'll also share advice on how to meet new people, navigate the parties, and have fun the without being "that guy/girl".
2:00 PM
to 3:00 PM
How to Rawk Out at SXSW Interactive
6 schedule::attendees
Location
Austin Convention Center, Room 18ABCD
event::about A light-hearted and informative introduction to optimizing your SXSW experience (juggling parties, panels, getting around and staying charged up) from seasoned conference veterans.
2:00 PM
to 3:00 PM
Improv Classes: Not Just for Comedians and Actors
49 schedule::attendees
Location
Austin Convention Center, Room 5ABC
eventtype Panel, Interactive
Speaker Brad Temple, Kareem Badr
event::about Austin is a growing hotbed of improvisational theater. Many of the city's improvisational comedians work in the tech industry by day. This panel would explore the benefits of enrolling in improv comedy classes and how those benefits translate to additional success in your day job. Learn about basic improv philosophy and how it can enhance teamwork, spontaneity and adaptation to the ever-changing demands of our workplace.
event::tags Core Conversation, #sximprov
2:00 PM
to 3:00 PM
Lessons Learned from the Arab Spring Revolutions
47 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Azmat Khan, Habib Haddad, Katherine Maher, Russle Dubner, Susannah Vila, Vadim Lavrusik, Russell Dubner
event::about The current events in the Middle East and North Africa have shone a spotlight on how activists and ordinary citizens are using social media and connection technologies both to organize for social change and as to broadcast information from the streets in near real time. Our panelists will address questions such as, "What have been the most innovative and interesting uses of 21st century technologies in the recent campaigns?", "What are the ways activists are effectively leveraging 21st century technologies for their benefit?", "How could they use these tools more effectively and what lessons can protesters in other regions of the world learn?" and "How do we think these tools can be leveraged in these societies to improve democracy and open government?"
event::tags Panel, #ArabSpring
2:00 PM
to 3:00 PM
Lighten Your Load: Successfully Leverage Volunteers and Interns
58 schedule::attendees
Location
Marriott Courtyard, Rio Grande A
eventtype Panel, Interactive
Speaker Betsy Flanagan, Jennifer Selke
event::about Bright and enthusiastic people with new ideas are willing to trade time for work experience in every field. Volunteers and interns can be a fantastic source of creative energy and labor. But organizing and managing them can become a full-time job. Want to take advantage of additional help easily and efficiently? Between Jennifer and Betsy every year they hire over 150 individuals into a training program and understand both the corporate culture and entrepreneurial workplace. Learn: 1. What type of work and organization does best with interns. 2. What elements are needed in an efficient and productive recruitment program 3. What supervision and management strategy work best with this workforce. You will leave the session with a plan in hand for how to start or revamp your internship program so you can maximize the value of this low-cost resource and get more accomplished in less time.
event::tags Core Conversation, #getmeinterns
2:00 PM
to 3:00 PM
Making Tomorrow Better Than Today is Hard Work
24 schedule::attendees
Location
Austin Convention Center, Room 6AB
eventtype Panel, Interactive
Speaker Saul Griffith
event::about People want the future for their children to be better than the past. We hear about "solutions" for climate change every day, but it often sounds like the future will be dismal. What really are solutions, how do we think about solving the whole problem, what are the actual numbers, how do we keep track of progress, and how do we make the future better than it is today?
event::tags Solo, #BetterTomorrow
2:00 PM
to 3:00 PM
Marketing Budgets Have Gone Social – Is It Working?
121 schedule::attendees
Location
Hyatt, Hill Country AB
eventtype Panel, Interactive
Speaker David Witt, Kathy Baughman, Julie Hamp, Kris Narayanan
event::about Wisdom has it that the smart money is going social. To add impact to their communications programs, brands are moving dollars into socially-focused campaigns. But is it working? Have we reached a saturation point? Panelists will assess the impact inside and outside their organizations by this shift in priorities – and budget. This panel is presented by the Council of Public Relations Firms.
event::tags Panel, #MarketingSocial
2:00 PM
to 3:00 PM
Marvell Presents: 2011 SXSW ScreenBurn Opening Ceremony
22 schedule::attendees
Location
Austin Convention Center, Exhibit Hall 2
eventtype Panel, Interactive
event::about Join us for the opening of SXSW ScreenBurn! Peter Hoddie, who played a pivotal role in defining Quicktime and currently VP of the Kinoma Platform at Marvell, will be on hand for opening remarks.
event::tags ScreenBurn
2:00 PM
to 3:00 PM
MicroMarketing: Get Big Results by Thinking and Acting Small
53 schedule::attendees
Location
Austin Convention Center, Ballroom G
eventtype Panel, Interactive
Speaker Greg Verdino
event::about In our age of information saturation, consumer attention is the scarcest commodity of all—which makes your job tougher than ever. How do you thread your messages through billions of bite-sized information snapshots to reach the right people? One thing’s for sure, you’re not going to succeed using traditional approaches. Mass marketing is dead; the next big thing is indeed very small. microMARKETING empowers you to rethink, retool, and revitalize your marketing strategies to take full advantage of the opportunities created by the microcontent explosion. A pioneer in the world of microcontent marketing, Greg Verdino helps you create a strategy that emphasizes relationships over reach, interaction over interruption, and social networking over broadcast networks.
event::tags Book Reading, #MicroMarketing
2:00 PM
to 3:00 PM
My Kindergartner Markets Better Than You
71 schedule::attendees
Location
Austin Convention Center, Ballroom E
eventtype Panel, Interactive
Speaker Dave Peck, Kriselle Laran
event::about Marketing is a fine line between sales and PR. This panel aims to focus on the rudimentary principles of marketing often overlooked by both new and established businesses. Special attention will be paid to "playground tactics" and ways that kids can influence others with far more success than adults. Kids have a natural instinct for marketing - they learn early in life to bring enough for everyone, to become an expert at everything, and to share just enough to make the friends but not so much where they turn others away. By approaching marketing like a five year old, brands can develop and maintain a strong identity and establish a role as an influencer in the industry. Applying concepts like bringing enough for everyone (appealing to a wide range of audiences), or staying out of detention (being marked as spam), brands too can become an expert at everything (establish itself as an industry leader). A typical five-year-old can identify common commercial jingles and name the season's popular toys. Five minutes in a playgroup can result in families having to take a trip to the toy store because of the influence of other kids on their own children. Kindergartners have a lot of influence. Its time to start following their lead and start learning the right way to approach marketing.
event::tags Dual, #kidsmarket
2:00 PM
to 3:00 PM
No Child Left Inside: Mobile Tech Meets Education
67 schedule::attendees
Location
Hilton Garden Inn, Rio
eventtype Panel, Interactive
Speaker Craig Watkins, Jared Lamenzo, Juliette Lamontagne, Rebecca Bray, Richard Scullin, Drew Davidson, S. Craig Watkins, S Craig Watkins
event::about This panel looks at mobile learning technologies and programs that get students outside, envisioning a classroom framed by the sky, earth, and everything in between. The No Child Left Inside Act (NCLIA) now in Congress seeks to enhance the environmental literacy of K-12 students “to foster understanding, analysis, and solutions to the major environmental challenges” facing the nation. There is a tremendous opportunity to engage young people in science that connects their local environment to global problems, and technology is crucial to effectuate its promise. Five hundred million eyes looked on as Neil Armstrong stepped onto the Moon; under NCLIA, with eyes trained on the environment around them, learners could now help address a problem as complex as climate change. By implementing a citizen science-based model that leverages mobile technology, NCLIA could help form a scientifically literate citizenry while researchers explore questions previously unanswerable. Richard Louv’s "Last Child in the Woods" explores how going outside improves the well-being of young people, and fosters what E. O. Wilson has termed “biophilia.” Programs that combine appropriate technologies with outdoor experience can give learners a new point of entry to scientific understanding beyond textbooks, and introduce new modes of assessment beyond standardized tests.
2:00 PM
to 3:00 PM
Programming and Minimalism: Lessons from Orwell & The Clash
93 schedule::attendees
Location
Austin Convention Center, Ballroom A
eventtype Panel, Interactive
Speaker Jonathan Dahl
event::about Programming is writing. A programmer's job is to express abstract ideas in a specific language - just like the poet, the essayist, and the composer. But while writers and composers spend years improving their style, many programmers think style stops with "two-space indentation". This needs to change. This presentation will discuss style in music, writing, and software. We'll look at such diverse sources as George Orwell, Mozart, and punk music, and will find that much of art revolves around complexity and minimalism - just like software. Finally, we'll look at specific patterns and tools for writing software that is not just effective and efficient, but stylistically beautiful.
event::tags Solo, #minimalistprogramming
2:00 PM
to 3:00 PM
Rebooting Iceland: Crowdsourcing Innovation in Uncertain Times
57 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Dilja Amundadottir, Derek Lackaff, Gunnar Holmsteinn, Heida Helgadottir, Guojon Mar Guojonsson, Gudjon Mar Gudjonsson
event::about In the US, social media innovators are changing the way people work and play. In Iceland, these innovators may offer the best hope of rescuing an entire nation. Iceland emerged in the 1990s as a financial powerhouse after a thousand years on the sidelines of global history. Icelanders became one of the world’s wealthiest and happiest nations. In 2008, three of its banks collapsed, sending the national economy into a tailspin and shattering the people’s trust in government and industry. The government was quickly replaced by one promising transparency and reforms, while a protest party headed by a comedian took control of the Reykjavik city council. This new cast of politicians is not alone in their efforts to move Iceland out from under the economic cloud. Members of the country's tech and entrepreneurial sector, which saw explosive growth in the lead-up to the collapse, have emerged as leaders in grassroots efforts to set Iceland on a sustainable path. In 2009, a loosely-organized group calling themselves the Anthill convened a “National Assembly” of 1,500 citizens. The day-long event, based on Agile methods and crowdsourcing theory, resulted in a coherent set of values, vision and ideas. A second National Assembly was held in 2010 as a preparatory step in the development of a new national constiution. Inspired by open-source processes and leaning heavily on social media technologies, these citizens are rapidly prototyping new forms of democracy utilizing the web and open innovation.
event::tags Panel, #reboot.iceland
2:00 PM
to 3:00 PM
Slaying the Four Horsemen of the Social-Media Apocalypse
43 schedule::attendees
Location
Hyatt, Hill Country CD
eventtype Panel, Interactive
Speaker Jaime Punishill, Greg Matthews
event::about Convinced social business should be a bigger part of your company’s plans but frustrated that you can’t get the horse out of the barn? No idea how to keep your organization in compliance with local & federal statutes governing advertising, consumer advice, & customer comms? In a highly regulated industry & exhausted trying to convince management there are business & technical solutions that can enable social business for your enterprise? Feeling like you’ve been rode hard and put out wet everytime you deal with your lawyers, compliance officers, risk managers, technologists, or information security teams? In this session you'll hear from those who've ridden in the saddle of some of the most highly regulated companies out there and successfully BROKEN the wild horses of the SEC, FTC, FINRA, FDA, and other internal & external regulatory orgs. We’ll share best practices on organizational design, governance structures, business processes, HR policies, technology providers, and other dimensions of social media controls you’ll need to keep the law men at bay. Learn how to convert social business’s most common inhibitors into your biggest advocates. And discover how doctors, lawyers, financial advisors, pharmaceutical & consumer product companies, & others are harnessing social media despite regulatory concerns. Come for the carrots, stay for the comedy, & at the end of it all-ride on!
event::tags Core Conversation, #Apocalypse
2:00 PM
to 3:00 PM
SXSW Newcomer / Veteran Meet Up
41 schedule::attendees
Location
Hilton, Room 615AB
eventtype Panel, Interactive
Speaker Tammy Lynn Gilmore
event::about Whether you are a first-timer to SXSW Interactive (who needs a little more guidance on how to navigate the event) or you are a South By veteran who wants to introduce yourself to new members of this global community, attending this session is a great way to network with a wide assortment of digital creatives. Only requirement for the SXSW Newcomer / Veteran Meet Up is that you not be shy about talking to other people who you don't know yet (but will likely soon become friends). Cash bar onsite.
event::tags Meet Up, #SXSWMeetUp
2:00 PM
to 3:00 PM
SXSW ScreenBurn Arcade
33 schedule::attendees
Location
Austin Convention Center, Exhibit Hall 2
eventtype Panel, Interactive
event::about The 2011 SXSW® ScreenBurn Arcade is where the latest video game industry announcements, product demos and exciting game tournaments happen. The three-day ScreenBurn Arcade is the space to showcase your company's latest developments to independent developers, publishers, consumers, digital media industry professionals, and internet trend-setters and taste-makers from all around the world who attend SXSW. Anyone can experience the FREE and open-to-the-public ScreenBurn Arcade, where industry and enthusiasts engage.
event::tags ScreenBurn
2:00 PM
to 3:00 PM
SXSW ScreenBurn Game Developer Meet Up Sponsored by GameGround.com
16 schedule::attendees
Location
Austin Convention Center, 1
eventtype Panel, Interactive
event::about The SXSW ScreenBurn Game Developer’s Meet Up is a three-day track dedicated to help video game industry professionals do business with other industries at SXSW. Kick off the opening day of the SXSW ScreenBurn Game Developer Meet Up by connecting with top-notch video game industry over complementary beer!
event::tags ScreenBurn
2:00 PM
to 3:00 PM
Technology in Education Meet Up
32 schedule::attendees
Location
Hilton, Room 616AB
eventtype Panel, Interactive
Speaker Steve Amos
event::about As the SXSW Interactive Festival continues to grow, it often becomes harder to discover /network with the specific type of people you want to network with. Hence a full slate of daytime Meet Ups are scheduled for the 2011 event. These Meet Ups are definitely not a panel session -- nor do they offer any kind of formal presentation or AV setup. On the contrary, these sessions are a room where many different conversations and (and will) go on at once. This timeslot is for registrants to network with other SXSW Interactive, Gold and Platinum registrants who are interested in how new media technology is reshaping education. Cash bar onsite.
2:00 PM
to 3:00 PM
The Life of the Startup Parent
31 schedule::attendees
Location
Marriott Courtyard, Rio Grande B
eventtype Panel, Interactive
Speaker Charlie Park
event::about You’re starting a startup, freelancing as a designer / developer, working on the next Big Thing, or otherwise being a web entrepreneur. But at home, your little one is toddling around in a playpen, learning how to play soccer, working on a science fair experiment, and growing up. How do you balance your role as a parent with your role as a co-founder? How do you reconcile these two worlds, each of which would happily consume you completely? How much do you rely on your (life) partner? Your (business) partners? How do you reconcile the tension between these two worlds? Come talk with other awesome web workers with kids. Share secrets of success, awkward failures, and other startup / parenting war stories.
event::tags Core Conversation, #sxswparents
2:00 PM
to 3:00 PM
Unleashing Employees: Empower Innovation From The Ground Up
81 schedule::attendees
Location
Hilton, Salon K
eventtype Panel, Interactive
Speaker Josh Bernoff, Ted Schadler
event::about Groundswell technology comes to consumers first. At home, we get social, mobile, video and cloud services pitched to us 24x7. Empowering technologies will always come to consumers first because it's a wide-open market. A single developer can build an application that changes the world from a broadband-connected bedroom. All this technology puts tremendous power directly into the hands of customers and they often have more information than your sales or services team does. You'd better make sure you give customers better information than they can get elsewhere. The only way to do that is to empower employees to directly engage the needs and expectations of customers. Fortunately, they are not standing still. Your innovative employees are already building new solutions using these same technologies to solve customer problems. In fact, 37% of US information workers use do-it-yourself technology to get work done. It's covert innovation – your employees solving your business problems at the ground level. The challenge is to support this innovation while keeping the company safe. That takes a whole new way of thinking and acting. It takes an empowered IT organization working under a new set of principles. Empowerment is chapter 3 in the Internet story. Chapter 1 was the Web. Chapter 2 was Social Computing. It has that feel of inevitability. Companies like Best Buy that empower employees to solve customer problems will win. Companies that don't will lose.
event::tags Dual, #EmpoweredSXSW
2:00 PM
to 3:00 PM
Web 3.0 and Human Computation: Ancient Mayan Legacy
42 schedule::attendees
Location
Hyatt, Big Bend
eventtype Panel, Interactive
Speaker Javier Gramajo-Lopez, Luis von Ahn
event::about [Session will be presented in ENGLISH. Sesión será presentada en INGLÉS – Web 3.0 y Computación Humana: Legado Maya. SXSW Latin America programming hashtag: #sxswLatAm] The small country of Guatemala is contributing positively to the advent of web 3.0? This panel will share some of the research and projects from Guatemalan Artificial Intelligence Scientists and how a small group of a few hundred young engineers have churned out dozens of prototypes and concepts for semantic web ontologies that solve real world problems and dilemmas. The prototypes combine Semantic searches and Semantic Databases which are the base of Web 3.0. One can argue that “it was not in vain” that the Ancient Mayan people of Guatemala are known to have been the pioneers in the use of “zero” amongst all the great World civilizations. General theme of Web 3.0 to be covered by the panelists: The rapid growth and development of the Web has made it be unequally divided, ranging from Web 1.0 to Web 3.0, and even Web 4.0. Still today the main challenge is the “searching and presenting” of information. The explicit representation of the semantics underlying web resources will enable a knowledge-based web that provides a qualitatively new level of service. Automated services will one day assist humans in achieving their goals by "understanding" more of the content on the web and thus provide more accurate filtering, categorization, and search of information sources. Ontologies will play a key role.
event::tags Core Conversation, #Mayas3.0
2:00 PM
to 3:00 PM
Writing Workshop with @BettyDraper: Saying It Short
99 schedule::attendees
Location
Sheraton, Creekside
eventtype Panel, Interactive
Speaker Helen Klein Ross
event::about In this age of attention deficit and time deprivation, brevity is critical to successful communication. Rules of writing succinctly are essential learning for storytellers of all persuasions: advertisers, marketers, PR practitioners and fictionistas. Learn from Shorty award winning voice of @BettyDraper how to create memorable communication in abbreviated space. Glean expertise from masters of the short form, both commercial and literary--including Hemingway, who wrote a story in a mere six words: "For sale: baby shoes. Never worn."
2:00 PM
to 3:00 PM
Your Business + Social Mission = Happiness + Ka-Ching
30 schedule::attendees
Location
Austin Convention Center, Room 8A
eventtype Panel, Interactive
Speaker Olivia Khalili
event::about To expect you to add social purpose to your business just because it’s a good thing to do is foolish. Whether you're an employee or owner, you have a bottom-line and other obligations to meet. But doing good is a business strategy, not merely a moral argument or trend. In this core conversation we'll talk about how your company--no matter its size, focus or budget--can profit from integrating a social mission, how to win support for new initiatives and where to begin. Learn how companies like Linden Labs and Interface used sustainability to differentiate themselves, drive innovation and cut costs.
event::tags Core Conversation, #KaChing
2:00 PM
to 3:00 PM
Your Meetings Suck and It's Your Fault
171 schedule::attendees
Location
Austin Convention Center, Ballroom C
eventtype Panel, Interactive
Speaker Kevin Hoffman, Kevin M Hoffman
event::about Your meetings are stale, remote, and awkward conversations. You know you rock, but not everyone in your meetings is rocking to the same tune. Sometimes you aren't even sure you are in the same rock band anymore. After having one too many unproductive (and occasionally sleepy) meetings, Happy Cog reinvented it's approach to meeting design around interactive activities, informed conversation, and collaborative design exercises. Happy Cog’s Experience Director Kevin M. Hoffman will review the key ideas from the history of meeting design and good facilitiation, then explore approaches for meetings that have proven engaging and successful to Happy Cog clients. This talk will cover business strategy and project definition activities, conflict resolution processes, big group/small group conversation management, simple research engagements, deliverable presentations, and finally, post mortems. Many expamples will be pulled from Happy Cog's meeting approaches for clients like ecommerce (Zappos, Groupon), tourism (VisitPhilly.com), higher education (Georgetown University, MICA), and museums (the National Holocaust Museum).
2:00 PM
to 3:00 PM
The Tweet House sponsored by Chevrolet
59 schedule::attendees
Location
ND at 501 Studios
eventtype Party, Interactive
event::about
The Tweet House is a celebration of the Real-Time Web and Twitter's pervasive role within it. It brings together those who are creating and evangelizing the technologies that are defining the future.
event::tags Party
2:30 PM
to 3:30 PM
90 Days with the Phoenix Mars Mission
51 schedule::attendees
Location
Austin Convention Center, Ballroom G
eventtype Panel, Interactive
Speaker Andrew Kessler
event::about This is a talk about winning the nerd lottery: The luckiest fanboy in fandom gets a shot to spend three months with unfettered access to mission control--that’s a journalistic first and potential NASA no-no. It’s just your average summer trying to capture the story of 130 of the world’s best planetary scientists exploring the north pole of Mars. It’s a warts-and-all look at the Phoenix Mars mission and NASA’s space narrative from a regular guy who once dreamed of leaving the planet. We’ll focus our space story on a Martian photographer. “Don’t call me that,” Peter Smith, the world’s greatest Martian Photographer says. “And don’t make me look like some wacko mad scientist.” Peter has a hard enough time with the mission’s image as it is. Peter is particular about image because he knows how getting it right has the potential to inspire the next generation of adventurers. More than half his team is here because they grew up watching Apollo and Viking missions. “What’s going to inspire the next generation?” He wants to know. We all want to know.
event::tags Book Reading, #martiansummer
2:45 PM
to 3:45 PM
John Gerzema
1 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
eventtype Panel, Interactive
event::about John Gerzema will be stopping by the SX Bookstore to greet registrants and sign copies of his latest book, Spend Shift: How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live.
event::tags Bookstore Appearance
3:05 PM
to 4:05 PM
Kris Krüg
19 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
eventtype Panel, Interactive
event::about Photographer Kris Krüg will be stopping by the SX Bookstore to meet fans and sign copies of his book, Killer Photos with Your iPhone.
event::tags Bookstore Appearance, #sxbookstore
3:30 PM
to 4:30 PM
"Stuff Mom Never Told You" and "Stuff to Blow Your Mind"
7 schedule::attendees
Location
Driskill, Maximilian Room
eventtype Panel, Interactive
Speaker Julie Douglas, Roxanne Reid
event::about Stuff Mom Never Told You (Friday, March 11 joint-podcast session): Can you keep a secret? Even though mom had some great lessons growing up, there were some things she kept from you too. Tune in as Cristen and Molly break down the things your mom wants you to know, but didn’t tell you herself. Stuff to Blow Your Mind (Friday, March 11 joint-podcast session): Are you secretly a mad scientist? From pesky mosquitoes to Darwin, hosts Robert and Julie deconstruct and explore the fascinating world of science. Honored as a top new podcast in 2010 by iTunes, this podcast will turn anyone into a science-loving nerd.
3:30 PM
to 4:30 PM
App, Shmapp, Tell Me What Works Across Platforms!
186 schedule::attendees
Location
Hilton, Salon H
eventtype Panel, Interactive
Speaker Aaron Forth
event::about The mobile market is flooded with fun, useful and engaging applications. These apps are becoming increasingly important to a company’s success but many companies are simply recreating their product for mobile without giving adequate consideration to the differences in mobile and Web based usage patterns. Additionally, specific benefits that the Apple and Android platforms offer are commonly not fully leveraged. During this session, Aaron Forth, vice president of product for Mint.com and director of Intuit Personal Finance Group, will discuss how companies can analyze customer usage patterns to develop the best possible mobile application and mold the app to harness the advantages of each platform.
event::tags Solo, #sxswmobileapps
3:30 PM
to 4:30 PM
Are We Not Men? Reaching New American Dads
26 schedule::attendees
Location
Marriott Courtyard, Rio Grande A
eventtype Panel, Interactive
Speaker Craig Heimbuch, Jason Avant
event::about Men's media has changed tremendously- almost as much as men and dads have. Today's dads are active in every aspect of the household, from parenting to chores, and yet, they are largely overlooked as readers and consumers. New American Dads are thirsty for knowledge and a community that speaks their common language - that of the real man. The new language of men helps Jacks of all trades learn how to be better at all of them, retain their essential masculinity and perform well in a new paradigm of family, work and self. Traditional media outlets - those that espouse the virtues of supposedly manly interests ($10,000 suits, rare scotch and women, women, women) are missing an opportunity to serve this emerging male marked. In order to speak 'Dad,' media must speak to the realities of his life, his priorities, responsibilities, aspirations and, above all else, be useful. The growing online media directed at the New American Dad understands that service journalism - that which seeks to inform as well as entertain - is the next evolution in the daddy blogger. Blogs have their place, but in order to effect change in men's media, online resources must engage the reader in a conversation, one in which the consumer walks away feeling better informed than they had before engaging the site. Service journalism - how-tos, how it works and best-of lists - have practical applications in readers' lives, thus engendering loyalty and creating conversations with a long overlooked population, while developing an audience for whom older media models based on supposed aspiration and stereotype have little meaningful impact. Speak to dads in their language, encourage them to speak back, teach them something they can use and entertain them - this is the next evolution of men's media.
event::tags Core Conversation, #Dads
3:30 PM
to 4:30 PM
BattleDecks 2011
201 schedule::attendees
Location
Austin Convention Center, Room 18ABCD
eventtype Panel, Interactive
Speaker Mike Monteiro, Albert McMurry, Andrew Crow, Bryan Mason, David Cairns, Erika Hall, Jen Bekman, Jennifer Daniel, Joshua Cagan, Molly Lewis, Nick Douglas
event::about Battledecks is a laugh-riot rollercoaster of fun and nerves as several contestants try to put together coherent presentations from nonsensical Keynote decks. Previous contestants have laughed, cried, wet their pants and gotten impregnated during the show. The audience has a great time. Everyone goes home happy. Last year's show was a huge success, and we didn't even hand out free vuvuzelas to the audience.
event::tags Panel, #battledecks
3:30 PM
to 4:30 PM
Beginner's Guide to SXSW Film
24 schedule::attendees
Location
Austin Convention Center, Room 16AB
Speaker Agnes Varnum, Laurent Rejto, Jette Kernion, David Zellner, Ingrid Kopp
event::about How do I into the movies I want to see? How do I get to the theater on time? What panels are must-see? Rookies should come armed with questions for long-time SXSW panelists to share the best tips and tricks!
event::tags Film Festivals
3:30 PM
to 4:30 PM
Can You Trust Me?
54 schedule::attendees
Location
Austin Convention Center, Room 8A
eventtype Panel, Interactive
Speaker Paul Parkin
event::about It’s no secret that it’s been a tough time for some of the world’s most trusted brands—BP, Google and Facebook are just a few of the companies that have been recent victims of brand erosion. In the digital age, information (truth and hearsay alike) flows like water, opinions spread like wildfire—one day a brand is synonymous with trust for millions of people, the next day it’s being dragged through the digital mud by a few over a product recall or privacy violation. Unfortunately, it’s happening faster and with bigger implications and greater transparency than ever before. Consumers have stopped basing their trust of successful brands on the mere knowledge that they are financially successful—or because they run ads that inspire trustworthiness. In fact, it seems the very definition of “brand trust” is morphing as rapidly as technology is. More often, an increasingly-skeptical public is flocking to the web for real-time information and social network commentary posted by “officials” or by anyone else with an Internet connection and an axe to grind. Paul Parkin, Founding Partner of SALT Branding and expert on brand building, will provide an overview of the ever-evolving “brandscape” and share strategies for building and maintaining brand trust online and offline. He will also discuss how to best redefine and measure brand trust across different generations—Baby Boomers, Gen X and Gen Y—and why consumer collaboration will be key for marketers in the years to come.
event::tags Core Conversation, #Trust?
3:30 PM
to 4:30 PM
Child's Play: Game Design As An Educational Gateway
45 schedule::attendees
Location
Hilton Garden Inn, Sabine
eventtype Panel, Interactive
event::about Society stands to gain a lot from our next generation of kids, who are not only consuming vast amounts of media, but highly engaged with creating media themselves. Research shows the top type of media kids aim to engage in online are games. If we empower them with the tools to make their own games, we give them the opportunity to build valuable technical, artistic, storytelling, media literacy, and complex systems thinking skills. This panel will explore actual classroom case studies and perspectives on the effects of teaching game design to young children.
event::tags Panel, #gamegateway
3:30 PM
to 4:30 PM
Cops 3.0: The Future of Policing and the Internet
31 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Kirby Plessas
event::about The internet has become a critical tool for law enforcement.This presentation will demonstrate ways it is used for investigations and community outreach, discuss privacy issues and controversies, and explore the reach and limits of the law when police go online.
3:30 PM
to 4:30 PM
Creating an Effective Marketing Intern Program
49 schedule::attendees
Location
Hilton Garden Inn, Trinity
eventtype Panel, Interactive
Speaker Amanda McGuckin Hager, Caroline Lim
event::about Would you like a helping hand that is affordable, accommodating, and productive? With the explosion of Web and mobile applications, now more than ever, companies could benefit from a helping hand. With so much to do, and so little time, Amanda and Caroline share how to knockout that online marketing to-do list with an internship program, where they address how to assess the workload, create a mutually beneficial program and recruit Rockstar interns. Amanda and Caroline will share strategies and tactics on: (1) Finding ideal tasks for interns (2) Developing the internship program structure (3) Setting expectations on free versus paid. This presentation intends to show you how to create a win-win situation for both your company and your interns.
event::tags Core Conversation, #Interns
3:30 PM
to 4:30 PM
Do Agencies Need to Think Like Software Companies?
136 schedule::attendees
Location
Austin Convention Center, Ballroom F
eventtype Panel, Interactive
Speaker Allison Mooney, Amanda Kelso, Matt Galligan, Rick Webb, Robert Rasmussen, Ben Malbon, Rob Rasmussen
event::about How much do marketers (& their agencies) need to know about technology? Advertisers and brand marketers are entering a brave new world -- one where code is on par with content. "Consumers" are now "users." So should "marketers" be "developers"? Enter the hybrid marketer. More and more agencies are finding they need to educate and cultivate a new breed of people who understand tech from a marketing and brand perspective, and who have a consumer mindset. At the same time, agencies are adopting practices--agile development, continuous deployment--learned from the tech world. But should they really try this stuff at home? Should "marketers" be worrying about, say, the video capability of the latest iPhone, or pushing the envelope with HTML5? Or should they just stick to their core competencies and work with established software companies / dev shops to realize their ideas? How else is technology affecting the agency model and the creative process?
event::tags Panel, #agileagency
3:30 PM
to 4:30 PM
Expressing Yourself Musically with Mobile Technology
40 schedule::attendees
Location
Hilton, Salon F-G
eventtype Panel, Interactive
Speaker Ge Wang
event::about The mobile landscape as we know it is focused heavily on gaming, productivity and social media applications. But as mobile technology continues to advance and phones become smarter, people will search for even more intimate, immersive and interactive ways of expressing themselves. Today, mobile technologies have made music creation easy, affordable and accessible to the masses, enabling users of all ages, abilities and backgrounds, to create and share music, regardless of previous musical knowledge. Whether you’re a fan of hip hop, classic, pop or video game theme music, there is an app for everyone. And the entertainment industry has taken notice – almost every big name artist or brand has an app for mobile devices. Most of them are just fancy message boards providing information, but some are pushing the limits of what it means to interact with the artist or brand. From the palm of your hand you can Auto-Tune your voice to sound like your favorite hip hop star, play an instrument designed by Jorden Ruddess of Dream Theater or join a virtual Glee club. Each of these artists and brands are building communities thru mobile apps that provide anyone the ability to explore their inner star. This presentation will discuss how advances in mobile technology have opened up a new world of expression to everyone and enabled users to broadcast their own musical talents across the globe.
event::tags Solo, #MobileMusic
3:30 PM
to 4:30 PM
Fan to Fanatic: True Blood's Marketing Hook
65 schedule::attendees
Location
Austin Convention Center, Ballroom E
eventtype Panel, Interactive
Speaker Erica Wiggins, Zach Enterlin, Erica Stall Wiggins, Liz Henderson, Sabrina Caluori, Mike Monello, Todd Brandes
event::about Television series' such as True Blood start with a great idea, a great script, and great actors. But what happens between concept and phenomenon? HBO has capitalized on the momentum the show has gained throughout the first three seasons with some of the most creative marketing campaigns ever, including a Tru Blood drink campaign for a beverage that had yet to exist, creative that “hacked reality” and spoke to the vampires living among us, a Jessica Hamby character video blog, opposing web sites for the American Vampire League and Fellowship of the Sun, and merchandise ranging from Lafayette's "L" necklace to Sookie's Merlotte's apron. Attendees will follow the story of True Blood from the inception of the series through the creation of the "immersion" fan experience through the mediums of Print, Television and the Internet. They will learn the selling points, the marketing tools and the magic that "turn" fans into fanatics.
event::tags Panel, #truebloodsxsw
3:30 PM
to 4:30 PM
Folkways These Days: Crafty Knowledge in Digital Networks
55 schedule::attendees
Location
Austin Convention Center, Room 10AB
eventtype Panel, Interactive
event::about With the rise of the virtual has come a renewed interest in the material. Evidence of this renewed interest is everywhere in pop culture, from steampunk to Maker Faire, from Readymade to Make to Etsy, from yarn bombing to LED throwies. We see it in craft: the handmade mandolin, the carefully stitched quilt, the custom cabinet. We see it in the vinyl resurgence and the newfound nostalgia for the mix tape. We see it in the Bamboo Bike Studio. We see it in the resurrection of Polaroid film by the IMPOSSIBLE project. Even as we go further into digital culture, we’re getting up from the computer to hold stuff, to make stuff, to shake stuff. And yet, there’s a sense that renewed interest in the material is facilitated by digital networks. That is, we go online to learn about craft, to meet-up with makers, to feed our fetishes. We send pictures of our creations from our digital devices to our social networks. All over the Web non-technical people are using new media to create, arrange, redesign, archive, and distribute their crafts. As they do, new techno-folkways are being passed down not only via new tools and networks, but also--as William Graham Sumner writes in his seminal book, Folkways--by "tradition, imitation, authority.” Folkways--the paths worn by mild social pressure--are being trod online. This panel will explore the various crossroads where craftwork meets network, with special attention paid to bridging the digital divide in rural America.
event::tags Panel, #SXSWfolkways
3:30 PM
to 4:30 PM
From Personal Blogger to Professional Marketer
51 schedule::attendees
Location
Marriott Courtyard, Brazos 2-3
eventtype Panel, Interactive
Speaker Melissa Lion, Deb Rox
event::about There are many ways to make a pittance as a blogger. Google ads will bring home a very small amount of bacon. Maybe a slice. The book deal, though coveted, is often meager at best. And there are all of those adorable animal species who are just waiting for their photos to be manipulated into something even cuter/funnier/more irritating, but what happens when the next tiny cute animal comes along? Moms ought to pour their hearts out every day for more than free fabric softener. How can bloggers get paid appropriately for generating and promoting content and managing a loyal community? How about a leap from the job where you spend most of your day ignoring the tedium by blog surfing, checking out Twitter and replying to the growing comments on your blog, into a position that will probably pay better and allow you to use all of those skills you learned as a blogger? This presentation will show both sides of taking skills learned as a blogger and translating them into a career change or enhancement. The presentation will be conducted from two points of view-the blogger, and, the hiring manager.
event::tags Core Conversation, #blog2market
3:30 PM
to 4:30 PM
Google's Marissa Mayer Presents
316 schedule::attendees
Location
Austin Convention Center, Ballroom D
3:30 PM
to 4:30 PM
Got Great UGC, Poor Monetization?
38 schedule::attendees
Location
Hyatt, Hill Country CD
eventtype Panel, Interactive
Speaker Marty Roberts
event::about What makes your user-generated content great? It’s the users. If they like it, they’ll come and stick around. So if they like what they see and you’ve got a high number of video views, how do make that work for your business? First, you have to realize that building an audience and monetizing UGC doesn’t require a special strategy, because everything your content business puts out into the world already comes from a socially-oriented vantage point. Uh-oh; you mean you don’t have that mindset? Okay, that’s a problem. You can’t expect people to engage and share if everything you do doesn’t give them a reason to care. During this panel, we’ll talk about why a user-focused approach is the best foundation for UGC campaign success. We’ll discuss transparency of ads and sponsorships, balancing content and ads, good design, and how UGC sites with large, naturally engaged audiences can build on their success.
event::tags Core Conversation, #UGC$$
3:30 PM
to 4:30 PM
HackingWork: Why Good Work Means Breaking the Rules
77 schedule::attendees
Location
Austin Convention Center, Ballroom G
eventtype Panel, Interactive
Speaker Bill Jensen
event::about Business is broken. We gotta fix it. Together, in this session, we'll start doing just that. Hacking Work is about exposing the cheat codes for work that we found while interviewing an underground army of benevolent hackers — working around business's stupid rules.
event::tags Book Reading, #hackingwork
3:30 PM
to 4:30 PM
Hold on Loosely: How Loose Organizations Work
76 schedule::attendees
Location
Marriott Courtyard, Rio Grande B
eventtype Panel, Interactive
Speaker Clay Spinuzzi
event::about Companies always try to grow so they can do more things, add more capabilities, and make more money - right? Not anymore: Not in Austin, or in many other places. People are finding that digital and mobile technologies can help them to organize more loosely and rapidly, and that means they can keep small and flexible, scale up when necessary, and link up with other loose organizations to swarm big projects, even if they are freelancers working out of their own houses, coffee shops, or coworking spaces. How do these loose organizations work? In this core conversation, I'll briefly share stories from my research into some of Austin's loose organizations: freelancers, coworking spaces, and an internet startup. I'll discuss how the organizations in my research hold together, function, and build links with each other. With these cases in mind, I'll moderate a discussion about attendees' own experiences with loose organizations and brainstorm ways to make them run more effectively. Afterwards, I'll post conversation notes on my blog so we can keep the ball rolling after SXSW.
event::tags Core Conversation, #sxswloose
3:30 PM
to 4:30 PM
Matt Mullenweg Interview: The Future of WordPress
147 schedule::attendees
Location
Austin Convention Center, Ballroom A
3:30 PM
to 4:30 PM
Play at Work: Agile Games for Productive Teams
75 schedule::attendees
Location
Austin Convention Center, Ballroom C
eventtype Panel, Interactive
Speaker Alon Salant, Christian Nelson
event::about Get together with other conference attendees and play games in this unique participatory interaction. If you are curious about Agile development and want an insider view of the activities Agile teams do every day, this session is for you. A special emphasis will be placed on experiential learning through Agile games and exercises, such as "Story Writing" and "Planning Poker," in this hands-on, interactive session. Learn first-hand how games and other Agile tools and techniques can be successfully adopted by project teams, resulting in rapid delivery and improved teamwork. Participants will be strongly encouraged to share their own experiences and learn from each other in this session.
event::tags Solo, #playatwork
3:30 PM
to 4:30 PM
Promiscuity or Private Groups: Mobile Photo Sharing
26 schedule::attendees
Location
Hilton, Salon K
eventtype Panel, Interactive
Speaker Louis Gray, Mayank Mehta
event::about We all know photo sharing is nothing new - it's been around as long as photos have been around and that's a long long time! So what's all the buzz around mobile photo sharing now? Are people all jumping on the bandwagon to share their mobile photos? Instagram just passed 1M users within 3 months of their launch. Path introduced somewhat controversial private group sharing with 50 friends limit. And LiveShare by Cooliris just launched the first flexible private group sharing service for photos. Which brings us to question, are users more likely to resort to private streams? Is that where we are headed - small, intimate groups? What does it mean for the overall social graph(s) we have been building for the past years? Come and join in on the discussion around mobile photo sharing, the hottest topic in Silicon Valley.
event::tags Dual, #MobileSharing
3:30 PM
to 4:30 PM
Social Games: Manipulating Your Brain Chemistry, For Good
80 schedule::attendees
Location
Austin Convention Center, Ballroom B
eventtype Panel, Interactive
event::about Generally speaking, there's an assumption that casual games are a waste of time. What can playing a "meaningless" Facebook game for a few minutes really accomplish, anyways? Do I really need to "rescue" another "sheep"? Another point of view is that they're a little bit sinister, manipulating you into emptying your wallet, or giving up personal information. But perhaps both positions are missing the point. This new genre we call "Casual Social Games" represents a fascinating opportunity to better understand our own behavior, and to direct it, intentionally, for our own benefit, and for the greater good of society.
event::tags Panel, #makinggamesbetter
3:30 PM
to 4:30 PM
Social Network Users' Bill of Rights: You Decide
53 schedule::attendees
Location
Hyatt, Hill Country AB
eventtype Panel, Interactive
event::about The Facebook and Google privacy controversies of Spring 2010 highlighted the gap between technical innovation and user expectations on a global scale, leading representatives of various user constituencies to draft a definitive Social Media Users Bill of Rights for the 21st Century at the Computers, Freedom and Privacy Conference in San Jose, CA. The idea of a Social Network Users’ Bill of Rights (#billofrights) has been around for years, but no large user set has actually collated the key values and principles that should go into such a Bill of Rights and put them to a world-wide vote – until now. All privacy law is based to some degree on social norms. The panelists and other representatives of various user constituents drafted a definitive Social Media Users Bill of Rights. This kicked off a conversation between Facebook, the ACLU and others affected by technology’s expansion into daily life. The next step is to debate and have a public vote on it. The voting is open from now until June 15, 2011 – the anniversary of the date the U.S. government asked Twitter to delay its scheduled server maintenance as a critical communication tool for use in the 2009 Iran elections. As the preamble of the document reads, "We the Users," the “Bill of Rights” document has been released to the public for vetting and debate. This is an important step, both from a future activism and legislative perspective, in the fight to define our digital futures. Through this discussion, we will explore the evolution of privacy in the digital age, the changing relationship between users and online service providers, and the social, political and cultural ramifications of life in a networked world – and the SXSWi community will have a say in the development of a watershed document for user rights online.
3:30 PM
to 4:30 PM
SXSW Newcomer / Veteran Meet Up
24 schedule::attendees
Location
Hilton, Room 615AB
eventtype Panel, Interactive
Speaker Teresa Van Deusen
event::about Whether you are a first-timer to SXSW Interactive (who needs a little more guidance on how to navigate the event) or you are a South By veteran who wants to introduce yourself to new members of this global community, attending this session is a great way to network with a wide assortment of digital creatives. Only requirement for the SXSW Newcomer / Veteran Meet Up is that you not be shy about talking to other people who you don't know yet (but will likely soon become friends). Cash bar onsite.
event::tags Meet Up, #SXSWMeetUp
3:30 PM
to 4:30 PM
Technology in Latin America Meet Up
7 schedule::attendees
Location
Hilton, Room 616AB
eventtype Panel, Interactive
Speaker Ricardo Guerrero
event::about Meet, network, share new ideas and make new friends with other Latinos and Latin American attendees at the 2011 SXSW Interactive Festival. Bar onsite.
event::tags Meet Up
3:30 PM
to 4:30 PM
The Accidental Writer: Great Web Copy for Everyone
111 schedule::attendees
Location
Sheraton, Creekside
eventtype Panel, Interactive
Speaker Melanie Seibert
event::about Great copy is critical to the effectiveness of nearly every website. Yet often, a business owner, designer, or developer, perhaps pressured by budget and time limitations, will write the copy him- or herself. This session will tell you when that's a good idea, and when it's not. For those times when it's okay to be the "accidental writer," you'll learn quick tips for crafting effective web copy. For those times when you really need to bring in a pro, you'll learn how to work with a web writer to get the best copy for your website, as quickly and cheaply as possible.
event::tags Solo, #accwriter
3:30 PM
to 4:30 PM
The New Frontier of Social Gaming
65 schedule::attendees
Location
Austin Convention Center, Room 12AB
eventtype Panel, Interactive
Speaker Brian Reynolds
event::about In this talk, Brian will discuss the typical social gamer and how this profile has evolved in the last year. 2009 was about introducing social gaming to the mainstream. In 2010, social gaming has gone mainstream with 65 million people playing FarmVille alone. 2009 was about introducing social gaming to the mainstream. In 2010, the quality bar has gone up with the release of games like FrontierVille, which hit 20 million users in its first forty days. This talk is targeted towards social game developers. In the talk, Brian would discuss the innovation and mechanics it takes to build fun, viral and engaging social games.
event::tags Solo, #ZyngaSXSW
3:30 PM
to 4:30 PM
The Potential of Augmented Reality for Education
61 schedule::attendees
Location
Hilton Garden Inn, Rio
eventtype Panel, Interactive
Speaker Brandon Carson, Brendan Scully, Enzo Silva, Karen Hamilton, Tish Shute
event::about Augmented Reality (AR) is on the verge of becoming a household name. Even though the concepts and technologies that make AR possible have been around for quite sometime, the tech-savvy community has been abuzz lately as mobile platforms such as iOS and Android have played a large role in bringing AR to the masses. But what is AR? In a nutshell, AR is a reality or environment that is augmented by layers of computer-generated information. Recent AR technologies have allowed for mobile devices to add layers of reality atop the world we see through our cell phone cameras. Several applications such as Layar, AroundMe and others allow users to find and interact with information and other users by simply panning their cell phones around them. What are some current examples of AR technologies, applications and potential uses around today? How does this technology affect education? What types of knowledge, community-building activities, contextual and informal learning experiences can be created with AR? How can we use AR to augment learning outcomes and creation of communities of practice? These are just some of the questions we will discuss on this panel.
3:30 PM
to 4:30 PM
The Steroid Culture of Social Media: You Use?
36 schedule::attendees
Location
Austin Convention Center, Room 6AB
eventtype Panel, Interactive
Speaker Tim Walker, Laura Beck, Kyle Flaherty, Troy Nalls
event::about Ever think about taking shortcuts to boost your numbers? You know, the numb that show the success of all those interactive social media marketing programs. The numbers that decide your end of year bonus. The numbers that make you "important" to all those other social media influencers. I know you have. You know you have. But did you use those performance enhancing social media techniques? Humans are naturally drawn to shortcuts. Even when they are already successful. Take Barry Bonds. Not the Barry Bonds you remember with the bulging muscles in San Francisco. The younger, leaner version. The one who was with the Pirates and on his way to the Hall of Fame. Each day he worked hard on the fundamentals of the game. Then, boom, he was on steroids, a caricature of himself and a tarnished legacy. Why? The numbers competition. We all know the equivalent of a Barry Bonds in social media. Someone who is enhancing their performance the wrong way. Maybe it started with a simple list buy of Twitter followers. But then suddenly they were researching blackhat SEO techniques for a temporary boost in traffic. Then one day they wake up in a cold sweat after an all night Astroturfing session. It's time to get help! Join us for a frank discussion on how the steroid culture has infected the social media realm. We will discuss the signs of a social media steroid user, how it hurts us all and a 12-step program to rehab those that have already fallen down the hole.
event::tags Panel, #SXSWsteroids
3:30 PM
to 4:30 PM
Thin is In. The Future of Digital Wallets
104 schedule::attendees
Location
Hilton, Salon J
eventtype Panel, Interactive
Speaker Christina Nguyen White
event::about The growing hole in your back jeans pocket is getting a bit too personal. No need to swipe anymore. Just scan. When can we get rid of our wallets without losing the cash? We know mobile is here. Now learn how far we can take it. Digital wallets are within very close reach. With RFIDs, QR codes, and Big-Brother-like tracking, the technology is already in place. Checkout with your phone. Instantly grab coupons when you checkout. Scan your digital ticket at Friday’s ballgame. Digitally split the bill with your friends. The possibilities that we’ve always wished for are now within reach. Get a glimpse into how retailers are edging towards digital, understand the impact of how this will change the way we buy, and ultimately, as designers, understand how this will change the way we interact with our mobile phones.
3:30 PM
to 4:30 PM
Under 25 and Rebuilding Communities Using Social Media
27 schedule::attendees
Location
Hyatt, Big Bend
eventtype Panel, Interactive
Speaker Corvida Raven, Karl Rivera
event::about “Children are the living messages we send to a time we will not see.” -Neil Postman, The Disappearance of Childhood (introduction), 1982 As we move into an era of digitalization, today's youth are poised to reap the rewards they sow (and tweet), and have been given the opportunity make history along the way. The youth are taking the reins on this technological era to generate more options for our lives than ever before. Youth from all over the globe are using digital platforms and tools to transform communities and building our very own empire. Free from financial limitations, cultural pressures, and stigmas, the Internet is serving as one of the biggest platforms to help the youth make impacts in everyday life. We’re creating new jobs, rebuilding communities, expanding networks, developing critical business skills, and learning how to preserve our history. We’re using the internet to “connect the dots” and this panel will take a deeper look at how the youth are making changes.
event::tags Core Conversation, #under25
3:30 PM
to 4:30 PM
Why Everything is Amazing But Nobody is Happy
157 schedule::attendees
Location
Austin Convention Center, Room 5ABC
eventtype Panel, Interactive
Speaker Daniel Hope, Zachary Burt
event::about According to Louis CK: "Everything is amazing and nobody is happy". Are we humans overwhelmed by witnessing Moore’s Law in action? Has Social Media and it’s accessories left us technologically rich but spiritually bankrupt? This panel will explore the effects Social Media is having on us as humans and spiritual creatures in three areas: -Our Evolution: Humans have spent millions of years hunting and gathering but just the past few pointing, clicking and tweeting. What effect is Social Media having on our development as human beings? Is it ushering us into the next stage of human evolution or is it just making monkeys out of us? -Our Relationships: Facebook is being cited by divorce lawyers as the next big catalyst for marriage break-ups, but it can also connect us with amazing people we never would have met otherwise. And what about our relationships with ourselves when we can’t even sit quietly alone because we have an iPhone? How can we use these tools to become actual friends and not just Facebook friends? -Our Spirituality: Social Media can connect us with some truly transcendent moments (Paul Potts singing opera) and these moments can make the human spirit soar. But, in the long run, is it just dumbing us down with instant gratification and vibrating Twitter notifications? This panel will explore how we can use our embarrassment of technological riches to become better and more content people.
event::tags Core Conversation, #everythingsamazing
3:45 PM
to 4:45 PM
Josh Bernof
12 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
eventtype Panel, Interactive
event::about Josh Bernof will be stopping by the SX Bookstore to greet registrants and sign copies of his book, Empowered.
event::tags Bookstore Appearance, #sxbookstore
4:00 PM
to 5:00 PM
Catherine Hardwicke
21 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
event::about From Twilight director Catherine Hardwicke comes the romantic fantasy thriller Red Riding Hood. The beautiful young Valerie is about to choose her heart’s desire when her sister is murdered by a werewolf. As the death toll rises with each moon, Valerie fears that the werewolf could be someone she loves. Red Riding Hood: Script to Screen presents the entire shooting script, concept art, and director’s notes from the film. Stop by the SX Bookstore to meet Catherine Hardwicke and get a signed copy of Red Riding Hood: Script to Screen.
event::tags Bookstore Appearance, #SXBookstore
4:00 PM
to 5:00 PM
Sarah Blakely-Cartwright
Location Austin Convention Center, Ballroom D Foyer
Location Austin Convention Center, Ballroom D Foyer
event::about Sarah Blakley-Cartwright is a recent cum laude graduate of Barnard College. She is a recipient of the 2008–2009 Mary Gordon Fiction Scholarship Award and the 2009–2010 Lenore Marshall Barnard Prize for Prose. She grew up in Los Angeles and Mexico. She now writes in New York City and Los Angeles. Despite what the book may say, she actually prefers wolves to people.
event::tags Bookstore Appearance
4:00 PM
to 5:00 PM
Shiloh Fernandez
Location Austin Convention Center, Ballroom D Foyer
Location Austin Convention Center, Ballroom D Foyer
event::about SHILOH FERNANDEZ (Peter) also stars this March in the independent film “Skateland,” which premiered in competition at the 2010 Sundance Film Festival and went on to earn applause at other film festivals, including SXSW. Fernandez grew up in the small Northern California town of Ukiah and, at age 19, moved to Los Angeles to pursue acting. He first gained praise in the 2006 telefilm “Crossroads: A Story of Forgiveness.” The following year, he made his feature film debut in the indie thriller “Interstate.” Fernandez’s subsequent film credits include the drama “Red,” with Brian Cox, which premiered at the 2008 Sundance Film Festival; “Gardens of the Night,” alongside John Malkovich, Jeremy Sisto and Harold Perrineau; “From Within,” opposite Thomas Dekker; “Deadgirl,” which premiered at the 2008 Toronto International Film Festival; the critically acclaimed “Cadillac Records,” in which he co-starred with Adrien Brody, Beyoncé Knowles, Jeffrey Wright and Gabrielle Union; “16 to Life”; and “Happiness Runs.” On television, Fernandez starred in the “Gossip Girl” spin-off, and has had recurring and guest roles on a number of series, including “Jericho,” Showtime’s “United States of Tara,” created by Diablo Cody, “Three Rivers” and “CSI: NY.” Fernandez will be joining Catherine Hardwicke and Sarah Blakely-Cartwright at the SX bookstore.
event::tags Bookstore Appearance
4:00 PM
to 5:00 PM
The Personal MBA: Mastering Productivity, Happiness, and Wealth
131 schedule::attendees
Location
Austin Convention Center, Ballroom G
eventtype Panel, Interactive
Speaker Josh Kaufman
event::about Running a business can be intimidating, frustrating, and stressful if you don't really understand the fundamentals of how every successful business works. Life gets much easier once you understand what you're doing: if you correct your business mental models, you'll quickly achieve a "Triple Double" - doubling your profits, doubling your productivity, and doubling the fun you have at work this year. This panel will teach you the most powerful fundamentals of business - a few simple ideas that you can use immediately to make more money, get more done, and actually enjoy the process of building your world-changing venture. “These concepts really work: I’m booked solid with clients, making 8x more money, feeling far less overwhelmed, and having a lot more fun. If you want to live up to your potential, you can’t afford to miss this.” – Tim Grahl, Founder and CEO, Out:Think Group
event::tags Book Reading, #personalMBA
4:00 PM
to 8:00 PM
PubCamp
62 schedule::attendees
Location
Caffe Medici
eventtype Party, Interactive
event::about
Join Guy Kawasaki, Scott Dadich, Rick Levine and Sarah Wendell for a night of digital publishing keynotes, conversations, and cocktails.
event::tags Party
4:00 PM
to 9:00 PM
Purevolume House Badge Pickup
162 schedule::attendees
Location
PureVolume House
eventtype Unofficial Party
Speaker/Artist(s) Info
TBA at www.purevolume.com/thehouse
event::about
Badge Pick up Fri, March 11th - Tues, March 15th 4pm - 9pm
Badge Pick up Wed, March 15th - Sat, March 19th 1pm - 10pm
4:20 PM
to 5:20 PM
Josh Kaufman
4 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
eventtype Panel, Interactive
event::about Josh Kaufman will be stopping by the SX Bookstore to greet registrants and sign copies of his new book, The Personal MBA: Master the Art of Business.
event::tags Bookstore Appearance, #sxbookstore
4:30 PM
to 5:30 PM
Andrew Kessler
5 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
eventtype Panel, Interactive
event::about Author Andrew Kessler will be meeting fans and signing copies of his new book, Martian Summer: Robot Arms, Cowboy Spacemen, and My 90 Days with the Phoenix Mars Mission.
event::tags Bookstore Appearance, #sxbookstore
4:30 PM
to 5:30 PM
Filmmaker's Lounge: Press/Bloggers Meet Up
12 schedule::attendees
Location
Austin Convention Center, Room 17B
4:30 PM
to 5:30 PM
NEVERDIE Studios Presents: SXSW ScreenBurn Arcade Happy Hour
29 schedule::attendees
Location
Austin Convention Center, Exhibit Hall 2
eventtype Panel, Interactive
event::about Join ROCKtropia in a toast for victory in the first Virtual World War! The fight for the future of Music.
event::tags ScreenBurn
4:50 PM
to 5:50 PM
Bill Jensen
9 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
eventtype Panel, Interactive
event::about Mr Simplicity, Bill Jensen, will be stopping by the SX Bookstore after his book reading to greet fans and sign copies of Hacking Work: Breaking Stupid Rules for Smart Results.
event::tags Bookstore Appearance, #sxbookstore
4:50 PM
to 5:50 PM
Kevin Poulsen
18 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
eventtype Panel, Interactive
event::about Wired senior editor Kevin Poulsen, will be stopping by the SX Bookstore to meet fans and sign copies of his new work, Kingpin: How One Hacker Took Over the Billion Dollar Cyber Crime Underground.
event::tags Bookstore Appearance, #sxbookstore
5:00 PM
to 6:00 PM
5:00 PM
to 6:00 PM
Apps for Healthy Kids: Government Challenges FTW
34 schedule::attendees
Location
Austin Convention Center, Room 9ABC
eventtype Panel, Interactive
Speaker Amanda Eamich, Bev Godwin, Brandon Kessler, Jenn Gustetic, Peter Rhee
event::about The Apps for Healthy Kids competition pooled $60k in prizes in support of the First Lady's Let's Move initiative to reduce obesity and raise awareness for healthy lifestyles. USDA led the effort providing the MyPyramid dataset and focusing the app and game competition on "tweens" for learn through play, and nutritional gatekeepers to arm them with critical information to make healthy food choices. We started from scratch and found tremendous support in the Office of Science and Technology Policy as well as the game/app developer community. The challenge platform welcomed entries and we invited the public to vote. An esteemed judging panel including Aneesh Chopra and Steve Wozniak will select winners. By the time SXSW begins, the winning games and apps will be making a positive impact on children and adults to make health food and lifestyle choices. Other federal examples will provide alternative approaches to using competitions to achieve specific goals. Government is becoming more adept in utilizing games, tools and Internet technologies to reach citizens on relevant platforms and devices. Learn from our mistakes and successes, and take away useful tips for designing your own challenge or competition.
5:00 PM
to 6:00 PM
Asleep in the Classroom: A Wake Up Call from Tomorrow
34 schedule::attendees
Location
Hilton, Salon J
eventtype Panel, Interactive
Speaker Molly Wood, Gary Shapiro, Jim Shelton, Ralph Santana, Scott Goldman, Stacey Childress, James Shelton
event::about America’s students are bored. According to the Gates Foundation, boredom is the number one reason they give for dropping out of school. How can creativity, innovation and technology address this growing crisis in education? If technology is a driver for shorter attention spans, can it also be the solution to bring back the wonder of education? Can we extend the reach further and engage our students more both inside and outside of the classroom, to reawaken a love of learning? This session is sponsored by Samsung.
event::tags Sponsored Panel, #SXSamsung
5:00 PM
to 6:00 PM
Avatar Secrets to Real Life & Love
11 schedule::attendees
Location
Austin Convention Center, Room 5ABC
eventtype Panel, Interactive
Speaker Ramona Pringle
event::about After a recent shoot for PBS FRONTLINE’s Digital Nation, I looked at my colleagues-attractive, successful women-and was struck by a startling realization: We’re all struggling to find the right guy, yet MMO gamers seem to be finding true love. What’s going on? Time and again as an interactive media producer & professor, I've encountered gamers who’ve found their soulmates in-world. With digital citizens spending a staggering 3-billion hours a week in online games, what are they onto that the rest of us should know? How is the internet fostering our primal instincts? And how can we apply this magic to our real lives? Seeking answers, I challenged myself to look for love in one of the most unlikely places: World of Warcraft. My journey has me exploring the addictive pull of online worlds: the rush of adventure & the feeling of accomplishment at the end of a challenge. So how we can apply this allure to real life to reengage with the physical world? That’s the $3-billion question. In this presentation, I’ll reveal the 10 secrets that online games teach us about succeeding in life & love. I’ll share the harrowing trials & tribulations of heartbreak & hardware malfunctions, the sage wisdom gained in conversations over all-night raids, and the unlikely lessons about life, success, perseverance & communication I’ve learned along the way, from these digital gaming obsessions. You’ll walk out of this talk inspired and ready to play your way to real world happiness.
event::tags Core Conversation, #AvatarSecrets
5:00 PM
to 6:00 PM
Avoiding The Bear: Keeping Your Good Company Good
50 schedule::attendees
Location
Austin Convention Center, Room 6AB
eventtype Panel, Interactive
Speaker Rolf Skyberg
event::about You’ve worked hard for your delicious bits, but the bear is always hungry, and it’s waiting for you to screw up. As a founder, a manager, or individual rockstar, your work is a fragile asset that could be erased with one CHOMP. And yet, success and failure aren’t random. Just like not getting eaten by the bear, your path requires paying attention, planning ahead, careful communication, and having a good backup plan. In this talk we’ll explore the mechanics of making it work while also witnessing some spectacular examples of when the bear got to eat. Ultimately, it’s the near-misses and amazing recoveries that we can learn from when the bear starts sniffing at your door.
event::tags Solo, #avoidthebear
5:00 PM
to 6:00 PM
Block Party Capitalism: Where Analog and Digital Intersect
81 schedule::attendees
Location
Austin Convention Center, Ballroom F
eventtype Panel, Interactive
event::about What do pickles; vinyl records, urban chickens, Farmville, flea markets and Tumblr have in common? They are all part of 'block party capitalism,' built on the idea that old-fashioned values like provenance, commitment, quality and authenticity are finding renewed commercial and social relevance through new technologies. This next evolution of our digital world is where off and online intersect to make everyday life more economical, meaningful and pleasant. A pickle merchant in Brooklyn starts on a skateboard and through bloggers and hard work grows into a sustainable business. Vinyl records in San Francisco flourish as people showcase their passion for better sound and feel on Tumblr's Vinyl Sunday's. Backyard chicken farmers in Dallas suburbs multiply through an online community to share tips on raising coops, while flea markets across the U.S. grow into modern day malls driven in large part by the viral loops of mobile media. This panel includes start up founders, large companies and local entrepreneurs who work at the intersection of this analog and digital movement. They will help us explore how it’s changing the way we buy, sell and live.
event::tags Panel, #blockpartycap
5:00 PM
to 6:00 PM
Bootstrapping Meet Up
23 schedule::attendees
Location
Hilton, Room 616AB
eventtype Panel, Interactive
Speaker Bijoy Goswami
event::about As the SXSW Interactive Festival continues to grow, it often becomes harder to discover /network with the specific type of people you want to network with. Hence a full slate of daytime Meet Ups are scheduled for the 2011 event. These Meet Ups are definitely not a panel session -- nor do they offer any kind of formal presentation or AV setup. On the contrary, these sessions are a room where many different conversations and (and will) go on at once. This timeslot is for registrants to network with other SXSW Interactive, Gold and Platinum registrants who are interested in bootstrapping. Cash bar onsite.
event::tags Meet Up, #BootstrapMeetUp
5:00 PM
to 6:00 PM
Breaking Taboos: Pros Get Real About Money Matters
58 schedule::attendees
Location
Marriott Courtyard, Rio Grande A
eventtype Panel, Interactive
Speaker Marc Hemeon, Whitney Hess
event::about Industry All-Stars tackle the subject that we're all most curious about but causes us the most discomfort: what, when, and how to charge for our work. Learn their inside tips on how to charge your clients, when trading work for equity makes sense, and how to avoid common client pitfalls. Stop cheating yourself and learn that you deserve to be paid in full for doing work you're passionate about. Our work has the power to make enormous amounts of money for our clients. Let's take a good hard look at the value we provide and how to ask for and receive value in return. Negotiating your rate for a project is the difference between being a starving artist or successful freelancer or studio. Creatives fall prey to lowball offers, promises of future work, and other forms of wage penalties in fear of losing a potential client. Learn how the pros have created successful freelance businesses and startups by not compromising their rates and standards. Understand how they attract the big name clients and avoid the bad clients. We'll also explore potential benefits and risks of working for stock. Lawyers, doctors, accountants and other professionals typically don't experience angst, guilt, or wishy-washy boundaries when stating their rates and neither should we. We see standard billing rates across many industries. We’ll take a look at the role a standard billing rate would have in the creative services industry and how such a standard would be upheld and implemented.
event::tags Core Conversation, #Taboo$
5:00 PM
to 6:00 PM
Cultural Protectionism: Image Use at Burning Man
31 schedule::attendees
Location
Austin Convention Center, Ballroom E
eventtype Panel, Interactive
Speaker Rosalie Barnes, Andie Grace, Andrea Grace
event::about Burning Man – aided by volunteers from the Electronic Frontier Foundation and Creative Commons -- spent 2010 updating their terms of use as they relate to photo/media policies, amidst a wave of public attention to the desert event's unorthodox image use rules. They've incorporated fair use, Creative Commons licensing, and human readable language, but still maintain the right to use copyright to take down images in violation of their terms of use. Is this annual desert event a microcosm of creative culture or a copyright clusterf—ck? Anything goes at Burning Man--except when you've got a camera in your hand.
event::tags Panel, #BurningMan
5:00 PM
to 6:00 PM
Education 2.0: How Media Drives Your Child's Success
42 schedule::attendees
Location
Hilton Garden Inn, Sabine
eventtype Panel, Interactive
Speaker Jennifer Openshaw, Farb Nivi, Anya Kamenetz, Iqbal Theba
event::about School budget cuts, high unemployment (over 20% for youth), and a global economy – No wonder parents are concerned about their child’s success and 70% of teens say they want more guidance. What can you do? In this exciting and engaging panel, kicked-off with an opening by America’s best-known Administrator – Iqbal Theba who plays “Prinicipal Figgins” in the hit TV show, Glee – and led by Dow Jones/Wall Street Journal columnist Jennifer Openshaw (Oprah, CNN), you'll learn how technology and social media can drive your child’s success and where it can’t. Other topics: * Where education is headed - new initiatives underway that could transform traditional learning * The latest innovations in education using technology * Ways to implement social media into your classroom or home to talk connect with your student * How technology is being used to move education outside the classroom - to provide practical, real-world learning for your child * Where social media and technology is hurting education and your child's future -- and what you can do * Why “learning by doing” is becoming critical to your child’s success
5:00 PM
to 6:00 PM
Focusing In On the Future of Social Photography
122 schedule::attendees
Location
Hyatt, Big Bend
eventtype Panel, Interactive
Speaker Yan-David Erlich, Sam Odio
event::about Instagram closes $7 million in funding. Path supposedly rebuffs a $120 million acquisition offer from Google. Over a 100 million photos are uploaded to Facebook each day. There is a renaissance in social photography. The relatively new field, started by Flickr only a few years ago and dominated by Facebook today is seeing a flurry of new, predominantly mobile entrants, all showing promising early traction. Photos are becoming instantly shareable and are being marked-up with a vast array of data from face-tags to geo-location to paint a more complete story of the "captured moment" than ever before. We explore the convergence of photography with mobile and social technologies, discuss whether the new startups in this field are fad or future, and imagine what the long-term future of social photography might look like, including its cultural, commercial, and social implications.
event::tags Core Conversation, #futureofsocialphotos
5:00 PM
to 6:00 PM
Games User Research: Oh no! You're Doing It Wrong!
53 schedule::attendees
Location
Austin Convention Center, Room 12AB
eventtype Panel, Interactive
Speaker Marina Kobayashi, Bill Fulton, Ray Kowalewski, Rich Ridlen
event::about Learn from the experts all about Games User Research and it's ins and outs - What it is? Why to do it? When to do it? And How to do it? Use this stepping stone to return to your organization charged with energy to make better products and user experiences (not just for games!) through user research. Bonus: Learn about what can go wrong in Games User Research (and maybe laugh at the mistakes of others? Who doesn't love a good anecdote from the field :-)
event::tags Panel, #GamesUserResearch
5:00 PM
to 6:00 PM
Google Doodles: Burning Man to Pac-Man and Beyond
51 schedule::attendees
Location
Austin Convention Center, Ballroom B
eventtype Panel, Interactive
Speaker Ryan Germick, Marcin Wichary
event::about With over 700 fun and geeky custom logos adorning Google’s international homepages, doodles have become synonymous with the Google brand. Through a visual feast of never-before-seen high-res art and outtakes, this presentation will examine the history, popularity, and controversy of Google doodles from the perspective of the small team of artists and developers who create them. This being SXSW Interactive, we will highlight the ingenuity behind special doodles like the playable Pac-Man and animated Rube Goldberg/Fourth of July doodles. We also will take a look behind the scenes of the H.G. Wells mystery doodles, the week that the Sesame Street muppets took over Google, the action-packed Olympics series, and more ways we play on our homepage. Finally, we’ll touch on the feedback we receive, lessons learned, the Doodle4Google children’s art competition, what it takes to be a Google Doodler, and the future of Google doodles.
event::tags Dual, #GoogleDoodle
5:00 PM
to 6:00 PM
Group Chat App Attack: Who Will Rise?
44 schedule::attendees
Location
Radisson, Town Lake Ballroom
eventtype Panel, Interactive
Speaker Steve Martocci, Caleb Elston, Leah Culver, Lucy Zhang, Mike Melanson
event::tags Panel, #WhoWillRise
5:00 PM
to 6:00 PM
Hate Gone Viral
15 schedule::attendees
Location
Hilton Garden Inn, Trinity
eventtype Panel, Interactive
Speaker Brian Cuban
event::about Hate Gone Viral tackles the challenges faced by society in dealing with the growing phenomenon of the proliferation of hate speech in new media. This phenomenon has created a “ Internet Hate Incubator” that has accelerated and heated hate speech to a boiling point. Facebook, YouTube and Twitter have become prime breeding grounds for hate groups, cyberbullying and terrorist recruiting cells, all hiding behind the protections offered by First Amendment protected speech. What can we do to stem the tide of hatred? What can parents do as their children are exposed to this steady stream of hatred in a world where there is no longer a barrier between the brick and mortar world of hatred and the safety of the home? Hate Gone Viral attempts to answer those questions and explains how the Internet Hate Incubator and the Social Hate Incubator are playing roles in the increase in hate speech and violence in our society.
event::tags Core Conversation, #ViralHate
5:00 PM
to 6:00 PM
Help! A Giant Meteor Is Headed Our Way!
19 schedule::attendees
Location
Marriott Courtyard, Brazos 2-3
eventtype Panel, Interactive
Speaker Brian Reich
event::about There is a giant meteor headed our way... and we need to knock it off course or life as we know it will cease to exist. If that news turned out to be true, you would do everything you could to save the world, right? Well, an equivalent disaster is unfolding before our eyes. Everything about our society is changing - rapidly and constantly. How we communicate, get and share information, and engage each other — online and offline - is different than it was just a few short years ago. Information moves faster, people are more closely connected, and the level of interest and commitment that people have when it comes to the organizations they engage, the transactions they make, the issues they care about and the causes they support has never been greater. Our society has changed and how organizations operate and communicate, the products we sell and services we offer, what causes we support, how we address serious issues - and find solutions to the biggest challenges we face as a global community -- needs to change as well. If we don't change - everything - we are doomed. This session will outline the changes... in thinking, organization, education, engagement, government, media, and everything else... that need to be made.
event::tags Core Conversation, #HelpMeteor
5:00 PM
to 6:00 PM
How Farmers Get Serious Business Done With Mobile
43 schedule::attendees
Location
Hyatt, Hill Country AB
eventtype Panel, Interactive
Speaker Audrey Bartlett, Jeff Caldwell, Justin Davey, Nathan Wright, Neil Mylet
event::about Conventional wisdom says that farmers aren't "wired." The only truth in this statement is that they aren't spending much time on desktop computers - in fact, the majority of their computing is done on mobile devices. Farmers are becoming increasingly dependent on wireless technology, from tweeting about industry issues, checking markets, researching equipment, booking trips to China and connecting with their kids on Facebook - all during their time in the cab of a GPS-piloted combine. This panel will explore the various applications for mobile technology on the farm, how farmers are getting serious business done with smartphones, and what new innovations are coming around the corner.
5:00 PM
to 6:00 PM
Interactive Comics: Techniques to Enhance Math Education
34 schedule::attendees
Location
Hilton Garden Inn, Rio
eventtype Panel, Interactive
Speaker John Baird
event::about Comics have a long history of use in education and promoting understanding in a wide range of topics from English to history to public health. This presentation covers multiple levels of the employment of comics in math education, beginning with simple classroom activities, moving into mathematics pedagogical research methodology, and delving into advanced cognitive research to explore the mechanisms of how comics reinforce instruction. As a teaching tool, comics are inherently well suited for patterns, geometric shapes, and visual representations of data. They can be a form of stealth teaching - engaging students to think creatively about mathematics, helping instill intrinsic motivation and improving long-term retention. Accurate assessment of math attitudes and learning environments is a key challenge in addressing discrepancies in knowledge and performance. Comicvoice, a research method using comics to collect individual perspectives and has demonstrated utility in exploring similar public health topics, has strong applicability to this problem. Navigating the symbolic language of math is a known barrier for many students. Current research into how the brain translates concepts and similarities suggests that comics provide a pathway for alleviating this barrier through the very nature of being “sequential art.” By traversing through each of these stages, a holistic picture of comics’ place in the development of advanced math pedagogical techniques becomes clear.
5:00 PM
to 6:00 PM
Kingpin: How One Hacker Took Over the Billion Dollar Cyber Crime Underground
55 schedule::attendees
Location
Austin Convention Center, Ballroom G
eventtype Panel, Interactive
Speaker Kevin Poulsen
event::about Through the story of Max Butler (May Ray Vision), a brilliant young hacker turned real-life supervillain who seized sole control of a multibillion-dollar criminal network, investigative journalist Kevin Poulsen takes us on an unprecedented journey into the modern hacking underworld. Using a blend of cunning grifts and custom software, Max Butler stole millions from modest credit unions, financial behemoths, even fellow hackers. But his most daring feat--and his eventual undoing--came when he succeeded in crowning himself sole ruler of a worldwide computer fraud network. Over the next year, a team of FBI and Secret Service agents would single-mindedly devote themselves to hunting down this underworld's new kingpin.
event::tags Book Reading, #kingpin.cc
5:00 PM
to 6:00 PM
Metrics for Social Media: The Net Promoter Score
134 schedule::attendees
Location
Hyatt, Hill Country CD
eventtype Panel, Interactive
Speaker Jeremy Hilton, Mark Krupinski
event::about Now that social media is accepted practice in the business world, the question still remains, how do you measure it?. The "bottom line" (ex. return on investment) is generally what comes to mind first for Leadership, but how do you measure your social media efforts when the focus of your business includes repeat and referral business? In their presentation, Mark Krupinski and Jeremy Hilton define the Net Promoter Score along with a case for it’s consideration as a Return on Investment (ROI) metric for your social media initiatives. Additionally, they compare this measurement with other customer loyalty and sentiment formulas currently being championed by industry leaders. Lastly, Mark and Jeremy review real world examples of the Net Promoter Score in practice by mainstream organizations.
event::tags Core Conversation, #MCNPS
5:00 PM
to 6:00 PM
Not My Job: The Ultimate Content Strategy Smackdown
202 schedule::attendees
Location
Sheraton, Creekside
eventtype Panel, Interactive
event::about OK. So let's say your business has a website, a Facebook page, a Twitter account, a blog (or lots of blogs), an email newsletter, some SEO stuff, and eighty bajillion landing pages you forgot about back when it was still funny to rick-roll someone. Who's doing all this content? Are they talking to each other? Should someone be in charge? Who? Come feel the love as a marketer, a CMS wonk, a UX designer, and a typical SME are brought together (Jerry Springer-style) to discuss the joys of cross-channel content strategy.
5:00 PM
to 6:00 PM
Offline America, Why We Have A Digital Divide
62 schedule::attendees
Location
Austin Convention Center, Room 10AB
eventtype Panel, Interactive
Speaker Jessamyn West, Justin Grimes, Fiona Morgan
event::about Some people carry the internet in their pocket and can't imagine a life without network. Some people have no internet at all and can't imagine a life with email. There is a complex combination of emotional, political and logistical reasons why 35% of Americans have no broadband at home and why 22% do not use the internet at all. We can't start solving the problem until we understand it. We'll untangle and explore those reasons from a variety of urban and rural perspectives, with an eye towards finding solutions and demythologizing the process. We'll give examples and we'll name names.
5:00 PM
to 6:00 PM
OMG - My Pancreas Just Texted
32 schedule::attendees
Location
Austin Convention Center, Ballroom C
eventtype Panel, Interactive
Speaker John Pettengill
event::about I am not a doctor. I am not a medical researcher or lab technician. I have never watched a complete episode of Grey’s Anatomy. But I am a Type 1 Diabetic. I am just one of 25.8 million Americans with Diabetes. We're all kinda experts on managing chronic disease. Because, really, outside of a doctor’s visit every 6 months or so, we’re the ones doing all the work. No one taught us how to do this. A meeting or two with a dietician isn’t enough, the behavioral changes necessary for those with a chronic disease are wholly unsupported in our current medical system. We have to do something. 7 out of 10 deaths in the US are caused by a chronic disease, and between heart disease and diabetes alone we are, as a nation, hemorrhaging money. Many of these conditions are preventable through lifestyle changes that no doctor can write a prescription for. Doctors like to talk about charts and graphs, blood tests and medicine. Let’s start talking about the patient, the person, instead. Let’s make a disease that you have for life something that’s simply managed every day. Let’s get isolated patients together, talking, trading tips and tricks. We’ll be talking about this (and more) at ‘OMG – My Pancreas Just Texted’.
event::tags Solo, #OMGDiabetes
5:00 PM
to 6:00 PM
Shine Light On Others To Build Your Brand
54 schedule::attendees
Location
Marriott Courtyard, Rio Grande B
eventtype Panel, Interactive
Speaker Robyn Cobb, Jenny DeVaughn
event::about The real-time web is quickly becoming a reality that allows your developing online social graph to be recorded into a stream of social activity. These increasingly popular lifestreams show the shifts around the social connections, the ways in which they’re made and the content discovered within each interaction, a unique indicator of the changing ways that consumers are also interacting with brands. Inside this stream of activities is a movement that is starting to take hold beyond just a re-tweet. More and more people are leveraging their social and corporate networks to create change whether in their community or across the globe. Social media and our blogs allow us to help rally our networks around a cause. Shining a light on others - without expecting anything in return - is the surest way to grow, strengthen, and promote your very own brand. This panel will address why it is important for brands and individuals to join the pay it forward movement. We’ll give you real examples and ideas on how you can leverage your social capital to rise above the noise, affect change, and get more enjoyment from your social networks.
event::tags Core Conversation, #shine
5:00 PM
to 6:00 PM
SXSW Newcomer / Veteran Meet Up
22 schedule::attendees
Location
Hilton, Room 615AB
eventtype Panel, Interactive
Speaker Debbie Cerda
event::about Whether you are a first-timer to SXSW Interactive (who needs a little more guidance on how to navigate the event) or you are a South By veteran who wants to introduce yourself to new members of this global community, attending this session is a great way to network with a wide assortment of digital creatives. Only requirement for the SXSW Newcomer / Veteran Meet Up is that you not be shy about talking to other people who you don't know yet (but will likely soon become friends). Cash bar onsite.
event::tags Meet Up, #SXSWMeetUp
5:00 PM
to 6:00 PM
SXSW ScreenBurn Game Developer Meet Up Mixer Sponsored by GameGround.com
6 schedule::attendees
Location
Austin Convention Center, 1
eventtype Panel, Interactive
event::about Join host GameGround.com and other fellow Gaming Industry folks for a chance to meet, greet, and have a few drinks!
event::tags ScreenBurn
5:00 PM
to 6:00 PM
Tales of the Past Future: Web Pioneers Remember
38 schedule::attendees
Location
Austin Convention Center, Room 8A
eventtype Panel, Interactive
Speaker Katie Spence
event::about This year, millions of people will start their first blog. Millions of people will write their first tweet, join their first social network, or post their first picture to the Web. Welcome to the future! Join a conversation where we'll discuss our early days on the web. Featuring practical stories of life lessons learned online as well as fond (and not so fond) memories of bygone sites, startups and memes, this will be a great conversation for those who lived through it, and those who wish to learn from the hilarious and heartbreaking mistakes of others.
event::tags Core Conversation, #pastfuture
5:00 PM
to 6:00 PM
The Connected Car: Driving Technology
41 schedule::attendees
Location
Austin Convention Center, Ballroom A
eventtype Panel, Interactive
event::about Connectivity – or “telemetric” in the auto industry – is using a car to keep you connected while behind the wheel. Mostly the auto industry is focused on developing systems for infotainment and personal connectivity through Bluetooth. That’s cool stuff that makes the driving experience more fun and helps us stay connected on the road, but we’re pushing for a much broader approach. Your vehicle can be more than a smartphone on wheels – it can be a platform for data collection and sharing. With embedded technology, like OnStar, a vehicle can pull all kinds of data. Now connect that platform via cloud computing to the social media space and share data among multiple audiences. Smart software tools would analyze the cloud based on knowledge of drive including, equipment use, services used, etc., to make accurate predictions that could figure out intent. Having an intelligent “intent engine” that processes the cloud, you could access highly relevant and personalized information that enables the cloud to work for you. We’re on the cusp of something ginormous here and our partners too. What’s next for wireless communication, video conference and social interaction? How can these converge in a vehicle? How does OnStar leverage Verizon, Skype and Facebook to work in ways never thought possible? This session is sponsored by Chevy.
event::tags Panel, #ConnectedCar
5:00 PM
to 6:00 PM
The Sexual Survival Guide For Geeks
19 schedule::attendees
Location
Austin Convention Center, Room 18ABCD
Speaker Violet Blue
event::about What they say about geeks, sex, relationships and hooking up just isn't true: we ARE hot and nerdy, and when it comes to events like SXSWi we could all use a little "booty call boot camp". Anyone can read sex ed basics online, but when you're faced with real-life situations and the nuances of quirky geeks who are smarter than the average hottie, and have that irresistible OCD, you'll need to know more than how to Google a pickup line or navigate a smooth SXSWi afterparty fling. In this talk, leading sex educator Violet Blue explains: * Sexual health basics, including safer sex 101. * Exactly how to have a smooth negotiation about safer sex. * Rules and tips for geek flirting. * Do's and Don'ts of picking up on geeks. * Sex etiquette and social media. * How to have a great one-nighter and feel happy saying hi in the halls the next day. * Navigating honesty (and health issues) when someone is cheating. * Consent: saying yes and no to sex with clarity and coolness. * How to have a hot time without pissing off your hotel roommates. * Why geeks are better lovers, and how to attract a geek. * Geek-specific suggestions for seeing each other after SXSW. While heterosexually focused in scope, this presentation will be inclusive of all genders and orientations. Includes a handout of recommendations for a Geek Sexual Survival Kit.
5:00 PM
to 6:00 PM
The Sexual Survival Guide for Geeks
29 schedule::attendees
Location
Austin Convention Center, Room 18ABCD
eventtype Panel, Interactive
Speaker Violet Blue, Violet Blue
event::about What they say about geeks, sex, relationships and hooking up just isn't true: we ARE hot and nerdy, and when it comes to events like SXSWi we could all use a little "booty call boot camp". Anyone can read sex ed basics online, but when you're faced with real-life situations and the nuances of quirky geeks who are smarter than the average hottie, and have that irresistible OCD, you'll need to know more than how to Google a pickup line or navigate a smooth SXSWi afterparty fling. In this talk, leading sex educator Violet Blue explains: * Sexual health basics, including safer sex 101. * Exactly how to have a smooth negotiation about safer sex. * Rules and tips for geek flirting. * Do's and Don'ts of picking up on geeks. * Sex etiquette and social media. * How to have a great one-nighter and feel happy saying hi in the halls the next day. * Navigating honesty (and health issues) when someone is cheating. * Consent: saying yes and no to sex with clarity and coolness. * How to have a hot time without pissing off your hotel roommates. * Why geeks are better lovers, and how to attract a geek. * Geek-specific suggestions for seeing each other after SXSW. While heterosexually focused in scope, this presentation will be inclusive of all genders and orientations. Includes a handout of recommendations for a Geek Sexual Survival Kit.
event::tags Solo, #geeksexguide
5:00 PM
to 6:00 PM
The Singularity is HERE
57 schedule::attendees
Location
Hilton, Salon F-G
eventtype Panel, Interactive
Speaker Todd Marks
event::about The topic of Singularity is heating up as more people discuss what will become of the human race when computers exceed our intelligence. This presentation explores several theories about the future of mankind and points out how the technology leading us there is already HERE. “The Singularity is Near” is a book and movie written by futurist and prominent Singularitarian, Ray Kurzweil. It is a documentary with a B-line drama where Ray’s digital alter ego Ramona sets off on a quest to pass the Turing Test. Passing this test signifies the day computers can “think”, which came close to occurring a few years ago and is not far off. Learn what milestones we have already reached toward Singularity and what technologies present and future are leading us there. We will explore Location Based Services, Augmented Reality, Bio-Feedback and Smart Agents. We will analyze current trends in Bio-Technology, Nano-Technology, Computing and Robotics and discuss the possibility of Digital Immortality.
event::tags Solo, #Singularity
5:00 PM
to 6:00 PM
U.S. Military's Mad Science Revealed
71 schedule::attendees
Location
Hilton, Salon K
eventtype Panel, Interactive
Speaker Christie Nicholson, Christopher Mims, John Pavlus
event::about For more than 50 years the mad scientists at the Defense Advanced Research Projects Agency—aka DARPA, the outrageous research arm of the Pentagon—have been launching the most disruptive technologies on earth, living up to their mantra of “high risk—high payoff.” We have DARPA to thank for the personal computer, the Internet, the Berkeley Unix system, most of NASA, and countless crazy military innovations. Their mission is to think beyond the possible and forever be three decades ahead. In this talk we will dig into, and present the relevant parts of, DARPA’s $3 billion-dollar budget, pulling out the most amazing and most-likely-to-reach-fruition projects. Think electromagnetic bazookas, telepathic soldiers, ape-inspired robots, memory chips in brains, shapeshifting planes and boats. It might sound like sci-fi, but given its inspired history it seems that analyzing DARPA’s current projects will give us one of the clearest views into our future reality. Fasten your seat belts.
event::tags Panel, #MadScience
5:00 PM
to 6:00 PM
Why Would We Think Social Media Is Revolutionary?
133 schedule::attendees
Location
Austin Convention Center, Ballroom D
eventtype Panel, Interactive
Speaker Clay Shirky
event::about The conversation around social media and political action has been roughly divided into idealists ("Social tools help people collaborate in general, so they will help insurgents in particular") and the realists ("It's never happened in an autocracy, but it's failed many times.") That conversation changed on January 14th, when Tunisian insurgents used those tools to help coordinate the ouster of President Zine El Abidine Ben Ali. That and subsequent events in the region make the idealist position more realistic, and the realist position less so. Given that change, what can we understand about the effects social media did and didn't have in the pro-democratic uprisings, and what, if anything, can we do to help?
event::tags Solo, #TalkingCure
5:00 PM
to 6:00 PM
Will Your New Technology Win? Ask a Tree
49 schedule::attendees
Location
Hilton, Salon H
eventtype Panel, Interactive
Speaker Ross Mclean
event::about Picking the right new technology to bet on and be on is a fundamental challenge in just about any business. But separating the future blockbuster from the flash-in-the-pan early enough in its lifespan to matter often baffles many of the smartest among us. This presentation proposes a simple analogy to help us dramatically improve our ability to predict which new technologies are destined to be the next Facebook, and which will be the next Second Life. By taking the audience on a historical tour of successes and failures in human technological innovation and filtering the cases through core principles of psychology, anthropology and other social sciences it makes two core points. First, it helps us understand why we are often blind to truly great and novel ideas and how we can learn to see them better. Second, it lays out a set of simple principles and a shockingly simple core analogy that anyone working in a field that requires getting humans and technology to interact can use every day.
5:00 PM
to 6:00 PM
Playstation Lounge
30 schedule::attendees
Location
Playstation Lounge
eventtype Party, Interactive
event::about Media and Playstation community happy hour with a Resistance 3 tournament.
event::tags Party
5:00 PM
to 6:00 PM
SXSW Interactive ‘Appy Hour’ Party Presented by BestBuzz
198 schedule::attendees
Location
The Belmont
eventtype Party, Interactive
event::about BestBuzz is excited to host the SXSW Interactive ‘Appy Hour’ Party. Guest list is limited and there will be a DJ and plenty of fun surprises at the event. Get ‘appy’ with us and come mix and mingle with the industry’s best while enjoying appetizers, an open bar, party favors, and our signature Appy Hour ‘BuzzBrew’ cocktails. www.bestbuzz.bz/sxsw
event::tags Party
5:00 PM
to 8:00 PM
Old Timers Ball
23 schedule::attendees
Location
Side Bar
events::invitation
NOTE THIS EVENT IS BY INVITATION ONLY
eventtype Unofficial Party
event::about
SXSW is coming up and as it has gotten bigger, it has gotten harder to find friends, so Kevin Smokler, Kevin Newsum, and I thought it would be nice to throw an "Old Timers Ball" for ye olde school webloggers to meet, greet, and catch up with each other on the first Friday night. It'll be at the Side Bar in Austin (map below) from 5-8pm. It's a no-host cash bar (you pay for your beers, basically) and we welcome friends new and old to come hang out.
(Featuring a UB the DJ set: bring your iPod, iPhone or mp3 player and we'll spin some of your tunes at the party)
5:10 PM
to 6:10 PM
Bruce Lawson
5 schedule::attendees
Location
Austin Convention Center, Ballroom D Foyer
eventtype Panel, Interactive
event::about Bruce Lawson will be stopping by the SX Bookstore to greet registrants and sign copies of his book, Introducing HTML 5.
event::tags Bookstore Appearance, #sxbookstore
5:30 PM
to 6:54 PM
5:30 PM
to 6:30 PM
Creative Workshop: 80 Challenges to Sharpen Your Design Skills
158 schedule::attendees
Location
Austin Convention Center, Ballroom G
eventtype Panel, Interactive
Speaker David Sherwin
event::about You're under the gun. Again. Only a few days to come up with a revolutionary new feature for your Web app. Or you've been tasked by your boss to give the company's new mobile experience a little more oomph. In these situations, it can be hard to focus on coming up with breakthrough ideas. But don't worry, help is to the rescue. David Sherwin from frog design, a global innovation firm, will share tools and methods that any interactive professional can use to more consistently brainstorm quality ideas for interactive products and services. This presentation will be illustrated with examples from David's new book "Creative Workshop: 80 Challenges to Sharpen Your Design Skills" (HOW Books).
event::tags Book Reading, #CWBook
5:30 PM
to 7:30 PM
ATLien Invasion
46 schedule::attendees
Location
Fadó Irish Pub
eventtype Unofficial Party
event::about
Join Vitrue and Social Media Atlanta as we invade Austin for SXSW Interactive.
If you are from Atlanta, have ever visited Atlanta, or can locate Atlanta on a map, you are welcome to join us.
Must have a SXSW badge and be on the RSVP list.
Open bar from 5:30-7:30pm
Organized by @vitrue @smatl2010
5:30 PM
to 7:30 PM
Austin SXSWi Mobile Meet Up!
42 schedule::attendees
Location
Ginger Man
eventtype Unofficial Party
event::about
Are you a mobile nut? Come commeserate with your fellow mobile nuts over a few beers (or ciders or whatever). We'll be getting together at 5:30 on March 11, the opening day of SXSW Interactive. We don't care if you carry an iPhone, Nokia, BlackBerry, Windows Phone or Android - come hang out and lets talk mobile and get to know each other.
We'll gather at the Ginger Man Pub - a short 5 minute walk from the Convention Center. They have like 50+ taps of some amazing beers and a large selection of cider as well. As an added bonus! The first round or so will be sponsored by the Wireless Industry Partnership. Huge kudos to them for helping us out with this event.
Website http://aus.gingermanpub.com/
5:30 PM
to 7:30 PM
Girls in Tech
69 schedule::attendees
Location
Canvas Bar & Gallery
eventtype Unofficial Party
event::about
Join us on Friday, March 11th from 5:30-7:30 p.m. at Canvas Bar & Gallery. We'll be kicking off SXSWi right with you! And get there early because we'll have free BBQ snacks from County Line (dee-lish!) and Firefly Vodka until it runs out.
You’ll have a chance to mix and mingle with the ladies in tech and also learn how to join a Girls in Tech chapter in your area and other activities we have planned for SXSWi.
We look forward to seeing you there!
6:00 PM
to 7:53 PM
6:00 PM
to 7:23 PM
6:00 PM
to 7:16 PM
6:00 PM
to 7:37 PM
6:00 PM
to 7:35 PM
6:00 PM
to 7:00 PM
HP Happy Hour
31 schedule::attendees
Location
HP Mobile Park
eventtype Party, Interactive
event::about Join HP for a free daily happy hour at the HP Mobile Park
event::tags Party
6:00 PM
to 7:00 PM
Ignite SXSW - 2021 Vision of the Future
258 schedule::attendees
Location
Austin Music Hall
eventtype Party, Interactive
event::about
If you had 5 minutes on stage to talk about the future, what would you say? It's time to Ignite SXSW!
6:00 PM
to 7:00 PM
Sight, Sound, Soul. Dewey Winburne and AIR-Interactive Awards
36 schedule::attendees
Location
Driskill Hotel
eventtype Party, Interactive
event::about Accessible art-music performance. Honors to ten 2011 Dewey Winburne Interactive Media community activists. Awards for annual AIR Interactive web competition.
event::tags Party
6:00 PM
to 9:00 PM
Substantial SXSW Kickoff Party
95 schedule::attendees
Location
Malverde
eventtype Party, Interactive
event::about
Substantial SXSW Kickoff Party
Free Drinks. Free Music. Friday, March 11th, 6-9PM.
400 W 2nd St, Suite B@ Malverde
RSVP REQUIRED.
Company Substantial
Website http://substantial.com/sxsw
6:00 PM
to 7:00 PM
The Mix at Six presented by SapientNitro
338 schedule::attendees
Location
Venue 222
eventtype Party, Interactive
event::about SapientNitro returns to host the always anticipated, never duplicated Mix at Six Party, where they’ll raise the tent on their freakishly entertaining, technologically mesmerizing Carnival of Convergence. Festivities include a live performance from The Pains of Being Pure at Heart, as well as DJ Spider spinning deep into the night. An open bar, appetizers, and amazing sideshow complete this unique experience.
event::tags 21+, Party, #mixatsixsxsw
6:00 PM
to 7:00 PM
Tocquigny Martini and Beer Mixer
162 schedule::attendees
Location
Frost Bank Tower 17th Fl
eventtype Party, Interactive
event::about Kick off SXSW with the third annual Tocquigny marketing meet and greet. Enjoy panoramic views of Austin from 17 stories up and network with fellow innovators. Party with the best view—guaranteed.
event::tags Party
6:00 PM
to 9:00 PM
Mixergy SXSW Live Bonanza
36 schedule::attendees
Location
Elysium
eventtype Unofficial Party
event::about
Who: Entrepreneurs, startups, press, lurkers, and ambitious upstarts. How: Beer, awesome interviews and amazing people. Details Think of it as the Mixergy you love...live and in person...with top interviewees...and drinks. Making it possible Three people offered to sponsor the event and make it possible. Chris Savage, Wistia's founder, volunteered to sponsor before I even knew where or when it'll take place. (Wistia is the video platform I use for all of Mixergy's videos. Try it and you'll see why.) Ben Welch-Bolen, CEO of Site5 Hosting, is a guy I personally asked over dinner to do a Mixergy interview but he refused because he's not ready to reveal how well Site5 is doing. (If you come, please help me persuade him.) Josh Kaufman is the author of Personal MBA, the Amazon.com Business Management Bestseller. After spending 5 minutes on the phone with him, I practically begged Josh to teach me. I think you'll want to grab his book. Todd Garland, the Founder of BuySellAds.com, bought my last sponsorship spot. How fitting! Did you know there's a page on his site where you can see how much ad money he generates for every one of the publishers in his network? Before you buy or sell an online ad, check this page out. Credit where it's due The idea for this event wasn't mine. These two guys cooked it up and are helping me put it together. Noah Kagan - the founder of Killer Web Deals site, AppSumo.com and RewardLevel.com Damon Clinkscales - a software developer and community shepherd in Austin who is also a huge Mixergy fan. He loves to bring people together.
6:30 PM
to 6:38 PM
6:30 PM
to 6:36 PM
6:30 PM
to 6:51 PM
6:30 PM
to 6:39 PM
6:30 PM
to 6:40 PM
6:30 PM
to 7:50 PM
6:30 PM
to 6:39 PM
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to 6:32 PM
6:30 PM
to 6:35 PM
6:30 PM
to 6:45 PM
6:30 PM
to 7:58 PM
7:00 PM
to 8:29 PM
7:00 PM
to 8:34 PM
7:00 PM
to 8:36 PM
7:00 PM
to 9:00 PM
#140conf SXSW Cocktail Party
87 schedule::attendees
Location
Lanai
eventtype Unofficial Party
event::about
Catch up with the #140conf Community while you are at SXSW. Jeff Pulver is holding a Texas style cocktail party Friday, March 11, from 7-9pm at Lanai. The lights will be up, the music low, the energy will be high, and you can enjoy interacting in a space just right for making connections and creating lasting relationships. You deside which state is bigger, the State of NOW or the State of Texas.Hope to see you in Austin @ SXSW.
7:00 PM
to 10:00 PM
Ignite Social Media Party
209 schedule::attendees
Location
Molotov & The Dogwood
eventtype Unofficial Party
event::about
Join Jim Tobin, Jason Falls and other partners to fire up the lights of Austin!
Each March, swarms of bright minds fly into Austin, landing in one corner of town on Friday night. This is the place to see and meet them all at once.
Drinks, eats, a silly game or two, and a surprise way we'll capture images of you!
Two bars, one big party - Kick back on the patio of The Dogwood or boogie on the roof of Molotov.
Get your swerve on at the Ignite Social Media Party and bring your friends (NO SXSW BADGE REQUIRED).
7:00 PM
to 9:00 PM
Let's Start SXSW Off Right!
235 schedule::attendees
Location
Driskell Hotel Bar
eventtype Unofficial Party
event::about
Let's start SXSW right with a yearly tradition - predrinks at the Driskill hotel bar.
Every year at SXSW we start off the weekend with a couple relaxing drinks in the historic Driskill hotel bar. If you've never been there's no time like the present to get in on this tradition. Stay as long as you want, there are no rules. Its just a great way to start off the insanity that is SXSW.
Come if you're in town. If you're not in town we'll catch you at the next one.
7:00 PM
to 8:00 PM
7:30 PM
to 8:30 PM
"Unofficial" SXSW Tweetup
152 schedule::attendees
Location
Iron Cactus
eventtype Unofficial Party
event::about
Join us for food and fun at the "unofficial" SXSW Tweetup on Fri., Mar. 11 starting at 7:30 PM location TBD in Austin, TX.
Full bar and appetizers available for us at a location TBD. We are limited to 100 guests.
Company Xceptional HR
7:30 PM
to 10:30 PM
Shabbat Meal
25 schedule::attendees
Location
Holiday Inn Austin Town Lake
eventtype Unofficial Party
event::about
Join others SXSW attendees for an open-house Shabbat meal. Meet new people and catch up with friends while enjoying kosher food, song and plenty of L'Chaim. Everyone is welcome, bring your friends - no experience required.
8:00 PM
to 9:38 PM
8:00 PM
to 9:36 PM
8:00 PM
to 9:00 PM
Big Bang Bordello
132 schedule::attendees
Location
Emo's
eventtype Party, Interactive
event::about Come experience a sultry Texas Steampunk escapade at Emo's! Stunning Burlesque and outstanding interactive artwork. Flametrick Subs headline. Costumes encouraged.
8:00 PM
to 9:00 PM
TechSet's Kick off Party at SXSW 2011
294 schedule::attendees
Location
Enzo
eventtype Party, Interactive
event::about
Every year, Techset opens SXSW Interactive with the must-attend party of the year. Everyone says you're a rock star, so bring it...this year's theme is "Living Rock Stardom" so dress the part and show us how it's done. Sign up early as the event sells out every year. Let's make this year's Techset the most #epic event ever. #rock
event::tags Party
8:00 PM
to 11:00 PM
ExpressionEngine Meetup
21 schedule::attendees
Location
Red 7
eventtype Unofficial Party
event::about
Come mingle at this year's ExpressionEngine developer meet up at SXSW Interactive!
8pm - no badges or RSVP required.
For more info, email info@wearepapertiger.com
8:00 PM
to 2:00 AM
PathCrosser with Moxie Presents: Questlove
80 schedule::attendees
Location
Scoot Inn
eventtype Unofficial Party
event::about
Come celebrate the official launch of the new PathCrosser mobile app and Moxie's 1st Qtr. location based trends report at one of the best music line-ups of the weekend!
There will be non-stop good music from 9pm until the wee hours including Dj Kid Slyce, God-Des & She, Theophilus London and of course DJ Questlove (drummer of the Roots)!
PathCrosser is giving away free drinks to the 1st 250 people who "Cross" with the founders. Moxie is also giving away free drinks to the first 250 people who Tweet a link to their report.
There's limited space, so arrive early. Doors will be open at 8PM. First 50 People to Follow @PathCrosser on Twitter and tweet link to the party w/ their name in it get to Skip the Line!Learn more: do512.com/c/sx2011/event/2011/03/11/pathcrosser-w-moxie-presents-questlove-free-w-rsvp-on-do512
8:00 PM
to 10:00 PM
SXSW MeFi Meetup!
21 schedule::attendees
Location
Fadó Irish Pub
eventtype Unofficial Party
event::about
Metafilter's unofficial meetup after the 'old timer's ball'
event::tags meetup, metafilter
8:30 PM
to 9:42 PM
8:30 PM
to 9:30 PM
The Pains of Being Pure at Heart
157 schedule::attendees
Location
Venue 222
eventtype Music
event::about
SXSW Interactive badge needed.
SapientNitro invites 2011 SXSW Interactive attendees to kick off their festival experience at the longest Mix at Six party ever. Our Carnival of Convergence will bring together the technologically mesmerizing with the freakishly entertaining. Another reason not to miss? The Pains of Being Pure at Heart will take the stage at 8:30, and starting at 10pm, DJ Spider will keep you dancing into the late, late night. Games, prizes, sideshows, appetizers...and open bar (like we'd forget the importance of that at SXSW).
8:45 PM
to 10:02 PM
9:00 PM
to 10:05 PM
9:00 PM
to 10:26 PM
9:00 PM
to 10:35 PM
Taken By Storm: The Art of Storm Thorgerson and Hipgnosis
5 schedule::attendees
Location
Alamo Ritz 1
9:00 PM
to 10:00 PM
AMODA Digital Showcase
138 schedule::attendees
Location
Mohawk
eventtype Party, Interactive
event::about Free for SXSW Interactive badgeholders The Austin Museum of Digital Art presents a party featuring live electronic music and visual art. Expect video projections, interactive installations, and a musical Laptop Battle. www.amoda.org
9:30 PM
to 9:35 PM
9:30 PM
to 9:35 PM
9:30 PM
to 11:22 PM
9:30 PM
to 9:34 PM
9:30 PM
to 9:34 PM
9:30 PM
to 9:34 PM
9:30 PM
to 9:33 PM
9:30 PM
to 9:34 PM
9:30 PM
to 9:35 PM
9:30 PM
to 9:33 PM
9:30 PM
to 9:33 PM
9:30 PM
to 9:34 PM
9:30 PM
to 9:34 PM
9:30 PM
to 9:33 PM
9:30 PM
to 11:00 PM
9:30 PM
to 9:32 PM
9:30 PM
to 9:34 PM
9:30 PM
to 9:32 PM
9:30 PM
to 10:50 PM
9:30 PM
to 9:33 PM
9:30 PM
to 9:33 PM
9:30 PM
to 9:34 PM
The New Pornographers, "Moves: The Rise And Rise Of The New Pornographers"
29 schedule::attendees
Location
Rollins Theatre
9:30 PM
to 9:32 PM
9:30 PM
to 9:32 PM
9:30 PM
to 9:33 PM
9:30 PM
to 9:34 PM
9:30 PM
to 9:34 PM
10:00 PM
to 11:32 PM
10:00 PM
to 11:00 PM
11:30 PM
to 11:32 PM
11:30 PM
to 11:42 PM
11:30 PM
to 11:46 PM
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to 11:35 PM
11:30 PM
to 11:35 PM
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to 11:34 PM
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to 11:49 PM
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to 11:36 PM
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to 11:34 PM
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to 11:31 PM
11:30 PM
to 1:05 AM
11:30 PM
to 11:35 PM
11:30 PM
to 11:38 PM
11:30 PM
to 11:33 PM
11:30 PM
to 11:35 PM
11:59 PM
to 1:41 AM
11:59 PM
to 1:29 AM
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